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Consolidated Statements of Operations - USD ($)
shares in Thousands, $ in Thousands
12 Months Ended
Dec. 31, 2016
Dec. 31, 2015
Dec. 31, 2014
Income Statement [Abstract]      
Revenue $ 423,124 $ 339,651 $ 263,568
Cost of revenue 135,752 109,864 77,684
Gross profit 287,372 229,787 185,884
Operating expenses:      
Sales and marketing 225,631 207,026 162,552
Research and development 46,977 40,991 30,618
General and administrative 70,956 49,877 41,802
Amortization of certain acquired intangible assets 150 600 828
Total operating expenses 343,714 298,494 235,800
Loss from operations (56,342) (68,707) (49,916)
Other income (expense):      
Interest income 1,702 894 720
Interest expense (12,924) (12,506) (12,157)
Other, net 1,934 (4,016) (2,691)
Other income (expense), net (9,288) (15,628) (14,128)
Loss before income tax provision (65,630) (84,335) (64,044)
Income tax provision (1,207) (1,181) (855)
Net loss $ (66,837) $ (85,516) $ (64,899)
Net loss per share — basic and diluted (usd per share) $ (1.20) $ (1.58) $ (1.22)
Weighted average common shares outstanding, basic and diluted (in shares) 55,595 54,171 53,267