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Statements of Cash Flows (USD $)
6 Months Ended
Jun. 30, 2013
Jun. 30, 2012
Operating activities:    
Net (loss) income $ (4,931,128) [1] $ 2,955
Adjustments to reconcile net (loss) income to net cash (used in) provided by operating activities:    
Depreciation and amortization 765,237  
Interest expense 604,048 525
Changes in certain assets and liabilities:    
Accounts receivable (143,076) 13,023
Inventory 1,087,672  
Prepaid expenses and other (472,713) (11,181)
Accounts payable and accrued expenses 2,054,336 5,962
Accounts payable - related party 12,449  
Deferred revenue 475,450 (6,389)
Other long-term liabilities 113,750  
Net cash (used in) provided by operating activities (433,975) 4,895
Investing activities:    
Cash acquired in acquisition 84,062  
Financing activities:    
Line of credit, net change 80,886 (975)
Repayments on long-term debt (316,312)  
Net cash used in financing activities (235,426) (975)
Increase (decrease) in cash (585,339) 3,920
Cash and cash equivalents at beginning of year 19,032,392 10,766
Cash and cash equivalents at end of year 18,447,053 14,686
Non-cash transactions:    
Convertible note converted to stock 6,563,555  
Convertible note issued related to acquisition 6,500,000  
Promissory note issued related to acquisition $ 4,000,000  
[1] As previously reported, only 13 day of results of The Longaberger Company are included in the Company's first quarter because the acquisition was completed on March 18, 2013.