Summary of Significant Accounting Policies (Details) (USD $)	12 Months Ended
	Jul. 31, 2014	Jul. 31, 2013	Jul. 31, 2012
Property, Plant and Equipment [Line Items]
Cash and cash equivalents	$ 254,770	$ 598,623	$ 20,423
Intellectual property, estimated useful life	20 years
Antidilutive Securities Excluded from Computation of Earnings Per Share [Line Items]
Antidilutive securities excluded from computation of earnings per share (shares)	318,475,239
Stock based compensation expense	9,003,582	6,871,362
Amount of transactions with related parties	$ 350,000
Minimum [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, estimated useful live	3 years
Maximum [Member]
Property, Plant and Equipment [Line Items]
Property and equipment, estimated useful live	7 years