X0303 4 2008-07-17 false 0000047111 HERSHEY CO HSY 0001406985 Alfonso Humberto P 100 CRYSTAL A DRIVE HERSHEY PA 17033 false true false false SVP CFO Common Stock 90.338 I 401(k) Plan Common Stock 2008-07-17 4 M false 3000 0 A 9787 D Common Stock 2008-07-17 4 F false 125 34.02 D 9662 D Restricted Stock Units 0 2008-07-17 4 M false 3000 0 D Common Stock 3000 9693 D The total amount of securities reported as indirectly owned by the reporting person includes .7510 shares acquired from May 1, 2008 through June 30, 2008, pursuant to the Company?s 401(k) Plan (?Plan?). The information is based on a report dated June 30, 2008, provided by the Company?s Plan Trustee. RSUs granted on July 17, 2006 of which 3,000 RSUs vested on July 17, 2008. The remaining 3,000 RSUs from that grant will vest on July 17, 2009. Once vested, RSUs may be: (1) settled in cash having a value equivalent to the closing price of common stock of The Hershey Company (?Common Stock?) on the New York Stock Exchange on the day preceding the vesting date, in an equal number of shares of Common Stock, or in a combination of cash and Common Stock; or (2) deferred under the Company's Deferred Compensation Plan. RSUs deferred as phantom shares of Common Stock are payable only in shares of Common Stock at the end of the deferral period. The reporting person has elected to settle 750 RSUs for Common Stock and defer payment of 2,250 RSUs in phantom shares of Common Stock (except for shares withheld to satisfy tax withholding obligations). Each Restricted Stock Unit represents a contingent right to receive one share of Common Stock of The Hershey Company or its cash equivalent. See Footnote (2) above. See Footnote (3) above. See Footnote (2) above. See Footnote (2) above. Humberto P. Alfonso 2008-07-21