Segment Information

9 Months Ended

Sep. 30, 2014

Segment Information

Segment Information

(14) Segment Information

The Company operates in a single reporting segment as a direct selling company that sells a wide range of products sold primarily by an independent sales force around the world. For the nine months ended September 30, 2014, 45% of our revenues were generated in international markets with 36%, or $27.1 million derived from countries in Europe (primarily Russia and Italy). One hundred percent of our revenues were domestically generated for the nine months ended September 30, 2013. We do not view any product groups as segments but have grouped similar products into the following five categories for disclosure purposes only: gourmet foods, nutritional and wellness, home décor, publishing and printing and other. For the nine months ended September 30, 2014, approximately $5.0 million or 6.6% of our revenues were derived from the sale of gourmet food products, $29.1 million or 38.7% of our revenues were derived from the sale of nutritional and wellness products, $38.2 million or 50.7% of our revenues were derived from the sale of home décor products, $0.9 million or 1.2% of our revenues were derived from the sale of our publishing and printing services and products and $2.1 million or 2.8% of our revenues were derived from the sale of our other products. For the nine months ended September 30, 2013, $48.2 million or 98.2% of our revenues were derived from the sale of home décor products, $0.2 million or less than 1% of our revenues were derived from gourmet food products and $0.7 million or 1.5% of our revenues were derived from the sale of our publishing and printing services and products. Substantially all our long-lived assets are located in the U.S. Our chief operating decision maker is our Chief Executive Officer who reviews financial information presented on a consolidated basis. Accordingly, we have determined that we operate in one reportable business segment.