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CONDENSED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS (USD $)
In Thousands, except Share data, unless otherwise specified
3 Months Ended 9 Months Ended
Sep. 30, 2013
Sep. 30, 2012
Sep. 30, 2013
Sep. 30, 2012
CONDENSED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS        
Revenue $ 5,594 $ 3,224 $ 15,046 $ 7,171
Operating expenses:        
Cost of revenue 3,132 1,984 9,136 4,984
Research and development 2,028 1,729 5,940 4,887
Selling and marketing 3,291 2,347 8,609 5,392
General and administrative 3,244 2,103 8,772 5,721
Total operating expenses 11,695 8,163 32,457 20,984
Loss from operations (6,101) (4,939) (17,411) (13,813)
Interest expense (126)   (131)  
Other income (expense), net (76) 1 (2,146) 1
Net loss and comprehensive loss $ (6,303) $ (4,938) $ (19,688) $ (13,812)
Net loss per common share, basic and diluted (in dollars per share) $ (6.59) $ (7.49) $ (22.87) $ (21.40)
Shares used to compute net loss per common share, basic and diluted (in shares) 955,890 659,129 860,957 645,306