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Summary of Significant Accounting Policies (Details) (USD $)
3 Months Ended 6 Months Ended 12 Months Ended
Jun. 30, 2013
Jun. 30, 2013
Dec. 31, 2012
Dec. 31, 2011
Accounting Policies [Abstract]        
Advertising Expense (in Dollars)       $ 32,780
Government Subsidies, Recognized During the Period (in Dollars) $ 69,494 $ 149,590 $ 243,778