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Condensed Consolidated Statements of Operations (Unaudited) (USD $)
3 Months Ended 6 Months Ended
Jun. 30, 2012
Jul. 02, 2011
Jun. 30, 2012
Jul. 02, 2011
Income Statement [Abstract]        
Sales $ 2,670,611 $ 1,937,976 $ 4,455,617 $ 4,477,221
Cost of sales 1,905,916 1,357,058 4,295,136 2,875,907
Gross profit 764,695 580,918 160,481 1,601,314
Operating expenses:        
Sales and marketing 1,868,418 565,975 3,727,080 1,011,482
General and administrative 2,883,728 1,849,733 4,845,639 3,572,568
Operating expenses 4,752,146 2,415,708 8,572,719 4,584,050
Operating loss (3,987,451) (1,834,790) (8,412,238) (2,982,736)
Nonoperating income (expense):        
Interest income 1,056 430 2,255 864
Interest expense (7,562) (8,209) (15,827) (17,082)
Nonoperating expenses (6,506) (7,779) (13,572) (16,218)
Net loss $ (3,993,957) $ (1,842,569) $ (8,425,810) $ (2,998,954)
Basic and Diluted loss per common share $ (0.04) $ (0.03) $ (0.10) $ (0.05)
Basic and Diluted weighted average common shares outstanding 91,362,664 65,001,979 88,034,429 63,973,139