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Financial Instruments And Fair Value Measurements (Schedule Of Assets Measured At Fair Value On A Non-Recurring Basis) (Details) (USD $)
In Millions, unless otherwise specified
12 Months Ended
Sep. 28, 2013
Sep. 29, 2012
Oct. 01, 2011
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]      
Indefinite-lived trademarks $ 207 $ 220 $ 220
Goodwill 1,634 1,626 1,595
Definite lived intangibles 649 737  
Property, plant, and equipment 1,266 1,216 1,250
Total 3,756 3,799 3,065
Goodwill, Impairment Loss     165
Definite lived intangible assets, impairment loss 5 17 165
Property, plant, and equipment, Impairment loss    3 35
Total, Impairment Loss     200
Level 1 [Member]
     
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]      
Indefinite-lived trademarks        
Goodwill        
Definite lived intangibles        
Property, plant, and equipment        
Total        
Level 2 [Member]
     
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]      
Indefinite-lived trademarks        
Goodwill        
Definite lived intangibles        
Property, plant, and equipment        
Total        
Level 3 [Member]
     
Fair Value, Assets and Liabilities Measured on Recurring and Nonrecurring Basis [Line Items]      
Indefinite-lived trademarks 207 220 220
Goodwill 1,634 1,626 1,595
Definite lived intangibles 649 737  
Property, plant, and equipment 1,266 1,216 1,250
Total $ 3,756 $ 3,799 $ 3,065