7. Convertible Notes Payable (Detail) - Schedule of Debt (Parentheticals) (USD $)	6 Months Ended
	Jan. 31, 2013
February 2, 2012 Convertible Note [Member]
Convertible note, interest rate	12.00%
Convertible note, deferred financing cost (in Dollars)	$ 2,500
Convertible note, unamortized deferred financing cost (in Dollars)	1,813
Convertible note, conversion terms	30% discount to market
Convertible note, face amount (in Dollars)	25,000
Convertible note, debt discount (in Dollars)	19,550
Convertible note, unamortized debt discount (in Dollars)	0
Convertible note, shares issued if converted January 31, 2013 (in Shares)	452,000
Convertible note, accrued interest (in Dollars)	3,000
May 30, 2012 Convertible Note [Member]
Convertible note, interest rate	10.00%
Convertible note, deferred financing cost (in Dollars)	6,000
Convertible note, unamortized deferred financing cost (in Dollars)	0
Convertible note, conversion terms	30% discount to market
Convertible note, face amount (in Dollars)	56,000
Convertible note, debt discount (in Dollars)	30,488
Convertible note, unamortized debt discount (in Dollars)	0
Convertible note, shares issued if converted January 31, 2013 (in Shares)	705,000
Convertible note, accrued interest (in Dollars)	2,628
Convertible note, partial amount converted (in Dollars)	17,010
June 27, 2012 Convertible Note [Member]
Convertible note, interest rate	5.00%
Convertible note, deferred financing cost (in Dollars)	5,000
Convertible note, unamortized deferred financing cost (in Dollars)	2,014
Convertible note, conversion terms	30% discount to market
Convertible note, face amount (in Dollars)	55,000
Convertible note, debt discount (in Dollars)	52,792
Convertible note, unamortized debt discount (in Dollars)	11,654
Convertible note, shares issued if converted January 31, 2013 (in Shares)	670,000
Convertible note, accrued interest (in Dollars)	1,107
Convertible note, partial amount converted (in Dollars)	17,940
July 26, 2012 Convertible Note [Member]
Convertible note, interest rate	8.00%
Convertible note, deferred financing cost (in Dollars)	15,000
Convertible note, unamortized deferred financing cost (in Dollars)	0
Convertible note, face amount (in Dollars)	168,000
Convertible note, shares issued if converted January 31, 2013 (in Shares)	822,000
Convertible note, accrued interest (in Dollars)	5,233
Convertible note, partial amount converted (in Dollars)	41,644
Convertible Note, conversion price per share (in Dollars per share)	$ 0.16
August 1, 2012 Convertible Note [Member]
Convertible note, interest rate	10.00%
Convertible note, deferred financing cost (in Dollars)	2,500
Convertible note, unamortized deferred financing cost (in Dollars)	352
Convertible note, conversion terms	50% discount to market
Convertible note, face amount (in Dollars)	25,000
Convertible note, debt discount (in Dollars)	25,000
Convertible note, unamortized debt discount (in Dollars)	3,521
Convertible note, shares issued if converted January 31, 2013 (in Shares)	633,000
Convertible note, accrued interest (in Dollars)	1,253
September 19, 2012 Convertible Note [Member]
Convertible note, interest rate	6.00%
Convertible note, deferred financing cost (in Dollars)	4,750
Convertible note, unamortized deferred financing cost (in Dollars)	3,006
Convertible note, conversion terms	30% discount to market
Convertible note, face amount (in Dollars)	75,000
Convertible note, debt discount (in Dollars)	75,000
Convertible note, unamortized debt discount (in Dollars)	37,113
Convertible note, shares issued if converted January 31, 2013 (in Shares)	1,356,000
Convertible note, accrued interest (in Dollars)	1,652
September 25, 2012 Convertible Note [Member]
Convertible note, interest rate	10.00%
Convertible note, deferred financing cost (in Dollars)	4,770
Convertible note, unamortized deferred financing cost (in Dollars)	1,784
Convertible note, conversion terms	30% discount to market
Convertible note, face amount (in Dollars)	37,500
Convertible note, shares issued if converted January 31, 2013 (in Shares)	678,000
Convertible note, accrued interest (in Dollars)	1,315
October 5, 2012 Convertible Note [Member]
Convertible note, interest rate	10.00%
Convertible note, deferred financing cost (in Dollars)	5,000
Convertible note, unamortized deferred financing cost (in Dollars)	2,230
Convertible note, conversion terms	50% discount to market
Convertible note, face amount (in Dollars)	50,000
Convertible note, debt discount (in Dollars)	39,094
Convertible note, unamortized debt discount (in Dollars)	17,436
Convertible note, shares issued if converted January 31, 2013 (in Shares)	904,000
Convertible note, accrued interest (in Dollars)	$ 1,616