Employee Share Based Compensation (Details Narrative) (USD $)	6 Months Ended						6 Months Ended
	Jun. 30, 2012 StockOptionsMember_SecondAmendedandRestated2007EquityIncentivePlan [Member]	Jun. 30, 2012 GeneralAndAdministrativeExpense [Member]	Jun. 30, 2011 GeneralAndAdministrativeExpense [Member]	Jun. 30, 2012 StockOptionsMember_SecondAmendedandRestated2007EquityIncentivePlanMember	Jun. 30, 2012 StockOptionsMember_SecondAmendedandRestated2007EquityIncentivePlanMember StockOptionsMember_SecondAmendedandRestated2007EquityIncentivePlan [Member]	Jun. 30, 2012 Service Period Based Stock Options [Member]	Jun. 30, 2012 Performance Shares [Member]	Jul. 02, 2011 Performance Shares [Member]	Dec. 31, 2011 Performance Shares [Member]	Jun. 30, 2012 RestrictedStockMember_DebraHeim [Member]	Feb. 13, 2012 RestrictedStockMember_DebraHeim [Member]	Dec. 31, 2011 RestrictedStockMember_DebraHeim [Member]	Jun. 06, 2012 RestrictedStockMember_DebraHeim [Member] DebraHeimMember	Feb. 21, 2012 RestrictedStockMember_DebraHeim [Member] DebraHeimMember	Feb. 07, 2012 RestrictedStockMember_DebraHeim [Member] JeffreyHimmelMember	Feb. 21, 2012 Stock Awards [Member]	Feb. 07, 2012 Stock Awards [Member]
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]
Expiration dates for stock options not exceeds				10 years
Authorized stock options	20.00%
Remaining amount available for issuance					$ 5,604,606
Closing stock price						$ 0.67
Stock options forfeited							1,000,000
Reversed expense									528,300			476,411
Unrecognized compensation expense							1,133,184			185,711
Cost is expected to be recognized over a weighted average period							2 years 1 month 2 days
Weighted average fair value of options granted							$ 0.30	$ 0.56
Realized tax benefit from stock options							0	0
Number of restricted shares awarded by the Company to Chief Operating Officer													250,000	750,000	1,000,000
Number of restricted shares awarded by the Company to CEO and President													250,000	750,000	1,000,000
Restricted shares will fully vest														Feb. 01, 2015	Feb. 01, 2015
Ristricted common stock forfeited											1,000,000
Cost is expected to be recognized										2 years 10 months 2 days
Common stock to Jeffrey Himmel																75,000	100,000
Full fair value																345,000	690,000
Cost is expected to be recognized over a weighted average period		$ 643,825	$ 1,330,078