<SEC-DOCUMENT>0001127602-19-032215-index.html : 20191107
<SEC-HEADER>0001127602-19-032215.hdr.sgml : 20191107
<ACCEPTANCE-DATETIME>20191107165723
ACCESSION NUMBER:		0001127602-19-032215
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		2
CONFORMED PERIOD OF REPORT:	20191105
FILED AS OF DATE:		20191107
DATE AS OF CHANGE:		20191107

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			EISENBERG MARSHALL E
		CENTRAL INDEX KEY:			0001056938

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-33145
		FILM NUMBER:		191201140

	MAIL ADDRESS:	
		STREET 1:		TWO NORTH LASALLE STREET
		CITY:			CHICAGO
		STATE:			IL
		ZIP:			60602

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			Sally Beauty Holdings, Inc.
		CENTRAL INDEX KEY:			0001368458
		STANDARD INDUSTRIAL CLASSIFICATION:	RETAIL-RETAIL STORES, NEC [5990]
		IRS NUMBER:				362257936
		FISCAL YEAR END:			0930

	BUSINESS ADDRESS:	
		STREET 1:		3001 COLORADO BOULEVARD
		CITY:			DENTON
		STATE:			TX
		ZIP:			76210
		BUSINESS PHONE:		(940) 898-7500

	MAIL ADDRESS:	
		STREET 1:		3001 COLORADO BOULEVARD
		CITY:			DENTON
		STATE:			TX
		ZIP:			76210

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	New Sally Holdings, Inc.
		DATE OF NAME CHANGE:	20060707
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>form4.xml
<DESCRIPTION>PRIMARY DOCUMENT
<TEXT>
Document 1 - file: form4.html

Document 1 - RAW XML: form4.xml

</DOCUMENT>
<DOCUMENT>
<TYPE>EX-24
<SEQUENCE>2
<FILENAME>doc1.txt
<DESCRIPTION>POWER OF ATTORNEY (PUBLIC): POWER OF ATTORNEY
<TEXT>
Document 2 - file: doc1.txt

</DOCUMENT>
</SEC-DOCUMENT>