Segment Information

3 Months Ended

Mar. 31, 2015

Segment Information

Segment Reporting Disclosure [Text Block]

(13) Segment Information

CVSL operates in a single reporting segment as a direct selling company that sells a wide range of products sold primarily by independent sales force across many countries around the world. For the three months ended March 31, 2015 and March 31, 2014, respectively approximately $9.3 million or 49.3% and $10.8 million or 40.4% of our revenues were generated in international markets. We do not view any product groups as segments but have grouped similar products into the following five categories for disclosure purposes only: gourmet foods, nutritional and wellness, home décor, publishing and printing and other. For the three months ended March 31, 2015 and March 31, 2014, approximately $2.7 million or 14.1% and $1.0 million or 3.7% of our revenues, respectively, were derived from the sales of gourmet food products, $6.8 million or 35.3% and $10.2 million or 38.3% of our revenues, respectively, were derived from the sale of nutritional and wellness products, $9.3 million or 48.6% and $15.0 million or 56.3% of our revenues, respectively, were derived from the sale of home décor products, $0.2 million or 1.2% and $0.3 million or 1.1% or our revenues, respectively, were derived from the sale of our publishing and printing services and products and for the three months ended March 31, 2015 and March 31, 2014 $0.2 million or 1.0% and $0.2 million or 0.7% of our revenues, respectively, were derived from the sale of our other products. Substantially all of our long-lived assets are located in the US. Our chief operating decision-maker is our Chief Executive Officer who reviews financial information presented on a consolidated basis. Accordingly, we have determined that we operate in one reportable business segment.

Revenues by product groups for the three months ended March 31, 2015 and March 31, 2014 are shown in the table below (dollars in thousands):

	March 31, 2015		March 31, 2014
Gourmet Food Products	$	2,717	$	963
Home Décor	$	9,340	$	15,021
Nutritionals and Wellness	$	6,777	$	10,202
Publishing & Printing	$	231	$	294
Other	$	154	$	190