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8. DERIVATIVE LIABILITIES (Details) (USD $)
12 Months Ended
Jan. 31, 2014
Warrant 2
 
Common stock issuable upon exercise of warrants 4,000,000
Market price of the Company's common stock on the measurement dates, min $ 0.08
Market price of the Company's common stock on the measurement dates, max $ 0.10
Exercise price $ 0.125
Risk free interest rate 0.34%
Dividend yield 0.00%
Volatility range, min 378.72%
Volatility range, max 381.90%
Expected exercise term in years, min 2 years 2 months 16 days
Expected exercise term in years, max 2 years 3 months 11 days
Warrant 3
 
Common stock issuable upon exercise of warrants 4,000,000
Market price of the Company's common stock on the measurement dates, min $ 0.07
Market price of the Company's common stock on the measurement dates, max $ 308
Exercise price $ 0.125
Risk free interest rate 0.52%
Dividend yield 0.00%
Volatility range, min 370.07%
Volatility range, max 373.99%
Expected exercise term in years, min 2 years 4 months 28 days
Expected exercise term in years, max 2 years 5 months 26 days
Warrant 4
 
Common stock issuable upon exercise of warrants 2,125,000
Market price of the Company's common stock on the measurement dates, min $ 0.05
Exercise price $ 0.06
Risk free interest rate 0.69%
Dividend yield 0.00%
Volatility range, min 347.74%
Expected exercise term in years, min 3 years 2 months 1 day
Warrant 1
 
Common stock issuable upon exercise of warrants 30,739,129
Market price of the Company's common stock on the measurement dates, min $ 0.05
Market price of the Company's common stock on the measurement dates, max $ 0.09
Exercise price $ 0.125
Risk free interest rate 0.34%
Dividend yield 0.00%
Volatility range, min 365.22%
Volatility range, max 368.79%
Expected exercise term in years, min 1 year 11 months 11 days
Expected exercise term in years, max 1 year 11 months 23 days