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Segment Reporting Segment Data (Details) (USD $)
In Millions, unless otherwise specified
3 Months Ended 6 Months Ended
Jun. 30, 2012
Jun. 30, 2011
Jun. 30, 2012
Jun. 30, 2011
Segment Reporting Information [Line Items]        
Net revenues $ 20,037 $ 20,234 $ 38,059 $ 36,764
Amortization of intangibles (25) (24) (49) (48)
General corporate expenses (49) (45) (106) (86)
Operating income 3,604 3,712 7,007 6,719
Interest expense, net (209) (208) (422) (421)
Earnings before income taxes 3,395 3,504 6,585 6,298
European Union [Member]
       
Segment Reporting Information [Line Items]        
Net revenues 7,280 8,080 13,750 14,495
Operating companies income 1,117 1,280 2,147 2,286
Eastern Europe, Middle East & Africa [Member]
       
Segment Reporting Information [Line Items]        
Net revenues 5,062 4,603 9,131 8,274
Operating companies income 948 835 1,758 1,557
Asia [Member]
       
Segment Reporting Information [Line Items]        
Net revenues 5,317 5,146 10,494 9,434
Operating companies income 1,364 1,398 2,771 2,491
Latin America & Canada [Member]
       
Segment Reporting Information [Line Items]        
Net revenues 2,378 2,405 4,684 4,561
Operating companies income $ 249 $ 268 $ 486 $ 519