Condensed Consolidated Statements of Cash Flows (Unaudited) - USD ($)	6 Months Ended
	Jun. 30, 2016	Jun. 30, 2015
Cash flows from operating activities:
Net loss	$ (2,342,136)	$ (1,478,165)
Adjustments to reconcile net loss to net cash used in operating activities:
Depreciation and amortization	71,784	96,007
Stock-based compensation expense	291,032	506,455
Loss on disposal of fixed assets		79,628
Amortization of debt issuance cost	77,917	60,198
Amortization of debt discount	525,644	397,863
Change in fair value of derivative liabilities	856,575	(410,000)
Changes in operating assets and liabilities:
Credit card holdback receivable	3,034	419,599
Accounts receivable	18,072	(43,213)
Security deposits		(85,555)
Prepaid expenses and other current assets	45,530	(22,210)
Accounts payable, accrued expenses and other current liabilities	17,951	(873,646)
Deferred rent	11,598	49,027
Deferred subscription revenue	(97,436)	(129,203)
Deferred advertising revenue		(13,427)
Net cash used in operating activities	(520,435)	(1,446,642)
Cash flows from investing activities:
Purchase of property and equipment	(12,204)	(37,007)
Proceeds from sale of fixed assets		6,000
Issuance to employees of note receivable and accrued interest	(1,329)	(1,280)
Notes receivable
Net cash used in investing activities	(13,533)	(32,287)
Cash flows from financing activities:
Payments of capital lease obligations	(35,377)	(30,479)
(Repayment of) proceeds from promissory notes		(400,000)
Payment of financing costs		(314,249)
Proceeds from issuance of promissory notes		3,000,000
Net cash (used in) provided by financing activities	(35,377)	2,255,272
Net (decrease) increase in cash and cash equivalents	(569,345)	776,343
Balance of cash and cash equivalents at beginning of period	2,131,262	1,138,385
Balance of cash and cash equivalents at end of period	1,561,917	1,914,728
Supplemental disclosure of cash flow information:
Cash paid in interest and taxes	180,000	90,000
Non-cash investing and financing activities:
Compound embedded derivative under the Senior Note and Securities Purchase Agreement recorded as derivative liabilities (See Note 5)		1,748,000
Warrants issued under the Advisory Services Agreement as additional consideration for the Senior Note and recorded as derivative liabilities (See Note 5)		342,000
Common stock issued under the Advisory Services Agreement as additional consideration for the Senior Note		$ 30,000