Convertible Notes Payable (Narrative) (Details) (USD $)	1 Months Ended
	Oct. 31, 2012	Jul. 31, 2013	Oct. 29, 2012	Jul. 31, 2012
Convertible Notes Payable [Abstract]
Original face value			$ 25,000
Maturity date	Apr. 29, 2013
Interest rate			12.00%
Debt discount	25,000
Unamortized debt discount			0
Conversion terms	convertible at 50% discount to market, defined as the average of the three lowest trading prices during the ten trading day period prior to the conversion date (effective discount estimated at 80%)
Shares issued if converted July 31, 2013	1,080,000
Accrued interest		2,260
Derivative liability		$ 9,666		$ 191,792