Note 27 - Segment reporting

9 Months Ended

Sep. 30, 2012

Segment Reporting Disclosure [Text Block]

27.   Segment reporting

The Company follows ASC Topic 280 “Segment Reporting”, which requires that companies disclose segment data based on how management makes decisions about allocating resources to segments and evaluating their performance. Reportable operating segments include components of an entity about which separate financial information is available and which operating results are regularly reviewed by the chief operating decision maker (“CODM”) to make decisions about resources to be allocated to the segment and assess each operating segment’s performance.

Nine Months Ended September 30, 2012 (Unaudited)

	Internet Ad.		TV Ad.			Bank kiosk		Brand management and sales channel building			Others			Inter- segment and reconciling item			Total
	US$ (‘000)		US$ (‘000)			US$ (‘000)		US$ (‘000)			US$ (‘000)			US$ (‘000)			US$ (‘000)
Revenue		15,393		19,751			214		3,031			-			(40	)		38,349
Cost of sales		7,447		19,519			19		1,080			-			-			28,065
Total operating expenses		4,666		675			155		813			1,165	*		-			7,474
Depreciation and amortization expense included in total operating expenses		782		51			155		161			74			-			1,223
Operating income (loss)		3,280		(443	)		40		1,138			(1,165	)		(40	)		2,810
Share of  losses  in equity investment affiliates		-		-			-		(274	)		(120	)		-			(394	)
Expenditure for long-term assets		179		6			-		-			-			-			185
Net income (loss)		3,208		(417	)		40		579			(1,175	)		(40	)		2,195
Total assets - September 30,2012		41,547		15,607			649		8,207			15,012			(22,570	)		58,452

*Including approximate US$38,000 share-based compensation expenses.

Three Months Ended September 30, 2012 (Unaudited)

	Internet Ad.		TV Ad.			Bank kiosk		Brand management and sales channel building			Others			Inter- segment and reconciling item			Total
	US$ (‘000)		US$ (‘000)			US$ (‘000)		US$ (‘000)			US$ (‘000)			US$ (‘000)			US$ (‘000)
Revenue		5,690		3,238			72		1,327			-			(40	)		10,287
Cost of sales		2,522		3,162			7		472			-			-			6,163
Total operating expenses		1,313		208			52		339			344	*		-			2,256
Depreciation and amortization expense included in total operating expenses		261		16			52		54			22			-			405
Operating income (loss)		1,855		(132	)		13		516			(344	)		(40	)		1,868
Share of  losses  in equity investment affiliates		-		-			-		(70	)		(27	)		-			(97	)
Expenditure for long-term assets		133		6			-		-			-			-			139
Net income (loss)		1,622		(124	)		13		317			(345	)		(40	)		1,443
Total assets - September 30,2012		41,547		15,607			649		8,207			15,012			(22,570	)		58,452

*Including approximate US$11,000 share-based compensation expenses.

Nine Months Ended September 30, 2011 (Unaudited)

	Internet Ad.		TV Ad.		Bank kiosk		Brand management and sales channel building		Others			Inter- segment and reconciling item			Total
	US$ (‘000)		US$ (‘000)		US$ (‘000)		US$ (‘000)		US$ (‘000)			US$ (‘000)			US$ (‘000)
Revenue		16,434		4,756		415		943		-			(14	)		22,534
Cost of sales		4,711		3,847		36		288		-			(14	)		8,868
Total operating expenses		3,645		394		155		523		1,307	*		-			6,024
Depreciation and amortization expense included in total operating expenses		183		75		120		275		74			-			727
Operating income (loss)		8,078		515		224		132		(1,307	)		-			7,642
Gain on deconsolidation of subsidiaries		-		-		-		-		232			-			232
Share of earnings (losses) in equity investment affiliates		-		26		-		-		(206	)		-			(180	)
Expenditure for long-term assets		1,477		1		185		7		13			-			1,683
Net income (loss)		7,291		502		224		106		(1,276	)		-			6,847
Total assets - September 30,2011		49,474		3,681		866		4,916		20,941			(30,210	)		49,668

*Including approximate US$237,000 share-based compensation expenses.

Three Months Ended September 30, 2011 (Unaudited)

	Internet Ad.		TV Ad.			Bank kiosk		Brand management and sales channel building		Others			Inter- segment and reconciling item			Total
	US$ (‘000)		US$ (‘000)			US$ (‘000)		US$ (‘000)		US$ (‘000)			US$ (‘000)			US$ (‘000)
Revenue		3,860		1,972			140		446		-			-			6,418
Cost of sales		1,605		1,669			12		132		-			-			3,418
Total operating expenses		1,102		76			24		234		376	*		-			1,812
Depreciation and amortization expense included in total operating expenses		91		37			24		80		25			-			257
Operating income (loss)		1,153		227			104		80		(376	)		-			1,188
Gain on deconsolidation of subsidiaries		-		-			-		-		-			-			-
Share of earnings (losses) in equity investment affiliates		-		(4	)		-		-		(71	)		-			(75	)
Expenditure for long-term assets		13		1			74		4		1			-			93
Net income (loss)		1,119		191			105		42		(446	)		-			1,011
Total assets - September 30,2011		49,474		3,681			866		4,916		20,941			(30,210	)		49,668

*Including approximate US$65,000 share-based compensation expenses.