<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:ns2="http://www.sec.gov/edgar/common">
    <headerData>
        <submissionType>144</submissionType>
        <filerInfo>
            <filer>
                <filerCredentials>
                    <cik>0001833934</cik>
                    <ccc>XXXXXXXX</ccc>
                </filerCredentials>
            </filer>
            <liveTestFlag>LIVE</liveTestFlag>



        </filerInfo>
    </headerData>
    <formData>
        <issuerInfo>
            <issuerCik>0001397187</issuerCik>
            <issuerName>LULULEMON ATHLETICA INC.</issuerName>
            <secFileNumber>001-33608</secFileNumber>
            <issuerAddress>
                <ns2:street1>1818 Cornwall Avenue</ns2:street1>
                <ns2:city>Vancouver</ns2:city>
                <ns2:stateOrCountry>A1</ns2:stateOrCountry>
                <ns2:zipCode>V6J 1C7</ns2:zipCode>
            </issuerAddress>
            <issuerContactPhone>604-732-6124</issuerContactPhone>
            <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>MEGHAN FRANK</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
            <relationshipsToIssuer>
                <relationshipToIssuer>Officer</relationshipToIssuer>
            </relationshipsToIssuer>
        </issuerInfo>
        <securitiesInformation>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <brokerOrMarketmakerDetails>
                <name>NBCN Clearing Inc.</name>
                <address>
                    <ns2:street1>130 King Street W</ns2:street1>
                    <ns2:street2>Ste 3000</ns2:street2>
                    <ns2:city>Toronto</ns2:city>
                    <ns2:stateOrCountry>A6</ns2:stateOrCountry>
                    <ns2:zipCode>M5X 1J9</ns2:zipCode>
                </address>
            </brokerOrMarketmakerDetails>
            <noOfUnitsSold>2658</noOfUnitsSold>
            <aggregateMarketValue>561829.91</aggregateMarketValue>
            <noOfUnitsOutstanding>112190041</noOfUnitsOutstanding>
            <approxSaleDate>12/30/2025</approxSaleDate>
            <securitiesExchangeName>NASDAQ</securitiesExchangeName>
        </securitiesInformation>
        <securitiesToBeSold>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <acquiredDate>12/30/2025</acquiredDate>
            <natureOfAcquisitionTransaction>Stock Option Exercise</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>1968</amountOfSecuritiesAcquired>
            <paymentDate>12/30/2025</paymentDate>
            <natureOfPayment>Cash</natureOfPayment>
        </securitiesToBeSold>
        <securitiesToBeSold>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <acquiredDate>12/30/2025</acquiredDate>
            <natureOfAcquisitionTransaction>Stock Option Exercise</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>690</amountOfSecuritiesAcquired>
            <paymentDate>12/30/2025</paymentDate>
            <natureOfPayment>Cash</natureOfPayment>
        </securitiesToBeSold>
        <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>
        <noticeSignature>
            <noticeDate>12/30/2025</noticeDate>
            <planAdoptionDates/>
            <signature>/s/ Meghan Carey Frank</signature>
        </noticeSignature>
    </formData>
</edgarSubmission>
