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CONSOLIDATED STATEMENTS OF OPERATIONS (USD $)
3 Months Ended 9 Months Ended
Sep. 30, 2014
Sep. 30, 2013
Sep. 30, 2014
Sep. 30, 2013
CONSOLIDATED STATEMENTS OF OPERATIONS [Abstract]        
Net sales $ 13,980 $ 60,124 $ 287,507 $ 436,732
Cost of sales 5,406 35,470 326,491 380,020
Gross profit (loss) 8,574 24,654 (38,984) 56,712
Operating expenses:        
Production and operations    31,531    96,504
Selling and marketing 55,780 25,797 63,749 118,295
Research and development 50,877 49,101 159,391 97,860
General and administrative 191,838 117,427 515,183 511,405
Stock-based compensation    33,497 248,439 100,487
Financial advisory fees 19,459 40,000 902,435 75,000
Depreciation and amortization 2,868 3,314 9,009 9,494
Total operating expenses 320,822 300,667 1,898,206 1,009,045
Loss from operations (312,248) (276,013) (1,937,190) (952,333)
Other expense (income) (541)    (8,236) (1,103)
Change in fair value of derivative liability (17,000)    (17,000)   
Interest expense 21,427 41,516 205,658 81,970
Net loss attributable to common stockholders $ (316,134) $ (317,529) $ (2,117,612) $ (1,033,200)
Basic and diluted net loss per common share $ (0.01) $ (0.02) $ (0.06) $ (0.05)
Basic and diluted weighted average common shares outstanding 40,001,383 19,972,317 37,534,549 19,896,391