Note 27 - Segment reporting

6 Months Ended

Jun. 30, 2012

Segment Reporting Disclosure [Text Block]

27.   Segment reporting

The Company follows ASC Topic 280 “Segment Reporting”, which requires that companies disclose segment data based on how management makes decisions about allocating resources to segments and evaluating their performance. Reportable operating segments include components of an entity about which separate financial information is available and which operating results are regularly reviewed by the chief operating decision maker (“CODM”) to make decisions about resources to be allocated to the segment and assess each operating segment’s performance.

Six Months Ended June 30, 2012 (Unaudited)

	Internet Ad.		TV Ad.			Bank kiosk		Brand management and sales channel building			Others			Inter- segment and reconciling item			Total
	US$ (‘000)		US$ (‘000)			US$ (‘000)		US$ (‘000)			US$ (‘000)			US$ (‘000)			US$ (‘000)
Revenue		9,703		16,513			142		1,704			-			-			28,062
Cost of sales		4,925		16,357			12		608			-			-			21,902
Total operating expenses		3,353		467			103		474			821	*		-			5,218
Depreciation and amortization expense included in total operating expenses		521		35			103		107			52			-			818
Operating income (loss)		1,425		(311	)		27		622			(821	)		-			942
Share of losses in equity investment affiliates		-		-			-		(204	)		(93	)		-			(297	)
Expenditure for long-term assets		46		-			-		-			-			-			46
Net income (loss)		1,586		(293	)		27		262			(830	)		-			752
Total assets June 30,2012		42,234		16,732			702		7,367			15,500			(22,704	)		59,831

*Including approximate US$27,000 share-based compensation expenses.

Three Months Ended June 30, 2012 (Unaudited)

	Internet Ad.		TV Ad.			Bank kiosk		Brand management and sales channel building			Others			Inter- segment and reconciling item			Total
	US$ (‘000)		US$ (‘000)			US$ (‘000)		US$ (‘000)			US$ (‘000)			US$ (‘000)			US$ (‘000)
Revenue		5,358		6,144			71		1,554			-			-			13,127
Cost of sales		2,833		6,013			6		512			-			-			9,364
Total operating expenses		1,839		307			51		404			354	*		-			2,955
Depreciation and amortization expense included in total operating expenses		263		18			51		53			24			-			409
Operating income (loss)		686		(176	)		14		638			(354	)		-			808
Share of losses in equity investment affiliates		-		-			-		(94	)		(10	)		-			(104	)
Expenditure for long-term assets		37		-			-		-			-			-			37
Net income (loss)		1,154		(181	)		14		383			(327	)		-			1,043
Total assets June 30,2012		42,234		16,732			702		7,367			15,500			(22,704	)		59,831

*Including approximate US$11,000 share-based compensation expenses.

Six Months Ended June 30, 2011 (Unaudited)

	Internet Ad.		TV Ad.		Bank kiosk		Brand management and sales channel building		Others			Inter- segment and reconciling item			Total
	US$ (‘000)		US$ (‘000)		US$ (‘000)		US$ (‘000)		US$ (‘000)			US$ (‘000)			US$ (‘000)
Revenue		12,541		2,791		275		500		-			(14	)		16,093
Cost of sales		3,105		2,186		24		157		-			(14	)		5,458
Total operating expenses		2,542		317		131		290		929	*		-			4,209
Depreciation and amortization expense included in total operating expenses		92		38		96		195		49			-			470
Operating income (loss)		6,894		288		120		53		(929	)		-			6,426
Gain on deconsolidation of subsidiaries		-		-		-		-		230			-			230
Share of earnings (losses) in equity investment affiliates		-		30		-		-		(135	)		-			(105	)
Expenditure for long-term assets		37		-		111		3		1,430			-			1,581
Net income (loss)		6,144		311		120		64		(830	)		-			5,809
Total assets-June 30,2011		46,253		4,493		807		4,815		22,737			(29,902	)		49,203

*Including approximate US$172,000 share-based compensation expenses.

Three Months Ended June 30, 2011 (Unaudited)

	Internet Ad.		TV Ad.		Bank kiosk		Brand management and sales channel building		Others			Inter- segment and reconciling item			Total
	US$ (‘000)		US$ (‘000)		US$ (‘000)		US$ (‘000)		US$ (‘000)			US$ (‘000)			US$ (‘000)
Revenue		6,457		2,073		138		427		-			(14	)		9,081
Cost of sales		1,683		1,634		13		121		-			(14	)		3,437
Total operating expenses		1,421		163		57		194		420	*		-			2,255
Depreciation and amortization expense included in total operating expenses		46		19		50		132		25			-			272
Operating income (loss)		3,353		276		68		112		(420	)		-			3,389
Gain on deconsolidation of subsidiaries		-		-		-		-		-			-			-
Share of earnings (losses) in equity investment affiliates		-		13		-		-		(72	)		-			(59	)
Expenditure for long-term assets		16		-		77		3		1,426			-			1,522
Net income (loss)		3,045		281		70		109		(492	)		-			3,013
Total assets-June 30,2011		46,253		4,493		807		4,815		22,737			(29,902	)		49,203

*Including approximate US$65,000 share-based compensation expenses.