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Revenue Recognition
3 Months Ended
Dec. 31, 2021
Revenue From Contract With Customer [Abstract]  
Revenue Recognition

2.   Revenue Recognition

Substantially all of our revenue is derived through the sale of merchandise at the point-of-sale. Revenue is recognized net of estimated sales returns and sales taxes. We estimate sales returns based on historical data.

Changes to our contract liabilities, which are included in accrued liabilities in our condensed balance sheets, for the periods were as follows (in thousands):

 

 

 

 

 

 

Three Months Ended December 31,

 

 

 

 

 

 

 

2021

 

 

2020

 

Beginning Balance

 

 

 

 

 

$

16,744

 

 

$

13,947

 

Loyalty points and gift cards issued but not redeemed, net of estimated breakage

 

 

5,842

 

 

 

5,709

 

Revenue recognized from beginning liability

 

 

(3,509

)

 

 

(3,476

)

Ending Balance

 

 

 

 

 

$

19,077

 

 

$

16,180

 

See Note 9, Segment Reporting, for additional information regarding the disaggregation of our sales revenue.