10-Q

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 10-Q

x Quarterly Report pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

For the quarterly period ended June 30, 2013

o Transition Report pursuant to 13 or 15(d) of the Securities Exchange Act of 1934

For the transition period from __________ to__________

Commission File Number: 333-148190

MOJO Organics, Inc.

(Exact name of registrant as specified in its charter)

Delaware	26-0884348
(State or other jurisdiction of incorporation or organization)	(IRS Employer Identification No.)

101 Hudson Street, 21st Floor, Jersey City, New Jersey 07302

(Address of principal executive offices)

(201) 633-6519

(Registrant’s telephone number)

(Former name, former address and former fiscal year, if changed since last report)

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

o  Yes  x  No

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).     x  Yes  o  No

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company.

o	Large accelerated filer Accelerated filer	o	Accelerated filer
o	Non-accelerated filer	x	Smaller reporting company
	(Do not check if a smaller reporting company)

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).   o Yes x  No

State the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date: 11,721,385 shares of common stock as of September 30, 2013.

TABLE OF CONTENTS

		Page
PART I - FINANCIAL INFORMATION
ITEM 1.	FINANCIAL STATEMENTS (Unaudited)
	Condensed Consolidated Balance Sheets as of June 30, 2013 and December 31, 2012	F-1
	Condensed Consolidated Statements of Operations for the three months and six months ended June 30, 2013 and June 30, 2012	F-2
	Condensed Consolidated Statements of Cash Flows for the six months ended June 30, 2013 and June 30, 2012	F-3
	Notes to the Condensed Consolidated Financial Statements	F-4
ITEM 2.	MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS	3
ITEM 3.	QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK	4
ITEM 4.	CONTROLS AND PROCEDURES	5
PART II – OTHER INFORMATION
ITEM 1.	LEGAL PROCEEDINGS	6
ITEM 1A.	RISK FACTORS	6
ITEM 2.	UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS	6
ITEM 3.	DEFAULTS UPON SENIOR SECURITIES	6
ITEM 4.	MINE SAFETY DISCLOSURE	6
ITEM 5.	OTHER INFORMATION	6
ITEM 6.	EXHIBITS	7
SIGNATURES		8

  MOJO ORGANICS, INC.

 Condensed Consolidated Balance Sheets

	June 30,			December 31,
	2013			2012
	(unaudited)
ASSETS
CURRENT ASSETS:
Cash and cash equivalents	$	164,483		$	1,379
Inventory		212,686			22,820
Supplier deposits		250,792			-
Prepaid expenses		33,805			5,807
Total Current Assets		661,766			30,006
PROPERTY AND EQUIPMENT, net of accumulated depreciation		6,141			2,243
OTHER ASSETS
Security deposit		5,798			5,798
TOTAL ASSETS	$	673,705		$	38,047
LIABILITIES AND STOCKHOLDERS' EQUITY (DEFICIT)
CURRENT LIABILITIES:
Accounts payable and accrued expenses	$	142,274		$	349,729
Notes payable to related parties		-			187,500
Derivative liabilities - Preferred Stock		34,185			-
Total Current Liabilities		176,459			537,229
Commitments and Contingencies
Series A Preferred Stock, $0.001 par value, 40,000 and 0 shares issued and outstanding, respectively		160,000			-
STOCKHOLDERS' EQUITY (DEFICIT)
Preferred stock, 10,000,000 shares authorized at $0.001 par value		-			-
Common stock, 190,000,000 shares authorized at $0.001 par value, 11,293,481 and 8,551,265 shares issued and outstanding, respectively		11,293			8,551
Additional paid in capital		11,756,870			9,838,024
Accumulated deficit		(11,430,917	)		(10,345,757	)
Total Stockholders' equity (deficit)		337,246			(499,182	)
TOTAL LIABILITIES AND
STOCKHOLDERS' EQUITY (DEFICIT)	$	673,705		$	38,047

See accompanying notes to unaudited condensed consolidated financial statements.

F-1

 MOJO ORGANICS, INC.

 Condensed Consolidated Statements of Operations

(unaudited)

	Three Months ended June 30,						Six Months ended June 30,
	2013			2012			2013			2012
Revenues	$	-		$	-		$	-		$	-
Cost of Revenues		-			-			-			-
Gross Profit		-			-			-			-
Operating Expenses
General and administrative		561,051			176,370			1,081,553			400,375
Total Operating Expenses		561,051			176,370			1,081,553			400,375
Loss from Operations		(561,051	)		(176,370	)		(1,081,553	)		(400,375	)
Other Expenses
Interest expense		-			-			1,658			-
Loss on change in fair value of derivative liabilities		463			-			1,949			-
Total Other Expenses		463			-			3,607			-
Loss Before Provision for Income Taxes		(561,514	)		(176,370	)		(1,085,160	)		(400,375	)
Provision for Income Taxes		-			-			-			-
Net Loss	$	(561,514	)	$	(176,370	)	$	(1,085,160	)	$	(400,375	)
Preferred stock dividend		-			-			158,463			-
Net Loss available to common stockholders		(561,514	)		(176,370	)		(1,243,623	)		(400,375	)
Net loss available to common stockholders, basic and fully diluted	$	(0.06	)	$	(0.04	)	$	(0.14	)	$	(0.09	)
Basic and diluted weighted average number of common shares outstanding		9,462,020			4,311,581			9,006,642			4,285,207

See accompanying notes to unaudited condensed consolidated financial statements.

F-2

  MOJO ORGANICS, INC.

 Condensed Consolidated Statements of Cash Flows

 (unaudited)

	Six Months Ended June 30,
	2013			2012
Cash flows from operating activities:
Net loss	$	(1,085,160	)	$	(400,375	)
Adjustments to reconcile net loss to net cash used in operating activities:
Depreciation		460			74
Deferred stock compensation		854,308			281,007
Loss on change in fair value of derivative liabilities		1,949			-
Changes in assets and  liabilities:
Increase in inventory		(189,866	)
Increase in supplier deposits		(250,792	)		-
Increase in prepaid expenses		(27,998	)		-
Increase in security deposits		-			(5,798	)
Increase (decrease) in accounts payable and accrued expenses		(46,254	)		69,497
Net cash used in operating activities		(743,353	)		(55,595	)
Net cash from investing activities:
Purchases of property and equipment		(4,358	)		(2,854	)
Net cash used in investing activities		(4,358	)		(2,854	)
Net cash from financing activities:
Notes payable to related parties		50,000			60,000
Issuance of preferred stock		412,134			-
Issuance of common stock		448,681			-
Net cash provided by financing activities		910,815			60,000
Net increase in cash and cash equivalents		163,104			1,551
Cash and cash equivalents at beginning of period		1,379			-
Cash and cash equivalents at end of period	$	164,483		$	1,551
SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION:
Interest paid	$	7,262		$	-
Taxes paid	$	-		$	-
NON CASH INVESTING AND FINANCING ACTIVITIES:
Preferred stock issued for the conversion of debt	$	378,700
Accrued compensation converted to notes payable to related parties	$	161,200

See accompanying notes to unaudited condensed consolidated financial statements.

F-3

MOJO ORGANICS, INC.

Notes to Condensed Consolidated Financial Statements

(unaudited)

NOTE 1 – ORGANIZATION AND BASIS OF PRESENTATION

Overview

Headquartered in Jersey City, New Jersey, MOJO Organics, Inc. (the “Company” or “MOJO”) is incorporated in Delaware.  The Company engages in product development, production, marketing and distribution of CHIQUITA TROPICALS™.  CHIQUITA TROPICALS™ are a 100% fruit juice, produced under license agreement from Chiquita Brands L.L.C. (“Chiquita”).   The mission of MOJO is to promote a better-for-you lifestyle for children and adults through affordable natural ingredient beverages and organic ingredient beverages.

Basis of Presentation

In 2012, the accompanying condensed consolidated financial statements include the accounts of the Company and MOJO Organics Operating Company, Inc., its wholly owned subsidiary ("MOJO Operating"). All significant inter-company accounts and transactions were eliminated in consolidation.

In 2013, the Company determined that the assets assigned to MOJO Operating, including the Dispensing Cap and Pinch, had no economic value. Further, MOJO Operating has been dormant subsequent to the 2011 split off transaction and was deemed to be a voided entity for regulatory purposes. MOJO Operating will no longer be considered an entity under the Company's control for consolidation purposes.

Interim Consolidated Financial Statements

The accompanying unaudited interim condensed consolidated financial statements have been prepared pursuant to the rules and regulations for reporting on Form 10-Q  and article 10 of Regulation S-X and the related rules and regulations of the Securities and Exchange Commission (“SEC”). Accordingly, certain information and disclosures required by accounting principles generally accepted in the United States of America (“GAAP”) for complete consolidated financial statements have been condensed or omitted pursuant to such rules and regulations. However, the Company believes that the disclosures included in these financial statements are adequate to make the information presented not misleading. The unaudited interim condensed consolidated financial statements included in this document have been prepared on the same basis as the annual consolidated financial statements, and in the Company’s opinion, reflect all adjustments necessary for a fair presentation in accordance with GAAP and SEC regulations for interim financial statements. The results for the six months ended June 30, 2013 are not necessarily indicative of the results that the Company will have for any subsequent period. These unaudited condensed consolidated financial statements should be read in conjunction with the audited consolidated financial statements and the notes to those statements for the year ended December 31, 2012 included in the Company’s Annual  Report on Form 10-K.

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Use of Estimates

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. Actual results could differ from those estimates.

Cash and Cash Equivalents

Cash equivalents include investment instruments, certificate of deposits and time deposits purchased with a maturity of three months or less.

F-4

Inventories

Inventories are stated at the lower of cost (first-in, first-out method) or market. 

Supplier Deposits

Supplier Deposits consist of prepaid inventory for which the Company has not yet taken delivery.

Property and Equipment and Depreciation

Property and equipment are stated at cost.  Depreciation is computed using the straight line method over the estimated lives of the respective assets.  Computer equipment is depreciated over a period of 3 to 5 years.  Maintenance and repairs are charged to expense when incurred.  When property and equipment are retired or otherwise disposed of, the related cost and accumulated depreciation are removed from the respective accounts and any gain or loss is credited or charged to income.

Preferred Stock Classification

Preferred Stock issued by the Company which meets certain redemption or conversion features is classified as temporary or mezzanine capital in accordance with Financial Accounting Standards Board Accounting Standards Codification (“ASC”) topic 480, “Distinguishing Liabilities from Equity.”

Net Loss Per Common Share

The Company computes per share amounts in accordance with ASC Topic 260, “Earnings per Share.”  ASC Topic 260 requires presentation of basic and diluted EPS.  Basic EPS is computed by dividing the income (loss) available to common stockholders by the weighted average number of common shares outstanding for the period.  Diluted EPS is based on the weighted average number of shares of Common Stock and common stock equivalents outstanding during the periods. The conversion of Series A Preferred Stock was excluded from the computation of diluted shares outstanding for the three months and six months ended June 30, 2013.  The losses for the periods would have had an anti-dilutive impact on the Company’s net loss per common share.

Income Taxes

The Company provides for income taxes under ASC topic 740, “Income Taxes,” which requires the use of an asset and liability approach in accounting for income taxes. Deferred tax assets and liabilities are recorded based on the differences between the financial statement and tax bases of assets and liabilities and the tax rates in effect when these differences are expected to reverse.

ASC 740 also requires the reduction of deferred tax assets by a valuation allowance if, based on the weight of available evidence, it is more likely than not that some or all of the deferred tax assets will not be realized.

Tax returns for the years from 2009 to 2012 are subject to examination by tax authorities.

Stock-Based Compensation

ASC Topic 718, “Accounting for Stock-Based Compensation,” prescribes accounting and reporting standards for all stock-based compensation plans, including employee stock options, restricted stock, employee stock purchase plans and stock appreciation rights.

ASC Topic 718 requires employee compensation expense to be recorded using the fair value method. The Company accounts for employee stock based compensation in accordance with the provisions of ASC Topic 718. For non-employee options and warrants, the company uses the fair value method as prescribed in ASC Topic 718.

F-5

Derivative Instruments

The Company’s derivative liabilities are related to embedded conversion features issued in connection with the Series A Preferred Stock. For derivative instruments that are accounted for as liabilities, the derivative instrument is initially recorded at its fair value and is then re-valued at each reporting date, with changes in fair value recognized in earnings each reporting period. The Company uses the Black-Scholes model to value the derivative instruments at inception and subsequent valuation dates and the value is re-assessed at the end of each reporting period, in accordance with ASC Topic 815, “Derivatives and Hedging.” Derivative instrument liabilities are classified in the consolidated balance sheets as current or non-current based upon whether or not the net-cash settlement of the derivative instrument could be required within twelve months of the balance sheet date.

Fair value of financial instruments

The carrying amounts of financial instruments, which include accounts payable, accrued expenses and debt obligations approximate their fair values due to their short-term nature and/or variable interest rates. The Company’s debt obligations bear interest at rates which approximate prevailing market rates for instruments with similar characteristics and, accordingly, the carrying values for these instruments approximate fair value.

The Company adopted ASC Topic 820, "Fair Value Measurement," which established a framework for measuring fair value and expands disclosure about fair value measurements.  ASC 820 defines fair value as the amount that would be received for an asset or paid to transfer a liability (i.e., an exit price) in the principal or most advantageous market for the asset or liability in an orderly transaction between market participants on the measurement date. ASC 820 also establishes a fair value hierarchy that requires an entity to maximize the use of observable inputs and minimize the use of unobservable inputs when measuring fair value. ASC 820 describes the following three levels of inputs that may be used:

· Level 1 Unadjusted quoted prices in active markets that are accessible at the measurement date for identical, unrestricted assets or liabilities;

· Level 2 Quoted prices in markets that are not active, or inputs that are observable, either directly or indirectly, for substantially the full term of the asset or liability;

· Level 3 Prices or valuation techniques that require inputs that are both significant to the fair value measurement and unobservable (supported by little or no market activity).

The Company did not have any assets or liabilities measured at fair value on a recurring basis at December 31, 2012.

The following table summarizes the financial liabilities measured at fair value on a recurring basis as of June 30, 2013, segregated by the level of the valuation inputs within the fair value hierarchy utilized to measure fair value:

Balance Sheet Location	Quoted Prices in Active Markets  for Identical Assets or Liabilities (Level 1)		Significant Other  Observable Inputs (Level 2)		Significant  Unobservable Inputs (Level 3)		Total
Liabilities:
Derivative liabilities	$	-	$	-	$	34,185	$	34,185

The table below sets forth a summary of changes in the fair value of the Company’s Level 3 derivative liabilities related to the Series A Preferred Stock for the quarter ended June 30, 2013.

Balance, January 1, 2013	$	-
Recognition of embedded derivative liabilities		158,463
Reclassification of liability upon conversion of notes		(126,227	)
Change in fair value of derivative liabilities		1,949
Balance, June 30, 2013	$	34,185

F-6

New Accounting Pronouncements

Management does not believe that any recently issued, but not yet effective, accounting standards if currently adopted would have a material effect on the accompanying consolidated financial statements.

NOTE 3 - GOING CONCERN

The Company's financial statements are prepared using GAAP applicable to a going concern which contemplates the realization of assets and liquidation of liabilities in the normal course of business. The Company has not yet established an ongoing source of revenues sufficient to cover its operating costs and allow it to continue as a going concern. For the six months ended June 30, 2013, the Company incurred a net loss of $1,085,160.  At June 30, 2013, the Company had working capital of $485,307 and accumulated losses of $11,430,917, which includes accumulated losses from discontinued operations of $8,576,094. The ability of the Company to continue as a going concern is dependent on the Company obtaining adequate capital to fund operating losses until it becomes profitable. These conditions raise substantial doubt about the Company’s ability to continue as a going concern.

In order to continue as a going concern, the Company will need, among other things, additional capital resources. Management's plan is to obtain such resources for the Company by obtaining capital from management and significant shareholders sufficient to meet its minimal operating expenses and seeking equity and/or debt financing. Management cannot, however, provide any assurances that the Company will be successful in accomplishing any of its plans.

The ability of the Company to continue as a going concern is dependent upon its ability to successfully accomplish the plans described in the preceding paragraph and eventually secure other sources of financing and attain profitable operations. The accompanying financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.

NOTE 4 -- INVENTORY

As of June 30, 2013, inventory consisted of finished goods of $117,816 and raw materials of $94,870.  At December 31, 2012, the inventory balance of $22,820 consisted of raw materials.

NOTE 5 – SERIES A CONVERTIBLE PREFERRED STOCK

On January 12, 2013, the Company entered into an amended and restated securities purchase agreement for the offer and sale of its Series A Convertible Preferred Stock, par value $0.001 (“Series A Preferred Stock”) at a price of $4.00 per share.  In connection with the private sale of its Series A Preferred Stock, the Company raised gross proceeds of $790,834, including $378,700 from the conversion of promissory notes.  Each share of Series A Preferred Stock was convertible into 10 shares of the Company’s Common Stock determined by dividing $4.00 by the conversion price of $0.40.

During the quarter ended June 30, 2013, a total of 157,708.5 shares of the Series A Preferred Stock had been converted into 1,577,085 shares of Common Stock. As of June 30, 2013 and December 31, 2012, there were 40,000 and zero shares of Series A Preferred Stock issued and outstanding, respectively

The Series A Convertible Preferred Stock has been classified within the mezzanine section between liabilities and equity in its consolidated balance sheets in accordance with ASC Topic 480, "Distinguishing Liabilities from Equity" because, prior to the conversion of the preferred stock subsequent to June 30, 2013, any holder of Series A Convertible Preferred Stock may have required the Company to redeem the face value of the shares in the event of a triggering event which was outside of the control of the Company.

The Series A Preferred Stock includes embedded anti-dilutive provisions that meet the defined criteria of a derivative liability as described in ASC 815 and therefore require bifurcation.  These embedded derivatives include certain conversion features indexed to the Company's Common Stock. The accounting treatment of derivative financial instruments requires that the Company record the derivatives and related items at their fair values as of the date of issue and at fair value as of each subsequent balance sheet date.   Changes in the fair value are charged to income at the end of each reporting period.

F-7

NOTE 6 – STOCKHOLDERS’ EQUITY

The Company has authorized 190,000,000 shares of common stock with a par value of $0.001 (“Common Stock”) and 10,000,000 shares of preferred stock with a par value of $0.001 (“Preferred Stock”).

Common stock

On April 1, 2013, the Company effected a one-for-ten reverse stock split (“Reverse Split”) of the issued and outstanding shares of Common Stock.   The number of authorized shares and the par value of the Common Stock were not changed.  The accompanying financial statements have been restated to reflect the Reverse Split.

On May 1, 2013, the Company commenced a private placement offering of up to 1,250,000 shares of its Common Stock (“Private Placement”), at a price of $0.40 per share pursuant to subscription agreements entered into with each investor.  As of June 18, 2013, the last date of the offering, 1,171,705 shares of Common Stock were sold, raising an aggregate of $468,574, which amount includes $20,000 of  notes outstanding.

As discussed in Note 5, the Company issued 1,577,085 shares of Common Stock during the quarter ended June 30, 2013. This represented the conversion of 157,708.5 shares of Series A Preferred Stock.

Restricted Stock Compensation

On February 17, 2012, the Company issued 100,000 shares of restricted Common stock to a director. These shares are fully vested. On May 21, 2012, the Company issued an aggregate of 4,232,462 shares of restricted Common Stock to certain of its directors, executive officers and employees. Of such shares, 6,624 shares were forfeited upon termination of services prior to meeting vesting conditions set forth in the relevant restricted stock agreement, 88,309 shares have vested and the remaining shares remain subject to forfeiture in accordance with the terms of a restricted stock agreement or amended and restated restricted stock agreements, as the case may be.  On July 25, 2012, an additional 221,053 shares were issued. These shares are subject to forfeiture in accordance with the terms of the advisor’s amended and restated restricted stock agreement covering such shares, none of which have vested. The Company records compensation expense over the vesting period based upon the fair market value on the date of grant for each share, adjusted for forfeitures.   In connection with the restricted stock issuances, compensation expense of $854,308 and $281,007 was recorded during the six months ended June 30, 2013 and 2012, respectively.

Stock Incentive Plans

In March 2013, the Company approved the 2012 Long-Term Incentive Equity Plan (the”2012 Plan”), which provides the Company with the ability to issue stock options, stock appreciation rights, restricted stock and/or other stock-based awards for up to an aggregate of 2,050,000 shares of Common Stock.  As of June 30, 2013, no awards were issued under the 2012 Plan.

Advisory Services

On November 28, 2012, the Company entered into an Advisor Agreement to provide strategic business advisory services and assist the Company in networking and capital formation. As compensation for these services, the Company agreed to the issuance of 500,000 shares of Common Stock of the Company, 50% of which was issuable upon execution of the agreement and 50% of which is issuable upon the six month anniversary of the execution of the Advisor Agreement.  Accordingly, the Company issued 250,000 shares of Common Stock in 2012.   The advisory services agreement has since been terminated and therefore the remaining 250,000 shares have not been, and will not be, issued.

F-8

NOTE 7 –RELATED PARTY TRANSACTIONS

During 2012, various expenses of the Company, including advances for operating purposes, had been paid for or made by officers and shareholders of the Company. At December 31, 2012, amounts due to related parties totaled $187,500 in notes payable. The notes bore interest at rates varying between 8% and 10% and were due on September 15, 2013. The notes contain a conversion feature which allows the holders, at their sole discretion, to convert some or all of the principal amount of their note outstanding into equity or debt securities issued by the Company in connection with any offering made by the Company during the period that the principal amount of the note is outstanding. The conversion terms would be identical to the offering terms.

In January 2013, the Company received an additional advance of $50,000.   On January 31, 2013, the balance of notes outstanding of $237,500 was converted into 59,375 shares of Series A Preferred Stock.  Accrued interest of $7,262 was paid to the holders of the notes.

In March 2013, the officers of the Company converted salary amounts due to them of $141,200 into notes.  The notes were then converted into 35,300 shares of Series A Preferred Stock.  As a result of the conversions, there were no amounts due to related parties at June 30, 2013.

During May 2013, salary owed to an officer of the Company was converted into a $20,000 promissory note.  The note was subsequently converted into 50,000 shares of Common Stock as part of the Private Placement.

NOTE 8 – COMMITMENTS AND CONTINGENCIES

Lease Commitment

The Company entered into an office service agreement for office space for a term of 12 months effective April 16, 2012.  The base monthly office fee under the agreement is $2,899.  The lease was subsequently renewed for a period of one year.

License Agreement

On August 15, 2012, the Company entered into a license agreement (“License Agreement”) with Chiquita for the use of Chiquita’s marks in the manufacture, sale, promotion, marketing, advertising and distribution of certain fruit juice products in select containers.  The License Agreement grants the Company an exclusive license in New York, New Jersey and Connecticut and a non-exclusive license for the other states in the United States.  The Company will pay Chiquita royalties for products sold under the License Agreement.

The term of the License Agreement is for seven years from July 2013, (the date that the Company first invoiced customers for products sold under the License Agreement), subject to the Company meeting certain minimum sales volume and/or minimum royalty payments.  Termination of the License Agreement would have a material and adverse impact on MOJO’s business.

NOTE 9 – SUBSEQUENT EVENTS

In accordance with ASC Topic 855, "Subsequent Events," the Company evaluates events and transactions that occur after the balance sheet date for potential recognition in the consolidated financial statements. The effects of all subsequent events that provide additional evidence of conditions that existed at the balance sheet date are recognized in the consolidated financial statements as of June 30, 2013. In preparing these consolidated financial statements, the Company evaluated the events and transactions that occurred through the date these consolidated financial statements were issued.

On July 11, 2013, the remaining outstanding 40,000 shares of Series A Preferred Stock were converted into 400,000 shares of the Company’s Common Stock.

F-9

ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

This report includes a number of forward looking statements that reflect the Company’s current views with respect to future events and financial performance. Forward looking statements are often identified by words like: believe, expect, estimate, anticipate, intend, project and similar expressions, or words which, by their nature, refer to future events. You should not place undue certainty on these forward looking statements, which apply only as of the date of this quarterly report. These forward looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from historical results or the Company’s predictions.

COMPANY OVERVIEW

Headquartered in Jersey City, New Jersey, the Company engages in product development, production, marketing and distribution of CHIQUITA TROPICALS™.  CHIQUITA TROPICALS™ are a 100% fruit juice produced under license agreement from Chiquita Brands L.L.C. The mission of MOJO is to promote a better-for-you lifestyle for everyone with affordable natural ingredient beverages and organic ingredient beverages.

The CHIQUITA TROPICALS™ label tells the story of our juice with easy to read  icons: zero added sugar, no preservatives, naturally low sodium, vegan, naturally gluten free, non-genetically modified and kosher. Such attributes are what consumers want today in a beverage. Because of the way we bottle our juice, it does not require refrigeration before opening.

We believe in safe and sustainable corporate practices. We are proud to use Rainforest Alliance Certified fruits, which help the farmers and their families while being environmentally, socially and economically sustainable.

Current Operations

CHIQUITA TROPICALSTM 100% fruit juices first became commercially available  in the New York tri-state area in late July 2013.  The initial commercial product launch of Banana Strawberry and Mango flavors sold out in July.  The Company followed up its initial launch by tripling production and adding two additional flavors: Passion Fruit and Pineapple. The Company sources its ingredients from third parties, and contracts with third parties to produce, package and distribute the CHIQUITA TROPICALSTM products.

The Company has entered into agreements with distributors, resulting in the placement of CHIQUITA TROPICALSTM in hundreds of retail outlets.  In addition, the MOJO began selling its products on Amazon.com in August 2013.

Company History and Development

The Company was incorporated in the State of Delaware on August 2, 2007.  In October 2011, the Company transferred its specialty beverage subsidiary and related assets to certain of its stockholders in exchange for their surrender to the Company of shares of outstanding common stock owned by them (the “Split Off”).  The Split Off was effected in order to enable the Company to focus on marketing and branding opportunities available to it in the natural and organic beverage markets.  On December 28, 2011, the Company changed its name from “Mojo Ventures, Inc.” to “Mojo Organics, Inc.” to better reflect its focus on the natural and organic beverage markets.

During the period following the Split Off until the Company’s initial commercial product launch in late July 2013, the Company devoted its time and resources to positioning itself to enter and compete in the natural and organic beverage markets.

RESULTS OF OPERATIONS

Three Months and Six Months Ended June 30, 2013 and June 30, 2012

Revenues

The Company did not generate revenue for the three months and six months ended June 30, 2013 and 2012.  Sales of the Company’s products began in late July 2013.

3

Total operating expenses

For the three months ended June 30, 2013 and 2012, total operating expenses were $561,051and $176,370, respectively. This increase of $384,681 is primarily attributable to an increase of $297,147 in compensation expense incurred in connection with the 2012 issuance of shares of restricted Common Stock.  During 2012, the vesting of the restricted shares was for a shorter period of time, as the majority of the share issuance occurred in May 2012.  During 2013, the vesting took place during the entire period, resulting in a greater charge to operations.  The balance of the increase in operating expenses from 2012 to 2013 is comprised of salaries, rent and expenses incurred by the Company in preparation for the initial commercial product launch of CHIQUITA TROPICALSTM.

For the six months ended June 30, 2013 and 2012, total operating expenses increased from $400,375 in 2012 to $1,081,553 in 2013.  The compensation expense incurred in connection with the 2012 issuance of shares of restricted Common Stock (discussed above) accounted for $573,301 of the total increase of $681,178.  The balance of the increase is attributable to salaries, rent and expenses related to the launch of CHIQUITA TROPICALSTM.

Net Loss

For the three months ended June 30, 2013 and 2012, net losses were $561,514 and $176,370, respectively.  The increase of $385,144 is a result of the increase in operating expenses from 2013 over 2012, as previously discussed.  For the six months ended June 30, 2013 and 2012, net losses were $1,085,160 and $400,375, respectively.  This increase of  $684,785 is due to the corresponding increase in operating expenses for the respective periods.

The Company’s accumulated deficit as of June 30, 2013 was $11,430,917, which includes accumulated losses from discontinued operations of $8,576,094.

Liquidity and Capital Resources

As of June 30, 2013, the cash balance was $164,483, an increase of $163,104 over the December 31, 2012 balance of $1,379.  The Company received cash proceeds from the sale of its Series A Preferred Stock of $412,134 during the six months ended June 30, 2013.  In addition, cash proceeds of $448,682 were realized as a result of the Company’s private placement offering in May and June 2013.  The aggregate amount realized from these two offerings was $860,716.  The Company utilized $440,658 for the purchase of raw materials and production related costs incurred in connection with the completion of its first production run in June 2013.  The balance of the proceeds, net of the increase to the cash balance, were used to pay expenses of the Company.

Working Capital Needs

At the current level of operations, there is insufficient cash to meet the expenses of the Company for the next six months.  The Company expects that it will need to obtain additional capital in order to maintain public company regulatory requirements and execute its business plan, build its operations and become profitable.

The Company cannot predict whether this additional financing will be in the form of equity or debt, or be in another form. MOJO may not be able to obtain the necessary additional capital on a timely basis, on acceptable terms, or at all. In any of these events, MOJO may be unable to implement its current plans which circumstances would have a material adverse effect on its business, prospects, financial condition and results of operations.

OFF-BALANCE SHEET ARRANGEMENTS

The Company had no off-balance sheet arrangements as of June 30, 2013.

4

GOING CONCERN

The Company’s financial statements are prepared using GAAP applicable to a going concern which contemplates the realization of assets and liquidation of liabilities in the normal course of business. The Company has not yet established an ongoing source of revenues sufficient to cover its operating costs and allow it to continue as a going concern. The Company’s auditors have indicated that its ability to continue as a going concern is dependent on its obtaining adequate capital to fund operating losses until the Company becomes profitable. If the Company is unable to obtain adequate capital, it could be forced to cease operations.

In order to continue as a going concern, the Company will need, among other things, additional capital resources. Management’s plan is to obtain such resources for the Company from third parties through the sale of equity and/or debt financing sufficient to meet its minimal operating expenses. However management cannot provide any assurances that will be successful in accomplishing any of these plans.

The Company’s ability to continue as a going concern is dependent upon its ability to successfully accomplish the plans described in the preceding paragraph and eventually secure other sources of financing and attain profitable operations. The accompanying financial statements do not include any adjustments that might be necessary if MOJO is unable to continue as a going concern.

ITEM 3.  QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISKS

Not Applicable.

ITEM 4.  CONTROLS AND PROCEDURES

Evaluation of Disclosure Controls and Procedures

Disclosure controls and procedures include, without limitation, controls and procedures designed to ensure that information required to be disclosed by an issuer in the reports that it files or submits under the Exchange Act of 1934 (the “Exchange Act”) is accumulated and communicated to the issuer's management, including its principal executive and principal financial officers, or persons performing similar functions, as appropriate to allow timely decisions regarding required disclosure. It should be noted that the design of any system of controls is based in part upon certain assumptions about the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions, regardless of how remote.

Under the supervision and with the participation of the Company’s senior management, consisting of Glenn Simpson, the Company’s principal executive and financial officer, the Company conducted an evaluation of the effectiveness of the design and operation of its disclosure controls and procedures, as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act as of the end of the period covered by this report (the “Evaluation Date”). Based on this evaluation, the Company’s principal executive and financial officer concluded, as of the Evaluation Date, that the Company’s disclosure controls and procedures were effective.

As previously reported, the Company does not have an audit committee and is not currently obligated to have one. Although it remains management’s view that such a committee is an important internal control over financial reporting, management does not believe that the lack of an audit committee could result in a material misstatement in the Company’s financial statements in the near future.  Accordingly, management has concluded that this deficiency alone does not constitute a material weakness in the Company’s internal control over financial reporting, and has considered the foregoing in its determination that the Company’s disclosure controls and procedures were effective as of the Evaluation Date.

Changes in Internal Controls over Financial Reporting

There was no change in our internal controls over financial reporting that occurred during the period covered by this report, which has materially affected, or is reasonably likely to materially affect, our internal controls over financial reporting.

5

PART II - OTHER INFORMATION

ITEM 1.  LEGAL PROCEEDINGS

None.

ITEM 1A.  RISK FACTORS

Not Applicable.

ITEM 2.  UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

On May 30, 2013 and June 18, 2013, the Company sold 921,185 and 250,520 shares of Common Stock, respectively, at a price of $0.40 per share pursuant to a subscription agreement entered into with each investor in the offering, for gross proceeds of $468,574. The shares of Common Stock were sold under Section 4(2) of the Securities Act on a private placement basis to accredited investors.

ITEM 3.  DEFAULTS UPON SENIOR SECURITIES

None.

ITEM 4.  MINE SAFETY DISCLOSURES

Not Applicable.

ITEM 5.  OTHER INFORMATION.

None.

6

ITEM 6.  EXHIBITS

The following Exhibits are being filed with this Quarterly Report on Form 10-Q:

Exhibit No.	Description
10.1	Form of Subscription Agreement (1)
31.1/31.2*	Certification of Chief Executive Officer and Chief Financial Officer, pursuant to SEC Rules 13a-14(a) and 15d-14(a), adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
32.1/32.2*	Certification of Chief Executive Officer and Chief Financial Officer, pursuant to 18 U.S.C. Section 1350, adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
101.INS**	XBRL Instance Document
101.SCH**	XBRL Taxonomy Extension Schema
101.CAL**	XBRL Taxonomy Extension Calculation Linkbase
101.DEF**	XBRL Taxonomy Extension Definition Linkbase
101.LAB**	XBRL Taxonomy Extension Label Linkbase
101.PRE**	XBRL Taxonomy Extension Presentation Linkbase

* Furnished herewith.  This certification is being furnished and shall not be deemed “filed” with the SEC for purposes of Section 18 of the Exchange Act, or otherwise subject to the liability of that section, and shall not be deemed to be incorporated by reference into any filing under the Securities Act or the Exchange Act, except to the extent that the Registrant specifically incorporates it by reference.

** Furnished herewith. Pursuant to Rule 406T of Regulation S-T, the Interactive Data Files on Exhibit 101 hereto are deemed not filed or part of any registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933, are deemed not filed for purposes of Section 18 of the Securities and Exchange Act of 1934, and otherwise are not subject to liability under those sections.

(1) Filed as an exhibit to the Registrant’s Annual Report on Form 10-K for the year ended December 31, 2012 and incorporated herein by reference.

7

SIGNATURES

In accordance with the requirements of the Securities and Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

	MOJO ORGANICS, INC.
Dated: October 1, 2013	By:	/s/Glenn Simpson
		Glenn Simpson, Chief Executive Officer and Chairman (Principal Executive and Principal Financial  and Accounting Officer)

8

EX-31.1

Exhibit 31.1/31.2

FORM OF CERTIFICATION

PURSUANT TO RULE 13a-14 AND 15d-14

UNDER THE SECURITIES EXCHANGE ACT OF 1934, AS AMENDED

CERTIFICATIONS

I, Glenn Simpson, certify that:

1.         I have reviewed this Quarterly Report on Form 10-Q of Mojo Organics, Inc.;

2.         Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3.         Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the issuer as of, and for, the periods presented in this report;

4.         I am responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a)           Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under my supervision, to ensure that material information relating to the issuer is made known to me by others within those entities, particularly during the period in which this report is being prepared;

(b)           Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

(c)           Evaluated the effectiveness of the issuer's disclosure controls and procedures and presented in this report my conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

(d)           Disclosed in this report any change in the issuer's internal control over financial reporting that occurred during the issuer's most recent fiscal quarter (the issuer's fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the issuer's internal control over financial reporting; and

5.         I have disclosed, based on my most recent evaluation of internal control over financial reporting, to the issuer's auditors and the audit committee of the issuer's board of directors (or persons performing the equivalent functions):

(a)           All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the issuer's ability to record, process, summarize and report financial information; and

(b)           Any fraud, whether or not material, that involves management or other employees who have a significant role in the issuer's internal control over financial reporting.

Date: October 1, 2013

/s/ Glenn Simpson
Name:	Glenn Simpson
Title:	Chief Executive Officer (Principal Executive Officer and Principal Financial and Accounting Officer)

EX-32.1

Exhibit 32.1/32.2

CERTIFICATION PURSUANT TO

18 U.S.C. SECTION 1350

AS ADOPTED PURSUANT TO

SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

In connection with the Quarterly Report of Mojo Organics, Inc. (the “Company”) on Form 10-Q for the period ended June 30, 2013 as filed with the Securities and Exchange Commission on the date hereof (the “Report”), each of the undersigned, in the capacities and on the dates indicated below, hereby certifies pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

1.           The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

2.           The information contained in the Report fairly presents, in all material respects, the financial condition and results of operation of the Company.

Date: October 1, 2013

/s/ Glenn Simpson
Name:	Glenn Simpson
Title:	Chief Executive Officer (Principal Executive Officer and Principal Financial and Accounting Officer)

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Inventory (Details) (USD $)	Jun. 30, 2013	Dec. 31, 2012
Inventory [Abstract]
Inventory at finished goods	$ 117,816
Inventory at raw materials	$ 94,870	$ 22,820

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Condensed Consolidated Statements of Operations (Unaudited) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012
Income Statement [Abstract]
Revenues
Cost of Revenues
Gross Profit
Operating Expenses
General and administrative	561,051	176,370	1,081,553	400,375
Total Operating Expenses	561,051	176,370	1,081,553	400,375
Loss from Operations	(561,051)	(176,370)	(1,081,553)	(400,375)
Other Expenses
Interest expense			1,658
Loss on change in fair value of derivative liabilities	463		1,949
Total Other Expenses	463		3,607
Loss Before Provision for Income Taxes	(561,514)	(176,370)	(1,085,160)	(400,375)
Provision for Income Taxes
Net Loss	(561,514)	(176,370)	(1,085,160)	(400,375)
Preferred stock dividend			158,463
Net Loss available to common stockholders	$ (561,514)	$ (176,370)	$ (1,243,623)	$ (400,375)
Net Loss available to common stockholders, basic and fully diluted	$ (0.06)	$ (0.04)	$ (0.14)	$ (0.09)
Basic and diluted weighted average number of common shares outstanding	9,462,020	4,311,581	9,006,642	4,285,207

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Series A Convertible Preferred Stock

6 Months Ended

Jun. 30, 2013

Equity [Abstract]

SERIES A CONVERTIBLE PREFERRED STOCK

NOTE 5 – SERIES A CONVERTIBLE PREFERRED STOCK

On January 12, 2013, the Company entered into an amended and restated securities purchase agreement for the offer and sale of its Series A Convertible Preferred Stock, par value $0.001 (“Series A Preferred Stock”) at a price of $4.00 per share.  In connection with the private sale of its Series A Preferred Stock, the Company raised gross proceeds of $790,834, including $378,700 from the conversion of promissory notes.  Each share of Series A Preferred Stock was convertible into 10 shares of the Company’s Common Stock determined by dividing $4.00 by the conversion price of $0.40.

During the quarter ended June 30, 2013, a total of 157,708.5 shares of the Series A Preferred Stock had been converted into 1,577,085 shares of Common Stock. As of June 30, 2013 and December 31, 2012, there were 40,000 and zero shares of Series A Preferred Stock issued and outstanding, respectively

The Series A Convertible Preferred Stock has been classified within the mezzanine section between liabilities and equity in its consolidated balance sheets in accordance with ASC Topic 480, "Distinguishing Liabilities from Equity" because, prior to the conversion of the preferred stock subsequent to June 30, 2013, any holder of Series A Convertible Preferred Stock may have required the Company to redeem the face value of the shares in the event of a triggering event which was outside of the control of the Company.

The Series A Preferred Stock includes embedded anti-dilutive provisions that meet the defined criteria of a derivative liability as described in ASC 815 and therefore require bifurcation.  These embedded derivatives include certain conversion features indexed to the Company's Common Stock. The accounting treatment of derivative financial instruments requires that the Company record the derivatives and related items at their fair values as of the date of issue and at fair value as of each subsequent balance sheet date.   Changes in the fair value are charged to income at the end of each reporting period.

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Related Party Transactions (Details) (USD $)	1 Months Ended	3 Months Ended	6 Months Ended				12 Months Ended
	May 31, 2013	Mar. 31, 2013	Jun. 30, 2013	Jun. 30, 2012	Jan. 31, 2013	Dec. 31, 2012	Dec. 31, 2012 Notes Payable [Member]	Jan. 31, 2013 Notes Payable [Member]	May 31, 2013 Private Placement [Member]	Mar. 31, 2013 Series A Preferred Stock [Member]	Jan. 31, 2013 Series A Preferred Stock [Member]
Related Party Transactions (Textual)
Minimum interest rate on debt instrument							8.00%
Maximum interest rate on debt instrument							10.00%
Due date of note payable							Sep. 15, 2013
Notes payable to related parties						$ 187,500
Additional advance received from related party					50,000
Convertible notes payable					237,500				50,000	35,300	59,375
Accured interest paid								7,262
Conversion of salary amount into notes due to officers	$ 20,000	$ 141,200	$ 161,200

XML

Summary of Significant Accounting Policies (Details) (Recurring [Member], USD $)	Jun. 30, 2013
Liabilities:
Derivative liabilities	$ 34,185
Quoted Prices in Active Markets for Identical Assets or Liabilities (Level 1) [Member]
Liabilities:
Derivative liabilities
Significant Other Observable Inputs (Level 2) [Member]
Liabilities:
Derivative liabilities
Significant Unobservable Inputs (Level 3) [Member]
Liabilities:
Derivative liabilities	$ 34,185

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Subsequent Events (Details)	Jun. 30, 2013	Jul. 11, 2013 Series A Convertible Preferred Stock [Member]
Subsequent Events (Textual)
Convertible Series A Preferred Stock, Shares of common stock Issued upon Conversion	1,577,085	400,000
Preferred stock, shares outstanding		40,000

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Commitments and Contingencies (Details) (USD $)	6 Months Ended
	Jun. 30, 2013
Commitments and Contingencies (Textual)
Term of license agreement	7 years
Office Service Agreement [Member]
Commitments and Contingencies (Textual)
Monthly office fee	$ 2,899
Term of office lease	12 months

XML

Organization and Basis of Presentation

6 Months Ended

Jun. 30, 2013

Organization and Basis of Presentation [Abstract]

ORGANIZATION AND BASIS OF PRESENTATION

NOTE 1 – ORGANIZATION AND BASIS OF PRESENTATION

Overview

Headquartered in Jersey City, New Jersey, MOJO Organics, Inc. (the “Company” or “MOJO”) is incorporated in Delaware.  The Company engages in product development, production, marketing and distribution of CHIQUITA TROPICALS™.  CHIQUITA TROPICALS™ are a 100% fruit juice, produced under license agreement from Chiquita Brands L.L.C. (“Chiquita”).   The mission of MOJO is to promote a better-for-you lifestyle for children and adults through affordable natural ingredient beverages and organic ingredient beverages.

Basis of Presentation

In 2012, the accompanying condensed consolidated financial statements include the accounts of the Company and MOJO Organics Operating Company, Inc., its wholly owned subsidiary ("MOJO Operating"). All significant inter-company accounts and transactions were eliminated in consolidation.

In 2013, the Company determined that the assets assigned to MOJO Operating, including the Dispensing Cap and Pinch, had no economic value. Further, MOJO Operating has been dormant subsequent to the 2011 split off transaction and was deemed to be a voided entity for regulatory purposes. MOJO Operating will no longer be considered an entity under the Company's control for consolidation purposes.

Interim Consolidated Financial Statements

The accompanying unaudited interim condensed consolidated financial statements have been prepared pursuant to the rules and regulations for reporting on Form 10-Q  and article 10 of Regulation S-X and the related rules and regulations of the Securities and Exchange Commission (“SEC”). Accordingly, certain information and disclosures required by accounting principles generally accepted in the United States of America (“GAAP”) for complete consolidated financial statements have been condensed or omitted pursuant to such rules and regulations. However, the Company believes that the disclosures included in these financial statements are adequate to make the information presented not misleading. The unaudited interim condensed consolidated financial statements included in this document have been prepared on the same basis as the annual consolidated financial statements, and in the Company’s opinion, reflect all adjustments necessary for a fair presentation in accordance with GAAP and SEC regulations for interim financial statements. The results for the six months ended June 30, 2013 are not necessarily indicative of the results that the Company will have for any subsequent period. These unaudited condensed consolidated financial statements should be read in conjunction with the audited consolidated financial statements and the notes to those statements for the year ended December 31, 2012 included in the Company’s Annual  Report on Form 10-K.

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Going Concern

6 Months Ended

Jun. 30, 2013

Going Concern [Abstract]

GOING CONCERN

NOTE 3 - GOING CONCERN

The Company's financial statements are prepared using GAAP applicable to a going concern which contemplates the realization of assets and liquidation of liabilities in the normal course of business. The Company has not yet established an ongoing source of revenues sufficient to cover its operating costs and allow it to continue as a going concern. For the six months ended June 30, 2013, the Company incurred a net loss of $1,085,160.  At June 30, 2013, the Company had working capital of $485,307 and accumulated losses of $11,430,917, which includes accumulated losses from discontinued operations of $8,576,094. The ability of the Company to continue as a going concern is dependent on the Company obtaining adequate capital to fund operating losses until it becomes profitable. These conditions raise substantial doubt about the Company’s ability to continue as a going concern.

In order to continue as a going concern, the Company will need, among other things, additional capital resources. Management's plan is to obtain such resources for the Company by obtaining capital from management and significant shareholders sufficient to meet its minimal operating expenses and seeking equity and/or debt financing. Management cannot, however, provide any assurances that the Company will be successful in accomplishing any of its plans.

The ability of the Company to continue as a going concern is dependent upon its ability to successfully accomplish the plans described in the preceding paragraph and eventually secure other sources of financing and attain profitable operations. The accompanying financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.

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Stockholders Equity

6 Months Ended

Jun. 30, 2013

Equity [Abstract]

STOCKHOLDERS EQUITY

NOTE 6 – STOCKHOLDERS’ EQUITY

The Company has authorized 190,000,000 shares of common stock with a par value of $0.001 (“Common Stock”) and 10,000,000 shares of preferred stock with a par value of $0.001 (“Preferred Stock”).

Common stock

On April 1, 2013, the Company effected a one-for-ten reverse stock split (“Reverse Split”) of the issued and outstanding shares of Common Stock.   The number of authorized shares and the par value of the Common Stock were not changed.  The accompanying financial statements have been restated to reflect the Reverse Split.

On May 1, 2013, the Company commenced a private placement offering of up to 1,250,000 shares of its Common Stock (“Private Placement”), at a price of $0.40 per share pursuant to subscription agreements entered into with each investor.  As of June 18, 2013, the last date of the offering, 1,171,705 shares of Common Stock were sold, raising an aggregate of $468,574, which amount includes $20,000 of  notes outstanding.

As discussed in Note 5, the Company issued 1,577,085 shares of Common Stock during the quarter ended June 30, 2013. This represented the conversion of 157,708.5 shares of Series A Preferred Stock.

Restricted Stock Compensation

On February 17, 2012, the Company issued 100,000 shares of restricted Common stock to a director. These shares are fully vested. On May 21, 2012, the Company issued an aggregate of 4,232,462 shares of restricted Common Stock to certain of its directors, executive officers and employees. Of such shares, 6,624 shares were forfeited upon termination of services prior to meeting vesting conditions set forth in the relevant restricted stock agreement, 88,309 shares have vested and the remaining shares remain subject to forfeiture in accordance with the terms of a restricted stock agreement or amended and restated restricted stock agreements, as the case may be.  On July 25, 2012, an additional 221,053 shares were issued. These shares are subject to forfeiture in accordance with the terms of the advisor’s amended and restated restricted stock agreement covering such shares, none of which have vested. The Company records compensation expense over the vesting period based upon the fair market value on the date of grant for each share, adjusted for forfeitures.   In connection with the restricted stock issuances, compensation expense of $854,308 and $281,007 was recorded during the six months ended June 30, 2013 and 2012, respectively.

Stock Incentive Plans

In March 2013, the Company approved the 2012 Long-Term Incentive Equity Plan (the”2012 Plan”), which provides the Company with the ability to issue stock options, stock appreciation rights, restricted stock and/or other stock-based awards for up to an aggregate of 2,050,000 shares of Common Stock.  As of June 30, 2013, no awards were issued under the 2012 Plan.

Advisory Services

On November 28, 2012, the Company entered into an Advisor Agreement to provide strategic business advisory services and assist the Company in networking and capital formation. As compensation for these services, the Company agreed to the issuance of 500,000 shares of Common Stock of the Company, 50% of which was issuable upon execution of the agreement and 50% of which is issuable upon the six month anniversary of the execution of the Advisor Agreement.  Accordingly, the Company issued 250,000 shares of Common Stock in 2012.   The advisory services agreement has since been terminated and therefore the remaining 250,000 shares have not been, and will not be, issued.

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Inventory

6 Months Ended

Jun. 30, 2013

Inventory [Abstract]

INVENTORY

NOTE 4 -- INVENTORY

As of June 30, 2013, inventory consisted of finished goods of $117,816 and raw materials of $94,870.  At December 31, 2012, the inventory balance of $22,820 consisted of raw materials.

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Condensed Consolidated Balance Sheets (Parenthetical) (USD $)	Jun. 30, 2013	Dec. 31, 2012
Balance Sheets [Abstract]
Series A Preferred stock, par value	$ 0.001	$ 0.001
Series A Preferred stock, shares issued	40,000	0
Series A Preferred stock, shares outstanding	40,000	0
Preferred stock, par value	$ 0.001	$ 0.001
Preferred stock, authorized	10,000,000	10,000,000
Common stock, shares authorized	190,000,000	190,000,000
Common stock, par value	$ 0.001	$ 0.001
Common stock, shares issued	11,293,481	8,551,265
Common stock, shares outstanding	11,293,481	8,551,265

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Subsequent Events

6 Months Ended

Jun. 30, 2013

Subsequent Events [Abstract]

SUBSEQUENT EVENTS

NOTE 9 – SUBSEQUENT EVENTS

In accordance with ASC Topic 855, "Subsequent Events," the Company evaluates events and transactions that occur after the balance sheet date for potential recognition in the consolidated financial statements. The effects of all subsequent events that provide additional evidence of conditions that existed at the balance sheet date are recognized in the consolidated financial statements as of June 30, 2013. In preparing these consolidated financial statements, the Company evaluated the events and transactions that occurred through the date these consolidated financial statements were issued.

On July 11, 2013, the remaining outstanding 40,000 shares of Series A Preferred Stock were converted into 400,000 shares of the Company’s Common Stock.

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Condensed Consolidated Statements of Cash Flows (Unaudited) (USD $)	6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012
Cash flows from operating activities:
Net loss	$ (1,085,160)	$ (400,375)
Adjustments to reconcile net loss to net cash used in operating activities:
Depreciation	460	74
Deferred stock compensation	854,308	281,007
Loss on change in fair value of derivative liabilities	1,949
Changes in assets and liabilities:
Increase in inventory	(189,866)
Increase in supplier deposits	(250,792)
Increase in prepaid expenses	(27,998)
Increase in security deposits		(5,798)
Increase (decrease) in accounts payable and accrued expenses	(46,254)	69,497
Net cash used in operating activities	(743,353)	(55,595)
Net cash from investing activities:
Purchases of property and equipment	(4,358)	(2,854)
Net cash used in investing activities	(4,358)	(2,854)
Net cash from financing activities:
Notes payable to related parties	50,000	60,000
Issuance of preferred stock	412,134
Issuance of common stock	448,681
Net cash provided by financing activities	910,815	60,000
Net increase in cash and cash equivalents	163,104	1,551
Cash and cash equivalents at beginning of period	1,379
Cash and cash equivalents at end of period	164,483	1,551
SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION:
Interest paid	7,262
Taxes paid
NON CASH INVESTING AND FINANCING ACTIVITIES:
Preferred stock issued for the conversion of debt	378,700
Accrued compensation converted to notes payable to related parties	$ 161,200

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Condensed Consolidated Balance Sheets (USD $)	Jun. 30, 2013	Dec. 31, 2012
CURRENT ASSETS:
Cash and cash equivalents	$ 164,483	$ 1,379
Inventory	212,686	22,820
Supplier deposits	250,792
Prepaid expenses	33,805	5,807
Total Current Assets	661,766	30,006
PROPERTY AND EQUIPMENT, net of accumulated depreciation	6,141	2,243
OTHER ASSETS
Security deposit	5,798	5,798
TOTAL ASSETS	673,705	38,047
CURRENT LIABILITIES:
Accounts payable and accrued expenses	142,274	349,729
Notes payable to related parties		187,500
Derivative liabilities - Preferred Stock	34,185
Total Current Liabilities	176,459	537,229
Commitments and Contingencies
Series A Preferred Stock, $0.001 par value, 40,000 and 0 shares issued and outstanding, respectively	160,000
STOCKHOLDERS' EQUITY (DEFICIT)
Preferred stock, 10,000,000 shares authorized at $0.001 par value
Common stock, 190,000,000 shares authorized at $0.001 par value, 11,293,481 and 8,551,265 shares issued and outstanding, respectively	11,293	8,551
Additional paid in capital	11,756,870	9,838,024
Accumulated deficit	(11,430,917)	(10,345,757)
Total Stockholders' equity (deficit)	337,246	(499,182)
TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY (DEFICIT)	$ 673,705	$ 38,047

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Stockholders Equity (Details Textual) (USD $)	0 Months Ended	1 Months Ended	6 Months Ended		12 Months Ended			1 Months Ended		6 Months Ended	1 Months Ended
	Nov. 28, 2012	Apr. 01, 2013	Jun. 30, 2013	Jun. 30, 2012	Dec. 31, 2012	Jun. 30, 2013 Series A Preferred Stock [Member]	Jan. 12, 2013 Series A Preferred Stock [Member]	Jun. 18, 2013 Private Placement [Member]	May 01, 2013 Private Placement [Member]	Jun. 30, 2013 2012 long-term incentive equity plan [Member]	Feb. 17, 2012 Director [Member]	Jul. 25, 2012 Directors Executive Officers And Employees [Member]	May 21, 2012 Directors Executive Officers And Employees [Member]
Shareholders' Deficit Textual [Abstract]
Preferred stock, authorized			10,000,000		10,000,000
Convertible series A preferred stock, par or stated per share			$ 0.001		$ 0.001		$ 0.001
Common stock, shares authorized			190,000,000		190,000,000
Common stock, par value			$ 0.001		$ 0.001
Restricted stock issued											100,000		4,232,462
Restricted Stock Forfeited													6,624
Restricted Stock Vested													88,309
Compensation expense			$ 854,308	$ 281,007
Common stock issued as compensation for providing services, Shares					250,000
Common stock issued during the period								1,171,705
Reverse stock splits for every ten common stock of shares		1
Common stock authorized to be issued in a private placement offering									1,250,000
Sale of common Stock, Price Per Share									$ 0.40
Common stock aggregate value			448,681					468,574
Notes outstanding								$ 20,000
Common stock authorized to be issued under stock Incentive plan										2,050,000
Additional restricted stock issued during period												221,053
Execution of issuable of common stock share under Advisory Agreement	the Company agreed to the issuance of 500,000 shares of Common Stock of the Company, 50% of which was issuable upon execution of the agreement and 50% of which is issuable upon the six month anniversary of the execution of the Advisor Agreement.
Preferred stock converted to common stock			1,577,085
Number of preferred stock converted to common stock						157,708.5

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Commitments and Contingencies

6 Months Ended

Jun. 30, 2013

Commitments and Contingencies [Abstract]

COMMITMENTS AND CONTINGENCIES

NOTE 8 – COMMITMENTS AND CONTINGENCIES

Lease Commitment

The Company entered into an office service agreement for office space for a term of 12 months effective April 16, 2012.  The base monthly office fee under the agreement is $2,899.  The lease was subsequently renewed for a period of one year.

License Agreement

On August 15, 2012, the Company entered into a license agreement (“License Agreement”) with Chiquita for the use of Chiquita’s marks in the manufacture, sale, promotion, marketing, advertising and distribution of certain fruit juice products in select containers.  The License Agreement grants the Company an exclusive license in New York, New Jersey and Connecticut and a non-exclusive license for the other states in the United States.  The Company will pay Chiquita royalties for products sold under the License Agreement.

The term of the License Agreement is for seven years from July 2013, (the date that the Company first invoiced customers for products sold under the License Agreement), subject to the Company meeting certain minimum sales volume and/or minimum royalty payments.  Termination of the License Agreement would have a material and adverse impact on MOJO’s business.

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Summary of Significant Accounting Policies (Tables)

6 Months Ended

Jun. 30, 2013

Summary of Significant Accounting Policies [Abstract]

Summary of financial liabilities measured at fair value on a recurring basis

Balance Sheet Location	Quoted Prices in Active Markets  for Identical Assets or Liabilities (Level 1)		Significant Other  Observable Inputs (Level 2)		Significant  Unobservable Inputs (Level 3)		Total
Liabilities:
Derivative liabilities	$	-	$	-	$	34,185	$	34,185

Summary of changes in fair value of Level 3 derivative liabilities related to Series A Preferred Stock

Balance, January 1, 2013	$	-
Recognition of embedded derivative liabilities		158,463
Reclassification of liability upon conversion of notes		(126,227	)
Change in fair value of derivative liabilities		1,949
Balance, June 30, 2013	$	34,185

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Related Party Transactions

6 Months Ended

Jun. 30, 2013

Related Party Transactions [Abstract]

RELATED PARTY TRANSACTIONS

NOTE 7 –RELATED PARTY TRANSACTIONS

During 2012, various expenses of the Company, including advances for operating purposes, had been paid for or made by officers and shareholders of the Company. At December 31, 2012, amounts due to related parties totaled $187,500 in notes payable. The notes bore interest at rates varying between 8% and 10% and were due on September 15, 2013. The notes contain a conversion feature which allows the holders, at their sole discretion, to convert some or all of the principal amount of their note outstanding into equity or debt securities issued by the Company in connection with any offering made by the Company during the period that the principal amount of the note is outstanding. The conversion terms would be identical to the offering terms.

In January 2013, the Company received an additional advance of $50,000.   On January 31, 2013, the balance of notes outstanding of $237,500 was converted into 59,375 shares of Series A Preferred Stock.  Accrued interest of $7,262 was paid to the holders of the notes.

In March 2013, the officers of the Company converted salary amounts due to them of $141,200 into notes.  The notes were then converted into 35,300 shares of Series A Preferred Stock.  As a result of the conversions, there were no amounts due to related parties at June 30, 2013.

During May 2013, salary owed to an officer of the Company was converted into a $20,000 promissory note.  The note was subsequently converted into 50,000 shares of Common Stock as part of the Private Placement.

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Summary of Significant Accounting Policies

6 Months Ended

Jun. 30, 2013

Summary of Significant Accounting Policies [Abstract]

SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

NOTE 2 – SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Use of Estimates

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. Actual results could differ from those estimates.

Cash and Cash Equivalents

Cash equivalents include investment instruments, certificate of deposits and time deposits purchased with a maturity of three months or less.

Inventories

Inventories are stated at the lower of cost (first-in, first-out method) or market.

Supplier Deposits

Supplier Deposits consist of prepaid inventory for which the Company has not yet taken delivery.

Property and Equipment and Depreciation

Property and equipment are stated at cost.  Depreciation is computed using the straight line method over the estimated lives of the respective assets.  Computer equipment is depreciated over a period of 3 to 5 years.  Maintenance and repairs are charged to expense when incurred.  When property and equipment are retired or otherwise disposed of, the related cost and accumulated depreciation are removed from the respective accounts and any gain or loss is credited or charged to income.

Preferred Stock Classification

Preferred Stock issued by the Company which meets certain redemption or conversion features is classified as temporary or mezzanine capital in accordance with Financial Accounting Standards Board Accounting Standards Codification (“ASC”) topic 480, “Distinguishing Liabilities from Equity.”

Net Loss Per Common Share

The Company computes per share amounts in accordance with ASC Topic 260, “Earnings per Share.”  ASC Topic 260 requires presentation of basic and diluted EPS.  Basic EPS is computed by dividing the income (loss) available to common stockholders by the weighted average number of common shares outstanding for the period.  Diluted EPS is based on the weighted average number of shares of Common Stock and common stock equivalents outstanding during the periods. The conversion of Series A Preferred Stock was excluded from the computation of diluted shares outstanding for the three months and six months ended June 30, 2013.  The losses for the periods would have had an anti-dilutive impact on the Company’s net loss per common share.

Income Taxes

The Company provides for income taxes under ASC topic 740, “Income Taxes,” which requires the use of an asset and liability approach in accounting for income taxes. Deferred tax assets and liabilities are recorded based on the differences between the financial statement and tax bases of assets and liabilities and the tax rates in effect when these differences are expected to reverse.

ASC 740 also requires the reduction of deferred tax assets by a valuation allowance if, based on the weight of available evidence, it is more likely than not that some or all of the deferred tax assets will not be realized.

Tax returns for the years from 2009 to 2012 are subject to examination by tax authorities.

Stock-Based Compensation

ASC Topic 718, “Accounting for Stock-Based Compensation,” prescribes accounting and reporting standards for all stock-based compensation plans, including employee stock options, restricted stock, employee stock purchase plans and stock appreciation rights.

ASC Topic 718 requires employee compensation expense to be recorded using the fair value method. The Company accounts for employee stock based compensation in accordance with the provisions of ASC Topic 718. For non-employee options and warrants, the company uses the fair value method as prescribed in ASC Topic 718.

Derivative Instruments

The Company’s derivative liabilities are related to embedded conversion features issued in connection with the Series A Preferred Stock. For derivative instruments that are accounted for as liabilities, the derivative instrument is initially recorded at its fair value and is then re-valued at each reporting date, with changes in fair value recognized in earnings each reporting period. The Company uses the Black-Scholes model to value the derivative instruments at inception and subsequent valuation dates and the value is re-assessed at the end of each reporting period, in accordance with ASC Topic 815, “Derivatives and Hedging.” Derivative instrument liabilities are classified in the consolidated balance sheets as current or non-current based upon whether or not the net-cash settlement of the derivative instrument could be required within twelve months of the balance sheet date.

Fair value of financial instruments

The carrying amounts of financial instruments, which include accounts payable, accrued expenses and debt obligations approximate their fair values due to their short-term nature and/or variable interest rates. The Company’s debt obligations bear interest at rates which approximate prevailing market rates for instruments with similar characteristics and, accordingly, the carrying values for these instruments approximate fair value.

The Company adopted ASC Topic 820, "Fair Value Measurement," which established a framework for measuring fair value and expands disclosure about fair value measurements.  ASC 820 defines fair value as the amount that would be received for an asset or paid to transfer a liability (i.e., an exit price) in the principal or most advantageous market for the asset or liability in an orderly transaction between market participants on the measurement date. ASC 820 also establishes a fair value hierarchy that requires an entity to maximize the use of observable inputs and minimize the use of unobservable inputs when measuring fair value. ASC 820 describes the following three levels of inputs that may be used:

· Level 1 Unadjusted quoted prices in active markets that are accessible at the measurement date for identical, unrestricted assets or liabilities;

· Level 2 Quoted prices in markets that are not active, or inputs that are observable, either directly or indirectly, for substantially the full term of the asset or liability;

· Level 3 Prices or valuation techniques that require inputs that are both significant to the fair value measurement and unobservable (supported by little or no market activity).

The Company did not have any assets or liabilities measured at fair value on a recurring basis at December 31, 2012.

The following table summarizes the financial liabilities measured at fair value on a recurring basis as of June 30, 2013, segregated by the level of the valuation inputs within the fair value hierarchy utilized to measure fair value:

Balance Sheet Location	Quoted Prices in Active Markets  for Identical Assets or Liabilities (Level 1)		Significant Other  Observable Inputs (Level 2)		Significant  Unobservable Inputs (Level 3)		Total
Liabilities:
Derivative liabilities	$	-	$	-	$	34,185	$	34,185

The table below sets forth a summary of changes in the fair value of the Company’s Level 3 derivative liabilities related to the Series A Preferred Stock for the quarter ended June 30, 2013.

Balance, January 1, 2013	$	-
Recognition of embedded derivative liabilities		158,463
Reclassification of liability upon conversion of notes		(126,227	)
Change in fair value of derivative liabilities		1,949
Balance, June 30, 2013	$	34,185

New Accounting Pronouncements

Management does not believe that any recently issued, but not yet effective, accounting standards if currently adopted would have a material effect on the accompanying consolidated financial statements.

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Summary of Significant Accounting Policies (Details 1) (USD $)	6 Months Ended
	Jun. 30, 2013
Summary of changes in fair value of Level 3 derivative liabilities related to Series A Preferred Stock
Balance, January 1, 2013
Recognition of embedded derivative liabilies	158,463
Reclassification of liability upon conversion of notes	(126,227)
Change in fair value of derivative liabilities	1,949
Balance, June 30, 2013	$ 34,185

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Summary of Significant Accounting Policies (Policies)

6 Months Ended

Jun. 30, 2013

Summary of Significant Accounting Policies [Abstract]

Use of Estimates

Use of Estimates

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. Actual results could differ from those estimates.

Cash and Cash Equivalents

Cash and Cash Equivalents

Cash equivalents include investment instruments, certificate of deposits and time deposits purchased with a maturity of three months or less.

Inventories

Inventories

Inventories are stated at the lower of cost (first-in, first-out method) or market.

Supplier Deposits

Supplier Deposits

Supplier Deposits consist of prepaid inventory for which the Company has not yet taken delivery.

Property and Equipment and Depreciation

Property and Equipment and Depreciation

Property and equipment are stated at cost.  Depreciation is computed using the straight line method over the estimated lives of the respective assets.  Computer equipment is depreciated over a period of 3 to 5 years.  Maintenance and repairs are charged to expense when incurred.  When property and equipment are retired or otherwise disposed of, the related cost and accumulated depreciation are removed from the respective accounts and any gain or loss is credited or charged to income.

Preferred Stock Classification

Preferred Stock Classification

Preferred Stock issued by the Company which meets certain redemption or conversion features is classified as temporary or mezzanine capital in accordance with Financial Accounting Standards Board Accounting Standards Codification (“ASC”) topic 480, “Distinguishing Liabilities from Equity.”

Net Loss Per Common Share

Net Loss Per Common Share

The Company computes per share amounts in accordance with ASC Topic 260, “Earnings per Share.”  ASC Topic 260 requires presentation of basic and diluted EPS.  Basic EPS is computed by dividing the income (loss) available to common stockholders by the weighted average number of common shares outstanding for the period.  Diluted EPS is based on the weighted average number of shares of Common Stock and common stock equivalents outstanding during the periods. The conversion of Series A Preferred Stock was excluded from the computation of diluted shares outstanding for the three months and six months ended June 30, 2013.  The losses for the periods would have had an anti-dilutive impact on the Company’s net loss per common share.

Income Taxes

Income Taxes

The Company provides for income taxes under ASC topic 740, “Income Taxes,” which requires the use of an asset and liability approach in accounting for income taxes. Deferred tax assets and liabilities are recorded based on the differences between the financial statement and tax bases of assets and liabilities and the tax rates in effect when these differences are expected to reverse.

ASC 740 also requires the reduction of deferred tax assets by a valuation allowance if, based on the weight of available evidence, it is more likely than not that some or all of the deferred tax assets will not be realized.

Tax returns for the years from 2009 to 2012 are subject to examination by tax authorities.

Stock-Based Compensation

Stock-Based Compensation

ASC Topic 718, “Accounting for Stock-Based Compensation,” prescribes accounting and reporting standards for all stock-based compensation plans, including employee stock options, restricted stock, employee stock purchase plans and stock appreciation rights.

ASC Topic 718 requires employee compensation expense to be recorded using the fair value method. The Company accounts for employee stock based compensation in accordance with the provisions of ASC Topic 718. For non-employee options and warrants, the company uses the fair value method as prescribed in ASC Topic 718.

Derivative Instruments

Derivative Instruments

The Company’s derivative liabilities are related to embedded conversion features issued in connection with the Series A Preferred Stock. For derivative instruments that are accounted for as liabilities, the derivative instrument is initially recorded at its fair value and is then re-valued at each reporting date, with changes in fair value recognized in earnings each reporting period. The Company uses the Black-Scholes model to value the derivative instruments at inception and subsequent valuation dates and the value is re-assessed at the end of each reporting period, in accordance with ASC Topic 815, “Derivatives and Hedging.” Derivative instrument liabilities are classified in the consolidated balance sheets as current or non-current based upon whether or not the net-cash settlement of the derivative instrument could be required within twelve months of the balance sheet date.

Fair value of financial instruments

Fair value of financial instruments

The carrying amounts of financial instruments, which include accounts payable, accrued expenses and debt obligations approximate their fair values due to their short-term nature and/or variable interest rates. The Company’s debt obligations bear interest at rates which approximate prevailing market rates for instruments with similar characteristics and, accordingly, the carrying values for these instruments approximate fair value.

The Company adopted ASC Topic 820, "Fair Value Measurement," which established a framework for measuring fair value and expands disclosure about fair value measurements.  ASC 820 defines fair value as the amount that would be received for an asset or paid to transfer a liability (i.e., an exit price) in the principal or most advantageous market for the asset or liability in an orderly transaction between market participants on the measurement date. ASC 820 also establishes a fair value hierarchy that requires an entity to maximize the use of observable inputs and minimize the use of unobservable inputs when measuring fair value. ASC 820 describes the following three levels of inputs that may be used:

· Level 1 Unadjusted quoted prices in active markets that are accessible at the measurement date for identical, unrestricted assets or liabilities;

· Level 2 Quoted prices in markets that are not active, or inputs that are observable, either directly or indirectly, for substantially the full term of the asset or liability;

· Level 3 Prices or valuation techniques that require inputs that are both significant to the fair value measurement and unobservable (supported by little or no market activity).

The Company did not have any assets or liabilities measured at fair value on a recurring basis at December 31, 2012.

The following table summarizes the financial liabilities measured at fair value on a recurring basis as of June 30, 2013, segregated by the level of the valuation inputs within the fair value hierarchy utilized to measure fair value:

Balance Sheet Location	Quoted Prices in Active Markets  for Identical Assets or Liabilities (Level 1)		Significant Other  Observable Inputs (Level 2)		Significant  Unobservable Inputs (Level 3)		Total
Liabilities:
Derivative liabilities	$	-	$	-	$	34,185	$	34,185

The table below sets forth a summary of changes in the fair value of the Company’s Level 3 derivative liabilities related to the Series A Preferred Stock for the quarter ended June 30, 2013.

Balance, January 1, 2013	$	-
Recognition of embedded derivative liabilities		158,463
Reclassification of liability upon conversion of notes		(126,227	)
Change in fair value of derivative liabilities		1,949
Balance, June 30, 2013	$	34,185

New Accounting Pronouncements

New Accounting Pronouncements

Management does not believe that any recently issued, but not yet effective, accounting standards if currently adopted would have a material effect on the accompanying consolidated financial statements.

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Series A Convertible Preferred Stock (Details) (USD $)	0 Months Ended
	Jan. 12, 2013	Jun. 30, 2013	Dec. 31, 2012
Class of Stock [Line Items]
Preferred stock, par value		$ 0.001	$ 0.001
Preferred stock converted to common stock		1,577,085
Series A Preferred Stock [Member]
Class of Stock [Line Items]
Preferred stock, par value	$ 0.001
Preferred stock, share price	$ 4.00
Gross proceeds from issuance of stock	$ 790,834
Proceeds from conversion of promissory notes	$ 378,700
Conversion terms	Each share of Series A Preferred Stock was convertible into 10 shares of the Company's Common Stock determined by dividing $4.00 by the conversion price of $0.40.
Preferred stock, shares issued		40,000	0
Preferred stock, shares outstanding		40,000	0
Number of preferred stock converted to common stock		157,708.5

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Summary of Significant Accounting Policies (Details Textual)	6 Months Ended
	Jun. 30, 2013
Minimum [Member]
Summary of Siginificant Accounting Policies (Textual)
Computer equipment depreciated period	3 years
Maximum [Member]
Summary of Siginificant Accounting Policies (Textual)
Computer equipment depreciated period	5 years

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Document and Entity Information	6 Months Ended
	Jun. 30, 2013	Sep. 30, 2013
Document and Entity Information [Abstract]
Entity Registrant Name	Mojo Organics, Inc.
Entity Central Index Key	0001414953
Amendment Flag	false
Current Fiscal Year End Date	--12-31
Document Type	10-Q
Document Period End Date	Jun. 30, 2013
Document Fiscal Year Focus	2013
Document Fiscal Period Focus	Q2
Entity Filer Category	Smaller Reporting Company
Entity Common Stock, Shares Outstanding		11,721,385

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Going Concern (Details) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012	Dec. 31, 2012
Going Concern (Textual)
Net loss	$ (561,514)	$ (176,370)	$ (1,085,160)	$ (400,375)
Working capital			485,307
Accumulated deficit	(11,430,917)		(11,430,917)		(10,345,757)
Accumulated losses from discontinued operations			$ (8,576,094)