XML 49 R30.htm IDEA: XBRL DOCUMENT v2.4.0.8
Note 25 - Segment Reporting
3 Months Ended
Mar. 31, 2014
Segment Reporting [Abstract]  
Segment Reporting Disclosure [Text Block]
25.
Segment reporting

The Company follows ASC Topic 280 “Segment Reporting”, which requires that companies disclose segment data based on how management makes decisions about allocating resources to segments and evaluating their performance. Reportable operating segments include components of an entity about which separate financial information is available and which operating results are regularly reviewed by the chief operating decision maker (“CODM”) to make decisions about resources to be allocated to the segment and assess each operating segment’s performance.

   
 
 
Internet
Ad.
   
 
 
TV
Ad.
   
 
 
Bank
kiosk
   
Brand
management
and sales
channel
building
   
 
 
 
Others
   
Inter- segment and reconciling item
   
 
 
 
Total
 
   
US$
(‘000)
   
US$
(‘000)
   
US$
(‘000)
   
US$
(‘000)
   
US$
(‘000)
   
US$
(‘000)
   
US$
(‘000)
 
                                           
Revenue
    3,580       1,182       71       350       -       -       5,183  
Cost of sales
    2,542       1,095       -       185       -       -       3,822  
Total operating expenses
    1,525       94       31       140       236 *     -       2,026  
Depreciation and amortization expense included in total operating expenses
      247         11         31         50         21         -         360  
Operating income (loss)
    (487 )     (7 )     40       25       (236 )     -       (665 )
                                                         
Share of  losses  in equity investment affiliates
    -       -       -       (13 )     (2 )     -       (15 )
Expenditure for long-term assets
    850       -       -       1       12       -       863  
Net income (loss)
    (499 )     (22 )     40       5       (238 )     -       (714 )
                                                         
Total assets – March 31, 2014
    51,045       16,945       386       4,582       6,724       (23,382 )     56,300  
Total assets – December 31, 2013
    51,324       17,022       420       4,524       7,065       (23,521 )     56,834  

*Including approximate US$8,400 share-based compensation expenses.

   
 
 
Internet
Ad.
   
 
 
TV
Ad.
   
 
 
Bank
kiosk
   
Brand
management
and sales
channel
building
   
 
 
 
Others
   
Inter- segment and reconciling item
   
 
 
 
Total
 
   
US$
(‘000)
   
US$
(‘000)
   
US$
(‘000)
   
US$
(‘000)
   
US$
(‘000)
   
US$
(‘000)
   
US$
(‘000)
 
                                           
Revenue
    3,811       2,638       69       531       -       -       7,049  
Cost of sales
    1,644       2,500       -       323       -       -       4,467  
Total operating expenses
    1,583       382       53       244       377 *     -       2,639  
Depreciation and amortization expense included in total operating expenses
      257         12         53         54         42         -         418  
Operating income (loss)
    584       (244 )     16       (36 )     (377 )     -       (57 )
                                                         
Share of losses in equity investment affiliates
    -       -       -       (45 )     (26 )     -       (71 )
Expenditure for long-term assets
    6       -       -       -       5       -       11  
Net income (loss)
    665       (259 )     16       (72 )     (361 )     -       (11 )

*Including approximate US$11,000 share-based compensation expenses.