CONDENSED CONSOLIDATED STATEMENT OF OPERATIONS (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2012	Sep. 30, 2011	Sep. 30, 2012	Sep. 30, 2011
Income Statement [Abstract]
Revenue	$ 4,591,182	$ 3,219,792	$ 14,722,334	$ 9,378,573
Total	4,591,182	3,219,792	14,722,334	9,378,573
Cost of Goods Sold	2,956,672	2,021,204	9,365,222	5,987,768
Gross Profit	1,634,510	1,198,588	5,357,112	3,390,805
OPERATING EXPENSES:
General and administrative	451,270	332,932	1,570,407	1,146,550
Selling and marketing	653,151	501,316	1,635,677	1,234,408
Depreciation and amortization	60,640	66,561	183,911	200,704
Total operating expenses	1,165,061	900,809	3,389,995	2,581,662
OPERATING INCOME / (LOSS)	469,449	297,779	1,967,117	809,143
OTHER (INCOME) AND EXPENSES
Interest expense	4,624	7,208	13,936	24,980
Other income	(8,084)		(12,584)
Loss on the sale of assets				1,875
Total other (income) expense	(3,460)	7,208	1,352	26,855
NET INCOME / (LOSS) BEFORE TAX	472,909	290,571	1,965,765	782,288
Tax expense	5,500
NET INCOME / (LOSS)	$ 472,909	$ 290,571	$ 1,960,265	$ 782,288
NET INCOME / ( LOSS) PER SHARE:
Basic	$ 0.01	$ 0.00	$ 0.03	$ 0.01
Diluted	$ 0.00	$ 0.00	$ 0.02	$ 0.01
Basic	74,538,448	73,346,579	74,423,788	72,576,477
Diluted	94,982,968	94,443,009	95,117,313	93,969,427