0001213900-16-013084.txt : 20160509 0001213900-16-013084.hdr.sgml : 20160509 20160509165741 ACCESSION NUMBER: 0001213900-16-013084 CONFORMED SUBMISSION TYPE: 10-Q PUBLIC DOCUMENT COUNT: 66 CONFORMED PERIOD OF REPORT: 20160331 FILED AS OF DATE: 20160509 DATE AS OF CHANGE: 20160509 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Snap Interactive, Inc CENTRAL INDEX KEY: 0001355839 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-BUSINESS SERVICES, NEC [7389] IRS NUMBER: 203191847 FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 10-Q SEC ACT: 1934 Act SEC FILE NUMBER: 000-52176 FILM NUMBER: 161632463 BUSINESS ADDRESS: STREET 1: 320 WEST 37TH STREET 2: 13 FLOOR CITY: NEW YORK, STATE: NY ZIP: 10018 BUSINESS PHONE: (212) 594-5050 MAIL ADDRESS: STREET 1: 320 WEST 37TH STREET 2: 13 FLOOR CITY: NEW YORK, STATE: NY ZIP: 10018 FORMER COMPANY: FORMER CONFORMED NAME: eTwine Holdings, Inc DATE OF NAME CHANGE: 20060310 10-Q 1 f10q0316_snapinteractive.htm QUARTERLY REPORT

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

Form 10-Q

 

☒  QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 

For the quarterly period ended March 31, 2016

 

OR

 

☐  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 

For the transition period from _________ to ___________

 

Commission File Number 000-52176

 

SNAP INTERACTIVE, INC.

(Exact name of registrant as specified in its charter)

 

Delaware   20-3191847

(State or other jurisdiction of

incorporation or organization)

 

(I.R.S. Employer

Identification No.)

 

320 W 37th Street, 13th Floor

New York, NY 10018

(Address of principal executive offices)

(Zip Code)

 

(212) 594-5050

(Registrant’s telephone number, including area code)

 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes ☒     No ☐

 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes ☒     No ☐

 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act. (Check one):

 

Large accelerated filer Accelerated filer
Non-accelerated filer Smaller reporting company
(Do not check if a smaller reporting company)    

 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ☐     No ☒

 

Indicate the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date.

 

Class   Outstanding at May 3, 2016
Common Stock, par value $0.001 per share   39,692,826*

 

*Excludes 10,325,000 shares of unvested restricted stock.

 

 

 

 

 

 

SNAP INTERACTIVE, INC.

QUARTERLY REPORT ON FORM 10-Q

FOR THE QUARTER ENDED MARCH 31, 2016

 

Table of Contents

 

PART I. FINANCIAL INFORMATION

 

       Page Number
ITEM 1. Financial Statements    
       
  Condensed Consolidated Balance Sheets as of March 31, 2016 (Unaudited) and December 31, 2015    1
       
  Condensed Consolidated Statements of Operations for the Three Months Ended March 31, 2016 and 2015 (Unaudited)    2
       
  Condensed Consolidated Statement of Changes in Stockholders’ Deficit for the Three Months Ended March 31, 2016 (Unaudited)    3
       
  Condensed Consolidated Statements of Cash Flows for the Three Months Ended March 31, 2016 and 2015 (Unaudited)    4
       
  Notes to Condensed Consolidated Financial Statements (Unaudited)    5
       
ITEM 2. Management's Discussion and Analysis of Financial Condition and Results of Operations    15
       
ITEM 3. Quantitative and Qualitative Disclosures About Market Risk    25
       
ITEM 4. Controls and Procedures    25
       
PART II. OTHER INFORMATION
       
ITEM 1. Legal Proceedings    26
       
ITEM 1A. Risk Factors    26
       
ITEM 2. Unregistered Sales of Equity Securities and Use of Proceeds    26
       
ITEM 3. Defaults Upon Senior Securities    26
       
ITEM 4. Mine Safety Disclosures    26
       
ITEM 5. Other Information    26
       
ITEM 6. Exhibits    27

 

Unless the context otherwise indicates, references to “Snap,” “we,” “our,” “us” and the “Company” refer to Snap Interactive, Inc. and its subsidiary on a consolidated basis.

 

FirstMet, AYI, the AYI logo, Snap, the Snap logo and other trademarks or service marks appearing in this report are the property of Snap Interactive, Inc. Trade names, trademarks and service marks of other companies appearing in this report are the property of their respective owners.

 

In March 2016, we completed a rebranding of our dating application “Are You Interested?” (“AYI”) under the name FirstMet. Unless the context indicates otherwise, references in this report to FirstMet are to the application after the rebranding and references to AYI are to the application prior to the rebranding.

 

Unless otherwise indicated, metrics for users are based on information that is reported by Facebook and internally-derived metrics for users across all platforms through which our applications are accessed. References in this report to users means those persons who have created a user name and password, and active subscribers means users that have prepaid a subscription fee for current unrestricted communication on the FirstMet application and whose subscription period has not yet expired. The metrics for active subscribers are based on internally-derived metrics across all platforms through which FirstMet is accessed.

 

 

 

 

FORWARD-LOOKING STATEMENTS

 

Certain statements contained in this Quarterly Report on Form 10-Q constitute “forward-looking statements” as defined in Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), that are based on current expectations, estimates, forecasts and assumptions and are subject to risks and uncertainties. Words such as “anticipate,” “assume,” “began,” “believe,” “budget,” “continue,” “could,” “estimate,” “expect,” “forecast,” “goal,” “intend,” “may,” “plan,” “potential,” “predict,” “project,” “seek,” “should,” “target,” “would” and variations of such words and similar expressions are intended to identify such forward-looking statements. All forward-looking statements speak only as of the date on which they are made. Such forward-looking statements are subject to certain risks, uncertainties and assumptions relating to factors that could cause actual results to differ materially from those anticipated in such statements, including, without limitation, the following:

 

our ability to continue as a going concern;
our ability to generate and sustain increased revenue levels and achieve profitability in the future;

our ability to meet our current and future debt service obligations;
our ability to maintain good relationships with Apple Inc., Facebook, Inc. and Google Inc., our heavy reliance on their platforms and their ability to discontinue, limit or restrict access to their platforms by us or our applications, change their terms and conditions or other policies or features (including restricting methods of collecting payments, sending notifications or placing advertisements), establish more favorable relationships with one or more of our competitors or develop applications or features that compete with our applications;
our ability to obtain additional capital or financing to execute our business plan and limitations in the agreements governing our indebtedness related to the incurrence of additional indebtedness;
our ability to maintain compliance with the covenants in the agreements governing our indebtedness, including maintaining minimum cash balances;
our reliance on our executive officers;
the intense competition in the online dating industry;
our ability to release new applications or improve upon existing applications and derive revenue therefrom;
our ability to offset fees associated with the distribution platforms that host our applications;
our reliance on a small percentage of our total users for substantially all of our revenue;
our ability to develop, establish and maintain strong brands;
our ability to update our applications to respond to the trends and preferences of online dating consumers;
our ability to adapt or modify our applications for the international market and derive revenue therefrom;
our ability to develop and market new technologies to respond to rapid technological changes;
our ability to effectively manage our headcount, including attracting and retaining qualified employees;
our ability to generate subscribers through advertising and marketing agreements with third party advertising and marketing providers;
our reliance on third party email service providers for delivery of email campaigns to convert users to subscribers and to retain subscribers;
our ability to manage our affiliate marketers’ compliance with internal brand standards or state and federal marketing laws and regulations;
our reliance in internal systems to maintain and control marketing expenditures and corresponding return on investments;
the effects of interruptions, maintenance or failures of our data center, programming code, servers or technological infrastructure;
the effect of security breaches, computer viruses and computer hacking attacks;
our ability to comply with laws and regulations regarding privacy and protection of user data;
our reliance upon credit card processors and related merchant account approvals;
governmental regulation or taxation of the online dating or the Internet industries;
the impact of any claim that we have infringed on intellectual property rights of others;
our ability to protect our intellectual property rights;
the risk that we might be deemed a “dating service” or an “Internet dating service” under various state regulations;
the possibility that our users or third parties may be physically or emotionally harmed following interaction with other users; and
our ability to manage or mitigate adverse changes in foreign currency exchange rates relating to international bookings.

 

For a more detailed discussion of these and other factors that may affect our business, see the discussion in “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in this report. We caution that the foregoing list of factors is not exclusive, and new factors may emerge, or changes to the foregoing factors may occur, that could impact our business. We do not undertake any obligation to update any forward-looking statement, whether written or oral, relating to the matters discussed in this report, except to the extent required by applicable securities laws.

 

 

 

 

PART I - FINANCIAL INFORMATION

 

ITEM 1. FINANCIAL STATEMENTS

 

SNAP INTERACTIVE, INC.

CONDENSED CONSOLIDATED BALANCE SHEETS

 

  

March 31,

2016

  

December 31,

2015

 
   (unaudited)     
Assets        
Current assets:        
Cash and cash equivalents  $1,824,642   $2,131,262 
Credit card holdback receivable   156,049    165,853 
Accounts receivable, net of allowances and reserves of $61,170 and $55,468, respectively   222,425    206,547 
Prepaid expense and other current assets   82,141    108,871 
Total current assets   2,285,257    2,612,533 
Fixed assets and intangible assets, net   359,174    387,617 
Notes receivable   81,123    81,123 
Long term security deposits   279,410    279,410 
Investments   200,000    200,000 
Total assets  $3,204,964   $3,560,683 
           
Liabilities and stockholders’ deficit          
Current liabilities:          
Accounts payable  $1,246,790   $1,065,662 
Accrued expenses and other current liabilities   150,710    367,018 
Deferred subscription revenue   1,499,465    1,505,862 
Convertible note payable, net of discount  1,936,696   - 
Total current liabilities   4,833,661    2,938,542 
Deferred rent, net of current portion   106,147    99,595 
Convertible note payable, net of discount   -    1,636,585 
Derivative liabilities   1,220,000    473,425 
Capital lease obligations, net of current portion   55,410    75,560 
Total liabilities   6,215,218    5,223,707 
Commitments and Contingencies          
Stockholders' deficit:          
Preferred stock, $0.001 par value, 10,000,000 shares authorized, none issued and outstanding   -    - 
Common stock, $0.001 par value, 100,000,000 shares authorized, 50,017,826 and 50,017,826 shares issued, respectively, and 39,692,826 and 39,692,826 shares outstanding, respectively   39,693    39,693 
Additional paid-in capital   13,128,183    12,974,409 
Accumulated deficit   (16,178,130)   (14,677,126)
Total stockholders' deficit   (3,010,254)   (1,663,024)
Total liabilities and stockholders' deficit  $3,204,964   $3,560,683 

 

The accompanying notes are an integral part of these condensed consolidated financial statements.

 

1

 

 

SNAP INTERACTIVE, INC.

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(Unaudited)

 

   Three Months Ended 
   March 31, 
   2016   2015 
Revenues:        
Subscription revenue  $2,507,148   $3,129,310 
Advertising revenue   170,119    56,773 
Total revenues   2,677,267    3,186,083 
Costs and expenses:          
Cost of revenue   435,658    450,346 
Sales and marketing expense   1,292,164    1,781,506 
Product development expense   445,548    629,775 
General and administrative expense   832,652    1,307,231 
Total costs and expenses   3,006,022    4,168,858 
Loss from operations   (328,755)   (982,775)
Interest expense, net   (425,674)   (236,404)
Change in fair value of derivative liabilities   (746,575)   - 
Loss before provision for income taxes   (1,501,004)   (1,219,179)
Provision for income taxes   -    - 
Net loss  $(1,501,004)  $(1,219,179)
           
Net loss per share of common stock:          
Basic and diluted  $(0.04)  $(0.03)
Weighted average number of shares of common stock used in calculating net loss per share of common stock:          
Basic and diluted   39,692,826    39,413,824 

 

The accompanying notes are an integral part of these condensed consolidated financial statements.

 

2

 

 

SNAP INTERACTIVE, INC.

CONDENSED CONSOLIDATED STATEMENT OF CHANGES IN STOCKHOLDERS’ DEFICIT

(Unaudited)

 

           Additional         
   Common Stock   Paid-   Accumulated   Stockholders’ 
   Shares   Amount   in Capital   Deficit   Deficit 
Balance at January 1, 2016   39,692,826   $39,693   $12,974,409   $(14,677,126)  $(1,663,024)
Stock-based compensation expense for restricted stock awards   -    -    111,825    -    111,825 
Stock-based compensation expense for stock options   -    -    41,949    -    41,949 
Net loss   -    -         (1,501,004)   (1,501,004)
Balance at March 31, 2016   39,692,826   $39,693   $13,128,183   $(16,178,130)  $(3,010,254)

 

The accompanying notes are an integral part of these condensed consolidated financial statements

 

3

 

 

SNAP INTERACTIVE, INC.

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(Unaudited)

 

   Three Months Ended
March 31,
 
   2016   2015 
Cash flows from operating activities:        
Net loss  $(1,501,004)  $(1,219,179)
Adjustments to reconcile net loss to net cash used in operating activities:          
Depreciation and amortization   36,515    60,819 
Lease obligation interest expense   -    7,778 
Stock-based compensation expense   153,774    229,863 
Loss on disposal of fixed assets   -    79,628 
Amortization of debt issuance cost   38,743    21,023 
Amortization of debt discount   261,368    133,589 
Change in fair value of derivative liabilities   746,575    - 
Changes in operating assets and liabilities:          
Credit card holdback receivable   9,804    432,846 
Accounts receivable   (15,878)   (28,390)
Security deposits   -    (110,511)
Prepaid expenses and other current assets   26,730    (16,352)
Accounts payable, accrued expenses and other current liabilities   (37,970)   (683,598)
Deferred rent   6,552    4,099 
Deferred subscription revenue   (6,397)   28,256 
Deferred advertising revenue   -    7,359 
Net cash used in operating activities   (281,188)   (1,052,770)
Cash flows from investing activities:          
Purchase of property and equipment   (8,072)   (26,192)
Proceeds from sale of fixed assets   -    6,000 
Notes receivable   -    (634)
Net cash used in investing activities   (8,072)   (20,826)
Cash flows from financing activities:          
Payments of capital lease obligations   (17,360)   (22,734)
Repayment of promissory notes   -    (400,000)
Payment of financing costs   -    (314,249)
Proceeds received under Securities Purchase Agreement   -    3,000,000 
Net cash (used in) provided by financing activities   (17,360)   2,263,017 
Net (decrease) increase in cash and cash equivalents   (306,620)   1,189,421 
Balance of cash and cash equivalents at beginning of period   2,131,262    1,138,385 
Balance of cash and cash equivalents at end of period  $1,824,642   $2,327,806 
           
Non-cash investing and financing activities:          
Compound embedded derivative under the Note and Securities Purchase Agreement recorded as derivative liabilities (See Note 6)  $-   $1,748,000 
Warrants issued under the Advisory Services Agreement as additional consideration for the Note and recorded as derivative liabilities (See Note 6)  $-   $342,000 
Common stock issued under the Advisory Services Agreement as additional consideration for the Note  $-   $30,000 

 

The accompanying notes are an integral part of these condensed consolidated financial statements

 

4

 

 

SNAP INTERACTIVE, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

1. Organization and Basis of Presentation

 

The accompanying unaudited condensed consolidated financial statements include Snap Interactive, Inc. and its wholly owned subsidiary, Snap Mobile Limited (collectively, the “Company”). The Company operates a portfolio of two dating applications, FirstMet, which is available through desktop and mobile platforms, and The Grade, which is available through iOS and Android platforms. In March 2016, the Company completed a rebranding of its dating application “Are You Interested?” (“AYI”) under the name FirstMet. The condensed consolidated financial statements included in this report have been prepared on a going concern basis in accordance with generally accepted accounting principles in the United States of America (“GAAP”) and the rules and regulations of the Securities and Exchange Commission (the “SEC”) for interim financial information. The Company has not included certain information normally included in annual financial statements pursuant to those rules and regulations, although it believes that the disclosure included herein is adequate to make the information presented not misleading.

 

The financial statements contained herein should be read in conjunction with the Company’s audited consolidated financial statements and the related notes included in the Company’s Annual Report on Form 10-K for the year ended December 31, 2015 (the “Form 10-K”), filed with the SEC on March 14, 2016.

 

In the opinion of management, the accompanying unaudited condensed consolidated financial information contains all normal and recurring adjustments necessary to fairly present the condensed consolidated balance sheet, results of operations, cash flows and changes in the stockholders’ deficit of the Company for the interim periods presented. The Company’s historical results are not necessarily indicative of future operating results and the results for the three months ended March 31, 2016 are not necessarily indicative of results for the year ending December 31, 2016, or for any other period.

 

2. Going Concern and Management’s Plans

 

The Company reported a loss of $1.5 million for the three months ended March 31, 2016. On March 31, 2016, the Company’s accumulated deficit amounted to $16.2 million. The Company’s convertible note payable with a principal amount outstanding of $3 million matures on February 13, 2017. These matters raise substantial doubt about the Company’s ability to continue as a going concern.

 

The Company needs to raise additional capital in order to sustain its operations while continuing the longer term efforts contemplated under its business plan. The Company cannot provide any assurance that it will raise additional capital. If the Company is unable to secure additional capital, it may be required to take additional measures to reduce costs in order to conserve its cash in amounts sufficient to sustain operations and meet its obligations. The accompanying financial statements do not include any adjustments that may be necessary should the Company be unable to continue as a going concern.

 

3. Summary of Significant Accounting Policies 

 

During the three months ended March 31, 2016, there were no material changes to the Company’s significant accounting policies from those disclosed in the Form 10-K. Certain significant accountant policies relied on in the preparation of the accompanying unaudited condensed consolidated financial statements are as follows: 

 

Significant Estimates and Judgments

 

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and at the date of the condensed consolidated financial statements and the reported amounts of revenue and expenses during the reporting period. Significant estimates relied upon in preparing these financial statements include the provision for future credit card chargebacks and subscription revenue refunds, estimates used to determine the fair value of the Company’s common stock, stock options, non-cash capital stock issuances, stock-based compensation, derivative instruments, debt discounts, conversion features and common stock warrants, collectability of accounts receivable and the valuation allowance on deferred tax assets. Management evaluates these estimates on an ongoing basis. Changes in estimates are recorded in the period in which they become known. The Company bases estimates on historical experience and various other assumptions that it believes to be reasonable under the circumstances. Actual results may differ from the Company’s estimates.

 

Reclassification

 

Certain prior period amounts have been reclassified for comparative purposes to conform to the fiscal 2016 presentation. These reclassifications have no impact on the previously reported net loss.

  

5

 

 

SNAP INTERACTIVE, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

Recently Issued Accounting Pronouncements

 

In February 2016, the Financial Accounting Standards Board (“FASB”) issued Accounting Standard Update (“ASU”) No. 2016-02, Leases (“ASU 2016-02”), which amends the existing accounting standards for lease accounting, including requiring lessees to recognize most leases on their balance sheets and making targeted changes to lessor accounting. ASU 2016-02 will be effective beginning in the first quarter of 2019. Early adoption of ASU 2016-02 is permitted. The new standard requires a modified retrospective transition approach for all leases existing at, or entered into after, the date of initial application, with an option to use certain transition relief. The Company is currently evaluating the impact of adopting ASU 2016-02 on its consolidated financial statements.

 

In March 2016, the FASB issued ASU No. 2016-09, “Compensation – Stock Compensation (Topic 718)” (“ASU 2016-09”). ASU 2016-09 requires an entity to simplify several aspects of the accounting for share-based payment transactions, including the income tax consequences, classification of awards as either equity or liabilities, and classification on the statement of cash flows. ASU 2016-09 is effective for fiscal years beginning after December 15, 2016, either early adoption permitted. The Company is currently evaluating ASU 2016-09 and its impact on its consolidated financial statements or disclosures.

 

4. Accounts Receivable, Net

 

Accounts receivable, net consisted of the following as of March 31, 2016 and December 31, 2015:

 

   March 31,   December 31, 
   2016   2015 
   (Unaudited)     
Accounts receivable  $283,595   $262,015 
Less: Reserve for future chargebacks   (61,170)   (55,468)
Total accounts receivable, net  $222,425   $206,547 

 

Credit card payments for subscriptions and micro-transactions typically settle several days after the date of purchase. The amount of unsettled transactions due from credit card payment processors was $75,084 as of March 31, 2016, as compared to $147,582 at December 31, 2015. The amount of accounts receivable due from Apple Inc. was $86,549, or 38.9% of the Company’s accounts receivable, as of March 31, 2016, compared to $76,074, or 36.8% of the Company’s accounts receivable, at December 31, 2015.

 

5. Security Deposits

 

In October 2014, the Company issued a $135,000 security deposit which replaced the previous letter of credit as part of the new capital lease obligations for equipment with Hewlett Packard Financial Services Company (“HP”). In November 2015, HP returned $60,000 of the security deposit. The Company recorded $75,000 under long-term security deposits on its Condensed Consolidated Balance Sheet as of March 31, 2016 and December 31, 2015, respectively.

 

In February 2015, the Company issued $200,659 as a security deposit as part of a new office rent lease (see Note 15). The Company recorded the $200,659 under long-term security deposits on its Condensed Consolidated Balance Sheet as of March 31, 2016 and December 31, 2015.

 

In November 2015, the Company issued $3,751 as a security deposit as part of the Company’s new data center. The Company recorded the $3,751 under long-term security deposits on its Condensed Consolidated Balance Sheet as of March 31, 2016 and December 31, 2015.

 

6. Fair Value Measurements

 

The fair value framework under the Financial Accounting Standards Board’s guidance requires the categorization of assets and liabilities into three levels based upon the assumptions used to measure the assets or liabilities. Level 1 provides the most reliable measure of fair value, whereas Level 3, if applicable, would generally require significant management judgment. The three levels for categorizing assets and liabilities under the fair value measurement requirements are as follows:

 

 

Level 1: Fair value measurement of the asset or liability using observable inputs such as quoted prices in active markets for identical assets or liabilities;

 

Level 2: Fair value measurement of the asset or liability using inputs other than quoted prices that are observable for the applicable asset or liability, either directly or indirectly, such as quoted prices for similar (as opposed to identical) assets or liabilities in active markets and quoted prices for identical or similar assets or liabilities in markets that are not active; and

  Level 3: Fair value measurement of the asset or liability using unobservable inputs that reflect the Company’s own assumptions regarding the applicable asset or liability.

 

6

 

 

SNAP INTERACTIVE, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

The following table summarizes the liabilities measured at fair value on a recurring basis as of March 31, 2016:

 

   Level 1   Level 2   Level 3   Total 
LIABILITIES:                
Warrant liabilities  $-   $-   $730,000    730,000 
Compound embedded derivative   -    -    490,000    490,000 
Total derivative liabilities  $-   $-   $1,220,000   $1,220,000 

 

The following table summarizes the liabilities measured at fair value on a recurring basis as of December 31, 2015:

 

   Level 1   Level 2   Level 3   Total 
LIABILITIES:                
Warrant liabilities  $-   $-   $273,425   $273,425 
Compound embedded derivative   -    -    200,000    200,000 
Total derivative liabilities  $-   $-   $473,425   $473,425 

 

Level 3 liabilities are valued using unobservable inputs to the valuation methodology that are significant to the measurement of the fair value of the liabilities. For fair value measurements categorized within Level 3 of the fair value hierarchy, the Company’s accounting and finance department, who report to the Chief Financial Officer, determine its valuation policies and procedures. The development and determination of the unobservable inputs for Level 3 fair value measurements and fair value calculations are the responsibility of the Company’s accounting and finance department and are approved by the Chief Financial Officer.

 

Level 3 Valuation Techniques:

 

Level 3 financial liabilities consist of the derivative liabilities for which there is no current market for these securities such that the determination of fair value requires significant judgment or estimation. Changes in fair value measurements categorized within Level 3 of the fair value hierarchy are analyzed each period based on changes in estimates or assumptions and recorded as appropriate.

 

The Company deems financial instruments which do not have fixed settlement provisions to be derivative instruments. The common stock purchase warrants issued in connection with the Company’s convertible note payable (the “Note”) and the Note’s embedded conversion feature do not have fixed settlement provisions because their exercise prices may be lowered if the Company issues securities at a lower price in the future. In accordance with Accounting Standards Codification (“ASC”) Topic 480, Distinguishing Liabilities from Equity , the fair value of these warrants is classified as a liability on the Company’s Condensed Consolidated Balance Sheets because, according to the terms of the warrants, a fundamental transaction could give rise to an obligation of the Company to pay cash to its warrant holders. In addition, the Company entered into an Advisory Services Agreement (the “Advisory Agreement”), dated as of February 13, 2015, by and between the Company and Sigma Capital Advisors, LLC (“Sigma”) that contains certain provisions whereby the Company will be required to make certain make-whole cash payments to the holder of the Note upon the occurrence of certain future events, as more fully described in Note 11. Such instruments do not have fixed settlement provisions and have also been recorded as derivative liabilities. Corresponding changes in the fair value of the derivative liabilities are recognized in earnings on the Company’s Condensed Consolidated Statement of Operations in each subsequent period.

 

The Company’s derivative liabilities are carried at fair value and were classified as Level 3 in the fair value hierarchy due to the use of significant unobservable inputs. In order to calculate fair value, the Company uses a custom model developed with the assistance of an independent third-party valuation expert. This model calculates the fair value of the warrant derivative liabilities at each measurement date using a Monte-Carlo style simulation, as the value of certain features of the warrant derivative liabilities would not be captured by the standard Black-Scholes model.

 

The following table summarizes the values of certain assumptions used by the Company’s custom model to estimate the fair value of the warrant liabilities as of March 31, 2016 and December 31, 2015:

 

   March 31,   December 31, 
   2016   2015 
   (Unaudited)     
Stock price  $0.13   $0.08 
Weighted average strike price  $0.35   $0.64 
Remaining contractual term (years)   3.87    4.12 
Volatility   110.0%   95.0%
Risk-free rate   1.04%   1.54%
Dividend yield   0.0%   0.0%

 

7

 

 

SNAP INTERACTIVE, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

The following table summarizes the values of certain assumptions used by the Company’s custom model to estimate the fair value of the conversion feature liability as of March 31, 2016 and December 31, 2015:

 

   March 31,   December 31 
   2016   2015 
   (Unaudited)     
Stock price  $0.13   $0.08 
Strike price  $0.20   $0.20 
Remaining contractual term (years)   0.87    1.12 
Volatility   110.0%   95.0%
Risk-free rate   0.59%   0.65%
Dividend yield   0.0%   0.0%

  

The following table sets forth a summary of the changes in the fair value of our Level 3 financial liabilities that are measured at fair value on a recurring basis:

 

   Three Months Ended
March 31,
 
   2016   2015 
Beginning balance  $ 473,425   $ 23,425 
Fair value of derivatives issued   -    2,090,000 
Change in fair value of derivative liabilities   746,575   - 
Ending balance  $1,220,000   $2,113,425 

  

7. Fixed Assets and Intangible Assets, Net

 

Fixed assets and intangible assets, net consisted of the following at March 31, 2016 and December 31, 2015:

 

   March 31,   December 31, 
   2016   2015 
   (Unaudited)     
Computer equipment  $268,427   $260,355 
Furniture and fixtures   98,160    98,160 
Leasehold improvements   21,026    21,026 
Software   10,968    10,968 
Website domain name   139,025    139,025 
Website costs   40,500    40,500 
Equipment under capital leases   218,605    218,605 
Total fixed assets   796,711    788,639 
Less: Accumulated depreciation and amortization   (437,537)   (401,022)
Total fixed assets and intangible assets, net  $359,174   $387,617 

 

8

 

 

SNAP INTERACTIVE, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

Depreciation and amortization expense for the three months ended March 31, 2016 was $36,515, as compared to $60,819 for the three months ended March 31, 2015. The Company only holds fixed assets in the United States.

 

8. Notes Receivable

 

At March 31, 2016, the Company had notes receivable due in the aggregate amount of $81,123 from two former employees. The employees issued the notes to the Company since the Company paid taxes for stock-based compensation on these employees’ behalf in 2011 and 2012. The outstanding amounts under the notes are secured by pledged stock certificates and are due at various times during 2021-2023. Interest accrues on these notes at rates ranging from 2.80% to 3.57% per annum.

 

9. Income Taxes

 

The Company had no income tax benefit or provision for the three months ended March 31, 2016 and 2015. Since the Company incurred a net loss for the three months ended March 31, 2016 and 2015, there was no income tax expense for either period. Increases in deferred tax balances have been offset by a valuation allowance and have no impact on the Company’s deferred income tax provision.

 

In calculating the provision for income taxes on an interim basis, the Company estimates the annual effective income tax rate based upon the facts and circumstances known for the period and applies that rate to the earnings or losses for the most recent interim period. The Company’s effective income tax rate is based on expected income and statutory tax rates and takes into consideration permanent differences between financial statement income and tax return income applicable to the Company in the various jurisdictions in which the Company operates. The effect of a discrete item, such as changes in estimates, changes in enacted tax laws or rates or tax status, and unusual or infrequently occurring events, is recognized in the interim period in which the discrete item occurs. The accounting estimates used to compute the provision for income taxes may change as new events occur, additional information is obtained or as the result of new judicial interpretations or changes in tax laws or regulations.

 

10. Accrued Expenses and Other Current Liabilities

 

Accrued expenses and other current liabilities consisted of the following at March 31, 2016 and December 31, 2015:

 

   March 31,   December 31, 
   2016   2015 
   (Unaudited)     
Compensation and benefits  $69,425   $176,410 
Professional fees   -    102,200 
Capital lease obligations   76,285    73,494 
Other accrued expenses   5,000    14,914 
Total accrued expenses and other current liabilities  $150,710   $367,018 

 

9

 

  

SNAP INTERACTIVE, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

11. Convertible Note Payable

 

Securities Purchase Agreement

 

On February 13, 2015, the Company closed a private placement of debt and equity securities for aggregate gross proceeds of $3,000,000. In connection with the Securities Purchase Agreement, the Company issued Sigma II (i) 350,000 shares of the Company’s common stock, (ii) the Note in the aggregate principal amount of $3,000,000 and (iii) a warrant to purchase up to 10,500,000 shares of the Company’s common stock. The Company incurred financing costs of $314,249 in connection with the Securities Purchase Agreement that will be amortized over the term of the Note. Amortization expense for the three months ended March 31, 2016 and 2015 was $38,743 and $20,232, respectively, which is included as interest expense on the accompanying Condensed Consolidated Statement of Operations. 

 

The Note bears interest at a rate of 12% per annum and matures on the earlier of February 13, 2017 or a change in control. During any time while the Note is outstanding, the outstanding principal balance of the Note, together with all accrued and unpaid interest, is convertible into shares of the Company’s common stock at the option of Sigma II at a conversion price of $0.20 per share, subject to certain adjustments, including reset adjustments to the conversion price if the Company issues securities at lower prices in the future, as disclosed in Note 6. The Company’s obligations under the Note are secured by a first priority lien on all of its assets and property. The Note is also secured by up to 65% of the outstanding capital stock and other equity interests of Snap Mobile Limited, the Company’s wholly owned subsidiary. Snap Mobile Limited is also a guarantor of the Note. An event of default under the Note includes, among other things, (i) the Company’s failure to pay any amounts due and payable when and as required, (ii) failure of a representation or warranty made by the Company to be correct and accurate when made, (iii) the institution of bankruptcy or similar proceedings against the Company and (iv) the Company’s inability to pay debts as they become due. The Note also requires the Company to maintain an aggregate cash balance of $1,350,000 in its bank accounts or it will be required to make partial prepayments on the Note. If the Company fails to maintain this aggregate cash balance in its bank accounts for a thirty day period, it is required to make a $125,000 prepayment on the Note. For each subsequent calendar month that the aggregate cash balance in the Company’s bank accounts does not equal or exceed $1,500,000, the Company must make an additional $125,000 prepayment on the Note.

 

The Note contains a compound embedded derivative consisting of an embedded conversion feature and interest make-whole provisions and was accounted for as a derivative liability with an aggregate fair value of $950,000. In addition, the fair value of the warrants was $798,000 and was also required to be accounted for as derivative liabilities. Both instruments were also recorded as debt discounts on the date the Note was issued. The Company is amortizing the debt discount using the effective interest method over the life of the Note, which is two years. Contractual interest expense under the convertible note incurred for the three months ended March 31, 2016 and 2015 was $90,000 and $46,000, respectively.

 

Simultaneously with the closing of the private placement, the Company entered into the Advisory Agreement with Sigma pursuant to which Sigma agreed to provide the Company with certain advisory and consulting services. In connection with the Advisory Agreement, the Company issued Sigma 150,000 shares of the Company’s common stock and a warrant to purchase up to 4,500,000 shares of the Company’s common stock. Both the common shares and the warrant issued were fully vested and non-forfeitable on the date the Advisory Agreement was entered into. Based on the terms of the Advisory Agreement and the criteria outlined in ASC 505-50, Equity-Based Payments to Non-Employees , the Company determined that the common stock and warrants issued were additional consideration provided to Sigma in connection with the issuance of the Note. As a result, the Company recorded the grant date fair value of the common stock and warrants of $30,000 and $342,000, respectively, as debt discounts on the accompanying Condensed Consolidated Balance Sheet.

 

In addition to the issuance of common stock and warrants under the Advisory Agreement, the Company also agreed to pay Sigma a monthly advisory fee of $10,000, up to an aggregate limit of $240,000, subject to certain exceptions, over the life of the Note (the “Cash Payment”). If the Company were to prepay the Note or the repayment of the Note was accelerated for certain reasons, the Company would still be required to remit either a portion or the full amount of the Cash Payment. The Company also agreed to pay Sigma a cash payment of $150,000 if the Company effectuates a dilutive issuance (as defined in the Note) while the Note is outstanding (the “Dilutive Cash Payment”). The Company determined that based on the make-whole features associated with the Cash Payment and the contingent make-whole features associated with the Dilutive Cash Payment, that these payments are required to be treated as derivative instruments in accordance with ASC 815. The fair value of these instruments was included in the value of the compound embedded derivative discussed above.

 

Amortization expense related to the debt discount for the three months ended March 31, 2016 and 2015 was $261,369 and $133,589, respectively, which is included as interest expense on the accompanying Condensed Consolidated Statement of Operations.

 

10

 

 

SNAP INTERACTIVE, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

12. Stock-Based Compensation

 

The Snap Interactive, Inc. Amended and Restated 2011 Long-Term Incentive Plan (the “Plan”) permits the Company to award stock options (both incentive stock options and non-qualified stock options), stock appreciation rights, restricted stock, restricted stock units, shares of performance stock, dividend equivalent rights, and other stock-based awards and cash-based incentive awards to its employees (including an employee who is also a director or officer under certain circumstances), non-employee directors and consultants. The maximum number of shares of common stock that may be issued pursuant to awards under the Plan is 7,500,000 shares, 100% of which may be issued pursuant to incentive stock options. As of March 31, 2016, there were 1,124,922 shares available for future issuance under the Plan.

 

Stock Options

 

The following table summarizes the assumptions used in the Black-Scholes pricing model to estimate the fair value of the options granted during the three months ended March 31, 2016 and 2015:

 

   March 31, 2016   March 31, 2015 
Expected volatility   167.7%   179.5%
Expected life of option   6.15    6.03 
Risk free interest rate   1.5%   1.72%
Expected dividend yield   0.0%   0.0%

 

The expected life of the options is the period of time over which employees and non-employees are expected to hold their options prior to exercise. The expected life of options has been determined using the "simplified" method as prescribed by Staff Accounting Bulletin 110, which uses the midpoint between the vesting date and the end of the contractual term. The volatility of the Company’s common stock is calculated using the Company’s historical volatilities beginning at the grant date and going back for a period of time equal to the expected life of the award.

 

The following table summarizes stock option activity for the three months ended March 31, 2016:

 

  

Number of

Options

  

Weighted

Average

Exercise Price

 
Stock Options:        
Outstanding at January 1, 2016   6,177,203   $0.33 
Granted   250,000    0.15 
Expired or canceled, during the period   -    - 
Forfeited, during the period   (27,125)   0.20 
Outstanding at March 31, 2016   6,400,078    0.32 
Exercisable at March 31, 2016   2,745,423   $0.61 

 

At March 31, 2016, the aggregate intrinsic value of stock options that were outstanding and exercisable was $62,200 and $8,328, respectively. At March 31, 2015, the aggregate intrinsic value of stock options that were outstanding and exercisable was $0 and $0, respectively. The intrinsic value for stock options is calculated based on the exercise price of the underlying awards and the fair value of such awards as of the period-end date. The aggregate fair value for the options granted during the three months ended March 31, 2016 and 2015 was $35,711 and $88,604, respectively.

 

11

 

 

SNAP INTERACTIVE, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

Stock-based compensation expense relating to stock options was $41,949 and $24,092 during the three months ended March 31, 2016 and 2015, respectively. The Company estimates potential forfeitures of stock awards and adjusts recorded stock-based compensation expense accordingly. The estimate of forfeitures is adjusted over the requisite service period to the extent that actual forfeitures differ, or are expected to differ, from such estimates. Changes in estimated forfeitures are recognized through a cumulative catch-up adjustment in the period of change and will also impact the amount of stock-based compensation expense that is recognized in future periods.

 

At March 31, 2016, there was $413,405 of total unrecognized compensation expense related to stock options, which is expected to be recognized over a weighted average period of 3.13 years.

 

Restricted Stock Awards

 

The following table summarizes restricted stock award activity for the three months ended March 31, 2016:

 

  

Number of

RSAs

  

Weighted

Average

Grant Date

Fair Value

 
Restricted Stock Awards:        
Outstanding at January 1, 2016   10,325,000   $0.56 
Granted   5,000,000    0.11 
Expired or canceled, during the period   (5,000,000)   0.52 
Forfeited, during the period   -    - 
Outstanding at March 31, 2016   10,325,000   $0.37 

 

On March 3, 2016, the Company entered into a restricted stock cancellation and release agreement with Clifford Lerner, the Company’s Chairman of the Board of Directors, pursuant to which the Company cancelled a grant of 5,000,000 restricted shares of common stock awarded to Mr. Lerner on April 10, 2013 that would have vested 50% on the third anniversary of the date of grant and 50% on the fourth anniversary of the date of grant. Subsequently, on March 3, 2016, the Board of Directors awarded Mr. Lerner a replacement award of 5,000,000 restricted shares that vest 100% on the (10th) tenth anniversary of the date of grant, provided Mr. Lerner is providing services to the Company on such date. At March 31, 2016, there was $828,728 of total unrecognized compensation expense related to the restricted stock award, which is expected to be recognized over 10 years.

 

At March 31, 2016, there was $2,260,256 of total unrecognized compensation expense related to unvested restricted stock awards, which is expected to be recognized over a weighted average period of 7.79 years.

 

Stock-based compensation expense relating to restricted stock awards was $111,825 and $205,771 for the three months ended March 31, 2016 and 2015, respectively.

 

12

 

 

SNAP INTERACTIVE, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

13. Common Stock Warrants

 

On February 13, 2015, the Company issued a warrant to each of Sigma II and Sigma to purchase up to 10,500,000 shares and 4,500,000 shares, respectively, of the Company’s common stock in connection with the issuance of the Note and the execution of the Advisory Agreement as previously disclosed in Note 11. The warrants were immediately exercisable on February 13, 2015 and expire on the earlier of (a) February 13, 2020 or (b) a change in control. The warrants have an exercise price of $0.35 per share, subject to certain adjustments, including reset adjustments to the exercise price if the Company issues securities at lower prices in the future, as disclosed in Note 6.

 

The Company has recorded a derivative liability on its Condensed Consolidated Balance Sheet at the end of each reporting period based on the estimated fair value of the warrants. The warrants are valued at the end of each reporting period with changes recorded as mark-to-market adjustment on derivative liability on the Company’s Condensed Consolidated Statement of Operations. The fair value of these warrants was $680,000 at March 31, 2016, based on a model developed with the assistance of an independent third-party valuation expert.

 

14. Net Loss Per Share of Common Stock

 

Basic net loss per share of common stock is computed based upon the number of weighted average shares of common stock outstanding as defined by ASC Topic 260, Earnings Per Share. Diluted net loss per share of common stock includes the dilutive effects of stock options, warrants and stock equivalents. To the extent stock options, stock equivalents, shares underlying the convertible note and warrants are antidilutive, they are excluded from the calculation of diluted net loss per share of common stock. For the three months ended March 31, 2016, 49,092,578 shares issuable upon the conversion of the outstanding convertible note payable, the exercise of stock options and warrants, and unvested restricted stock awards were not included in the computation of diluted net loss per share because their inclusion would be antidilutive. For the three months ended March 31, 2015, 46,699,753 shares issuable upon the exercise of stock options and warrants were not included in the computation of diluted net loss per share because their inclusion would have been antidilutive.

 

15. Commitments

 

Operating Lease Agreements

 

During 2013, the Company entered into a two-year service agreement with Equinix Operating Co., Inc. (“Equinix”) whereby Equinix agreed to provide certain products and services to the Company from January 2013 to January 2015. Pursuant to the service agreement, the Company agreed to pay monthly recurring fees in the amount of $8,450 and certain nonrecurring fees in the amount of $9,700. The agreement automatically renews for additional twelve month terms unless earlier terminated by either party. Hosting expense under this lease totaled $15,531 and $46,549 for the three months ended March 31, 2016 and 2015, respectively. On January 31, 2016, we cancelled the service agreement with Equinix.

 

On February 4, 2015, the Company entered into a lease for office space located at 320 West 37th Street, 13th Floor, New York, NY 10018 and paid a security deposit in the amount of $200,659. The term of the lease runs until March 4, 2022. The Company’s monthly office rent payments under the lease are currently approximately $26,000 per month and escalates on an annual basis for each year of the term of the lease. Rent expense under this lease was $82,551 and $27,517 for the three months ended March 31, 2016 and 2015, respectively.

 

Capital Lease Agreements

 

In October 2014, two HP lease agreements were canceled due to price negotiations and we entered into two new three-year lease agreements with HP for equipment and certain financed items. In December 2014, we cancelled our remaining operating lease agreements and entered into two additional three-year capital lease agreements with notes. The Company recognized these leases on its Condensed Consolidated Balance Sheets under capitalized lease obligations. Amortization for equipment under capital leases was $18,217 for the three months ended March 31, 2016 and 2015. Rent payments for equipment under capital leases were $22,734 for the three months ended March 31, 2016 and 2015.

 

13

 

 

SNAP INTERACTIVE, INC.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

16. Related Party Transactions 

 

On January 31, 2013, the Company entered into a subscription agreement with Darrell Lerner and DCL in connection with his separation from the Company. Pursuant to this agreement, the Company purchased (i) 50,000 shares of DCL’s common stock for an aggregate purchase price of $50,000 in April 2013, (ii) 25,000 shares of DCL’s common stock for an aggregate purchase price of $25,000 in July 2013, (iii) 25,000 shares of DCL’s common stock for an aggregate purchase price of $25,000 in October 2013, (iv) 25,000 shares of DCL’s common stock for an aggregate purchase price of $25,000 in January 2014, (v) 25,000 shares of DCL’s common stock for an aggregate purchase price of $25,000 in April 2014, (vi) 25,000 shares of DCL’s common stock for an aggregate price of $25,000 in July 2014 and (vii) 25,000 shares of DCL’s common stock for an aggregate price of $25,000 in September 2014. These nonmarketable securities have been recorded in “Investments” on the Company’s Condensed Consolidated Balance Sheet measured on a cost basis.

 

On January 31, 2013, the Company entered into a consulting agreement with Darrell Lerner, pursuant to which Mr. Lerner agreed to serve as a consultant to the Company for an initial term of three years, beginning on February 1, 2013 (the “Effective Date”). Pursuant to the agreement, Mr. Lerner agreed to assist and advise the Company on legal, financial and other matters for which he has knowledge that pertains to the Company, as the Company reasonably requests. As compensation for his services, the Company agreed to pay Mr. Lerner a monthly fee of $25,000 for the initial two year period of the agreement and a monthly fee of $5,000 for every month thereafter. The monthly payments under the agreement are conditioned upon Mr. Lerner’s compliance with a customary confidentiality covenant covering certain information concerning the Company, a covenant not to compete during the term of the agreement and for a period of one year following the termination of the agreement, a non-disparagement covenant regarding the Company and a non-solicitation covenant for a period of six months immediately following the later of the termination of the agreement or the end of the term of the agreement. On January 31, 2016, the Company amended the consulting agreement with Darrell Lerner, pursuant to which the monthly fee owed to Mr. Lerner was reduced to $3,000 and the term of the agreement was set to automatically renew for successive one-year periods beginning on February 1, 2016 unless either party provides written notice of non-renewal. Consulting expense under this agreement for the three months ended March 31, 2016 was $11,000, as compared to $35,000 for the three months ended March 31, 2015.

 

The Company or Mr. Lerner may terminate the agreement at any time without notice prior to or at the expiration of the term. If the Company terminates the agreement without “cause” (as defined in the agreement), the Company has agreed to (i) pay Mr. Lerner the amount of the unpaid monthly fees owed to Mr. Lerner for the period from the Effective Date to the two year anniversary of the Effective Date and (ii) take all commercially reasonably actions to cause (A) 325,000 shares of restricted common stock of the Company previously granted to Mr. Lerner, (B) 600,000 shares of restricted common stock of the Company previously granted to Mr. Lerner and (iii) 150,000 shares of restricted common stock of the Company granted to Mr. Lerner pursuant to the agreement, to be vested as of the date of such termination. Stock-based compensation expense relating to non-employee restricted stock awards for the three months ended March 31, 2016 was $22,310, as compared to $(22,326) for the three months ended March 31, 2015.

 

On March 3, 2016, the Company amended its employment agreement with Alexander Harrington, dated as of February 28, 2014, as amended, to provide that Mr. Harrington’s annual incentive bonus for the year ended December 31, 2015 would be replaced with (i) a cash payment of $25,000 and (ii) the right to receive a stock option representing the right to purchase 50,000 shares of Snap’s common stock at an exercise price of $0.20 per share.

 

17. Subsequent Events

 

Management has evaluated subsequent events or transactions occurring through the date the condensed consolidated financial statements were issued and determined that no events or transactions are required to be disclosed herein.

 

14

 

 

ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

 

This Management’s Discussion and Analysis of Financial Condition and Results of Operations is intended to provide a reader of our financial statements with a narrative from the perspective of our management on our financial condition, results of operations, liquidity, and certain other factors that may affect our future results. The following discussion and analysis should be read in conjunction with: (i) the accompanying unaudited condensed consolidated financial statements and notes thereto for the three months ended March 31, 2016, (ii) the consolidated financial statements and notes thereto for the year ended December 31, 2015 included in our Annual Report on Form 10-K (the “Form 10-K”) filed with the Securities and Exchange Commission (the “SEC”) on March 14, 2016 and (iii) the discussion under the caption “Management’s Discussion and Analysis of Financial Condition and Results of Operations” of our Form 10-K. Aside from certain information as of December 31, 2015, all amounts herein are unaudited. Unless the context otherwise indicates, references to “Snap,” “we,” “our,” “us” and the “Company” refer to Snap Interactive, Inc. and its subsidiary on a consolidated basis.

 

Forward-Looking Statements

 

In addition to historical financial information, the following discussion and analysis contains forward-looking statements that involve risks, uncertainties and assumptions. See “Forward-Looking Statements.” Our results and the timing of selected events may differ materially from those anticipated in these forward-looking statements as a result of many factors, including those discussed under “Item 1A. Risk Factors” in the Form 10-K.

 

Overview

 

The Company operates a portfolio of two dating applications, FirstMet, which is available through desktop and mobile platforms, and The Grade, which is available through iOS and AndroidTM platforms. We also intend to expand our portfolio through the development of new applications, including a new application based on our existing product platform that we expect will launch in the third quarter of 2016. In March 2016, we completed a rebranding of our dating application “Are You Interested?” (“AYI”) under the name FirstMet. FirstMet offers distinctive features and superior user experience of AYI under a refreshed brand identity.

 

Our dating applications and the revenues generated therefrom are supported by a large user database of approximately 30 million users. Our management believes that the scale of our user database presents a competitive advantage in the dating industry and can present growth opportunities to build future dating application brands or to commercialize by presenting third party advertising.

 

FirstMet

 

We provide a leading online dating application under the FirstMet brand that is native on Facebook, iOS and Android platforms and is also accessible on mobile devices and desktops at FirstMet.com. Our FirstMet application is available to users and active subscribers. FirstMet is extremely scalable and requires limited incremental operational cost to add users, active subscribers or new features catering to additional discrete audiences. FirstMet was the #15 grossing application in the U.S. Lifestyle Category on Apple® App StoreSM in the United States as of May 3, 2016.

 

In March 2016, we completed a rebranding of AYI under the name FirstMet. As a result of devoting our efforts to the rebranding, we decreased our marketing investment in AYI throughout the latter half of 2015 to reserve cash for the planned rebranding to FirstMet, as well as for other growth initiatives. We believe the rebranding had positive effects in reactivating inactive users from our database and we expect it to reduce user acquisition costs in the longer term.

 

We believe that the number of active subscribers is directly correlated to our spending on sales and marketing. For the three months ended March 31, 2016, our spending on sales and marketing was 27.5% lower than the three months ended March 31, 2015, which we believe resulted in a decrease in the number of active subscribers during 2016, as seen in the chart below:

 

 

15

 

 

As of March 31, 2016, FirstMet had approximately 81,600 active subscribers, which constituted a 2.9% decrease in active subscribers since December 31, 2015. New subscription transactions for FirstMet for the three months ended March 31, 2016 decreased 33.4% as compared to the same period in 2015. We expect that, for the foreseeable future, we will continue to allocate the significant majority of our resources and spending to FirstMet in an effort to increase our operating cash flow by focusing on our revenue-generating application.

 

The Grade

 

We also provide an online dating application under The Grade brand that is native on iOS and Android. The Grade is a mobile application that we launched in November 2014 to pursue our strategy of providing a portfolio of dating and social applications. The Grade is a mobile dating application that holds users accountable to a high standard of behavior by using a proprietary algorithm that assigns letter grades to users ranging from “A+” to “F” based on profile quality, messaging quality and reviews from other users of the application. Users with a grade of “D” receive a warning and instructions on how to improve their grade, while users who fail to improve an “F” grade are at risk of expulsion. By providing user grades and expelling low-quality users who receive an “F” grade, The Grade aims to create a community of high-quality users who are desirable, articulate and responsive.

 

The application is offered free to users and, apart from testing monetization approaches, there are no immediate plans to monetize The Grade.

 

In December 2015, we began realigning our focus from The Grade to FirstMet. We expect that, for the foreseeable future, we will continue to allocate the significant majority of our resources and spending on FirstMet in an effort to increase our operating cash flow by focusing on our revenue-generating application. As we sustain this lower level of spending on sales and marketing for The Grade, we expect that we may experience a decrease in the number of The Grade’s users.

 

Operational Highlights and Objectives

 

During the three months ended March 31, 2016, we executed key components of our objectives:

 

  appointed a third independent director to our Board of Directors;
  relaunched our foundational product AYI under the new brand FirstMet; and
  rebuilt and re-introduced our iPhone and Android mobile apps, with the goal of reducing the cost of innovation on mobile platforms.

 

For the near term, our business objectives include:

 

  launching a new dating product leveraging our existing product platform and the strength of our user database;
  continuing to grow and improve our mobile platforms;
  reengaging more inactive users in our large user database;
  driving more international growth through foreign language translations of our apps; and
  seeking financing or strategic alternatives to refinance or retire our outstanding debt.

 

Sources of Revenue

 

FirstMet operates on a “freemium” model, whereby certain application features are free to all users and other features are only available to paid subscribers. We generate revenue primarily when users purchase a subscription to obtain unlimited messaging and certain other premium features. We also generate a small portion of our revenue through advertisements and micro-transactions that allow users to access other premium features on our FirstMet application.

 

Currently, while The Grade is building its user community, it is offered for free to users. Apart from testing monetization approaches, we have no immediate plans to introduce a means of generating revenue from The Grade.

 

Subscription. We provide FirstMet users with the opportunity to purchase a subscription that provides for unlimited messaging and other premium features for the length of the subscription term. We believe that FirstMet users choose to become paid subscribers to communicate freely with potential matches and to enhance the online dating experience.

 

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The majority of our revenue is generated from FirstMet subscriptions originating through the Facebook platform, and a significant amount of our revenue is generated from subscriptions through mobile platforms.

 

Our users have a variety of methods by which to purchase subscriptions to FirstMet. Users can pay by credit card, Google Play, PayPal, Fortumo or as an in-App purchase through Apple Inc.’s App Store. Pursuant to Apple Inc.’s terms of service, Apple Inc. retains 30% of the revenue that is generated from sales on our iPhone application through in-App purchases.

 

We recognize revenue from monthly FirstMet premium subscription fees in the month in which the services are provided during the subscription term.

 

Micro-transactions. Micro-transactions allow users to increase the visibility of their profile and messages on FirstMet by paying for such services. In addition, micro-transactions include activation fees for new subscriptions. While micro-transactions are not currently a significant driver of revenue, we believe that such micro-transactions increase user engagement with the application and the likelihood that users will become a paid subscriber. Revenue from micro-transactions is recognized over a two-month period.

 

Advertising. Our advertising revenue derived from FirstMet primarily consists of revenue from display ads. We generally report our advertising revenue net of amounts due to agencies, brokers and counterparties. We recognize advertising revenue as earned on a click-through, impression, registration or subscription basis. When a user clicks an advertisement (CPC basis), views an advertisement impression (CPM basis), registers for an external website via an advertisement clicks on or through our application (CPA basis), or clicks on an offer to subscribe to premium features on our application, the contract amount is recognized as revenue.

 

Costs and Expenses

 

Cost of revenue. Cost of revenue consists primarily of compensation (including stock-based compensation) and other employee-related costs for personnel engaged in data center and customer care functions, credit card processing fees, hosting fees, and data center rent and bandwidth costs.

 

Sales and marketing expense. Sales and marketing expense consists primarily of advertising expenditures and compensation (including stock-based compensation) and other employee-related costs for personnel engaged in sales, and sales support functions. Advertising and promotional spend includes online marketing, including fees paid to search engines, and offline marketing, which is primarily partner-related payments to those who direct traffic to our brands. We plan to continue to expand sales and marketing efforts to attract new users, retain existing users and increase sales to both new and existing users.

 

Product development expense. Product development expense consists primarily of compensation (including stock-based compensation) and other employee- related costs that are not capitalized for personnel engaged in the design, development, testing and enhancement of product offerings and related technology.

 

General and administrative. General and administrative expense consists primarily of compensation (including stock-based compensation) and other employee-related costs for personnel engaged in executive management, finance, legal, tax, human resources, facilities costs, office expenses and fees for other professional services.

 

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Non-Operating Expenses

 

Change in fair value of derivative securities. The conversion feature in our outstanding 12% Senior Secured Convertible Note (the “Note”), our outstanding warrants, and certain interest make-whole instruments are considered derivative instruments that require liability classification and mark-to-market accounting. Our derivative liability is marked-to-market at the end of each reporting period on our Condensed Consolidated Balance Sheets, with the changes in fair value reported in earnings on our Condensed Consolidated Statements of Operations. We have included the mark-to-market adjustment on derivative liability as a non-operating expense as we do not believe that it is indicative of our core operating results.

 

We use a custom model that, at each measurement date, calculates the fair value of the derivative liability using a Monte-Carlo style simulation that uses the following assumptions at each valuation date: (i) closing common stock price, (ii) contractual exercise price, (iii) remaining contractual term, (iv) historical volatility of the common stock price, (v) an adjusted volatility that incorporates a 10% incremental discount rate premium (a reduction of the volatility estimate) to reflect the lack of marketability of the conversion feature in the Note and the warrants, (vi) risk-free interest rates that are commensurate with the term of the conversion feature in the Note and the warrants and (vii) management assessment of the probability of a change of control at various price points.

 

An increase or decrease in the fair value of the derivative liability will decrease or increase the amount of our earnings, respectively, separate from income or loss from operations. The primary cause of the change in the fair value of the derivative liability is the value of our common stock. If our common stock price goes up, the value of these derivatives will generally increase and if our common stock price goes down, the value of these derivatives will generally decrease.

 

Key Metrics

 

Our management relies on certain financial measures and/or unaudited performance indicators to manage and evaluate our business that are not calculated and presented in accordance with generally accepted accounting principles in the United States of America (“GAAP”). The key performance indicators set forth below help us evaluate growth trends, establish budgets, measure the effectiveness of our advertising and marketing efforts and assess operational efficiencies. We also discuss net cash used in operating activities under the ‟Results of Operations” and ‟Liquidity and Capital Resources” sections below. Active subscribers, bookings and Adjusted EBITDA are discussed below.

 

   Three Months Ended 
   March 31, 
   2016   2015 
Active subscribers (at period end)   81,600    102,700 
Bookings  $2,500,751   $3,157,566 
Net cash used in operating activities  $(281,188)  $1,052,770 
Net loss  $(1,501,004)  $(1,219,179)
Adjusted EBITDA  $(138,466)  $(612,465)
Adjusted EBITDA as percentage of total revenues   (5.2)%   (19.2)%

 

Active Subscribers

 

We believe that the number of active subscribers is a key operating metric to assess the potential of the recurring revenue stream of the FirstMet application. "Active subscribers" means current users that have prepaid a subscription fee for current access to the FirstMet application and whose subscription period has not yet expired. We plan to increase this metric by targeted user acquisition campaigns, building a recognizable brand and increasing user engagement on FirstMet through the development of a superior feature set.

 

Bookings

 

Bookings is a financial measure representing the aggregate dollar value of subscription fees and micro-transactions received during the period but is not a financial measure that is calculated and presented in accordance with GAAP. We calculate bookings as subscription revenue recognized during the period plus the change in deferred subscription revenue recognized during the period. We record subscription revenue from subscription fees and micro-transactions as deferred subscription revenue and then recognize that revenue ratably over the length of the subscription term. Our management uses bookings internally in analyzing our financial results to assess operational performance and to assess the effectiveness of, and plan future, user acquisition campaigns. We believe that this non-GAAP financial measure is useful in evaluating our business because we believe, as compared to subscription revenue, it is a better indicator of the subscription activity in a given period. We believe that both management and investors benefit from referring to bookings in assessing our performance and when planning, forecasting and analyzing future periods.

 

While the factors that affect bookings and subscription revenue are generally the same, certain factors may affect subscription revenue more or less than such factors affect bookings in any period. While we believe that bookings is useful in evaluating our business, it should be considered as supplemental in nature and it is not meant to be a substitute for subscription revenue recognized in accordance with GAAP.

 

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The following table presents a reconciliation of subscription revenue to bookings for each of the periods presented:

 

   Three Months Ended 
   March 31, 
   2016   2015 
Reconciliation of Subscription Revenue to Bookings        
Subscription revenue  $2,507,148   $3,129,310 
Change in deferred subscription revenue   (6,397)   28,256 
Bookings  $2,500,751   $3,157,566 

 

Limitations of Bookings

 

Some limitations of bookings as a financial measure include that:

 

  bookings does not reflect that we recognize subscription revenue from subscription fees and micro-transactions over the length of the subscription term or a two-month period, respectively; and
  other companies, including companies in our industry, may calculate bookings differently or choose not to calculate bookings at all, which reduces its usefulness as a comparative measure.

 

Because of these limitations, you should consider bookings along with other financial performance measures, including total revenues, subscription revenue, deferred subscription revenue, net loss and our financial results presented in accordance with GAAP.

 

Adjusted EBITDA

 

Adjusted EBITDA is a non-GAAP financial measure. Adjusted EBITDA is defined as net loss adjusted to exclude interest income (expense), net, depreciation and amortization expense, gain (loss) on change in fair value of derivative liabilities, loss on disposal of fixed assets and stock-based compensation expense.

 

We present Adjusted EBITDA because it is a key measure used by our management and Board of Directors to understand and evaluate our core operating performance and trends, to develop short- and long-term operational plans, and to allocate resources to expand our business. In particular, the exclusion of certain expenses in calculating Adjusted EBITDA can provide a useful measure for period-to-period comparisons of the cash operating income generated by our business. We believe that Adjusted EBITDA is useful to investors and others to understand and evaluate our operating results and it allows for a more meaningful comparison between our performance and that of competitors.

 

Limitations of Adjusted EBITDA

 

Our use of Adjusted EBITDA has limitations as an analytical tool, and you should not consider this performance measure in isolation from or as a substitute for analysis of our results as reported under GAAP. Some of these limitations are:

 

  Adjusted EBITDA does not reflect cash capital expenditures for assets underlying depreciation and amortization expense that may need to be replaced or for new capital expenditures;
  Adjusted EBITDA does not reflect our working capital requirements;
  Adjusted EBITDA does not consider the potentially dilutive impact of stock-based compensation;
  Adjusted EBITDA does not reflect interest expense or interest payments on our outstanding indebtedness;
  Adjusted EBITDA does not reflect the change in fair value of warrants; and
  other companies, including companies in our industry, may calculate Adjusted EBITDA differently, which reduces its usefulness as a comparative measure.

 

Because of these limitations, you should consider Adjusted EBITDA alongside other financial performance measures, including various cash flow metrics, net loss and our other GAAP results. The following unaudited table presents a reconciliation of net loss, the most directly comparable financial measure calculated and presented in accordance with GAAP, to Adjusted EBITDA for each of the periods indicated:

 

  

Three Months Ended

March 31,

 
   2016   2015 
Reconciliation of Net loss to Adjusted EBITDA:        
Net loss  $(1,501,004)  $(1,219,179)
Interest expense, net   425,674    236,404 
Loss on disposal of fixed assets   -    79,628 
Depreciation and amortization expense   36,515    60,819 
Change in fair value of derivative liabilities   746,575    - 
Stock-based compensation expense   153,774    229,863 
Adjusted EBITDA  $(138,466)  $(612,465)

  

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Results of Operations

 

The following table sets forth Condensed Consolidated Statements of Operations data for each of the periods indicated as a percentage of total revenues:

 

   Three Months Ended 
   March 31, 
   2016   2015 
Total revenues   100.0%   100.0%
Costs and expenses:          
Cost of revenue   16.3%   14.1%
Sales and marketing expense   48.3%   55.9%
Product development expense   16.6%   19.8%
General and administrative expense   31.1%   41.0%
Total costs and expenses   112.3%   130.8%
Loss from operations   (12.3)%   (30.8)%
Interest expense, net   (15.9)%   (7.4)%
Change in fair value of derivative liabilities   (27.9)%   -
Loss before provision for income taxes   (56.1)%   (38.2)%
Provision for income taxes   -    - 
Net loss   (56.1)%   (38.2)%

 

Three Months Ended March 31, 2016 Compared to Three Months Ended March 31, 2015

 

Revenues

 

Revenues decreased to $2,677,267 for the three months ended March 31, 2016, from $3,186,083 for the three months ended March 31, 2015. The decrease is mainly driven by a decrease in subscription revenue primarily as a result of a decreased number of new international transactions and a decrease in the number of active subscribers.

 

The following table sets forth our subscription revenue, advertising revenue and total revenues for the three months ended March 31, 2016 and the three months ended March 31, 2015, the decrease between those periods, the percentage decrease between those periods, and the percentage of total revenues that each represented for those periods:

 

               % Revenue 
   Three Months Ended           Three Months Ended 
   March 31,   Increase   % Increase   March 31, 
   2016   2015   (Decrease)   (Decrease)   2016   2015 
Subscription revenue  $2,507,148   $3,129,310   $(622,162)   (19.9)%   93.6%   98.2%
Advertising revenue   170,119    56,773    113,346    199.6%   6.4%   1.8%
Total revenues  $2,677,267   $3,186,083   $(508,816)   (16.0)%   100.0%   100.0%

 

Subscription – Our subscription revenue for the three months ended March 31, 2016 decreased by $622,162, or 19.9%, as compared to the three months ended March 31, 2015. This decrease in subscription revenue for the three months ended March 31, 2016 was primarily due to a decrease in the scale of user acquisition campaigns as a result of a decrease in FirstMet advertising expense of 33.3% as compared to the three months ended March 31, 2015. In addition, the year-over-year comparison of our subscription revenue was negatively impacted by unfavorable changes in foreign exchange rates. Subscription revenue as a percentage of total revenues was 93.6% for the three months ended March 31, 2016, as compared to 98.2% for the three months ended March 31, 2015.

 

Advertising – Our advertising revenue for the three months ended March 31, 2016 increased by $113,346, or 199.6%, as compared to the three months ended March 31, 2015. The increase in advertising revenue resulted from new advertising partnerships and more advertisement placements. Advertising revenue as a percentage of total revenues was 6.4% for the three months ended March 31, 2016, as compared to 1.8% for the three months ended March 31, 2015. 

 

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Costs and Expenses

 

Total costs and expenses for the three months ended March 31, 2016 reflect a decrease in costs and expenses of $1,162,837, or 27.9%, as compared to the three months ended March 31, 2015. The following table presents our costs and expenses for the three months ended March 31, 2016 and 2015, the increase or decrease between those periods and the percentage increase or decrease between those periods:

 

   Three Months Ended         
   March 31,       % 
   2016   2015   (Decrease)   (Decrease) 
Cost of revenue  $435,658   $450,346   $(14,688)   (3.3)%
Sales and marketing expense   1,292,164    1,781,506    (489,342)   (27.5)%
Product development expense   445,548    629,775    (184,227)   (29.3)%
General and administrative expense   832,652    1,307,231    (474,579)   (36.3)%
Total costs and expenses  $3,006,022   $4,168,858   $(1,162,836)   (27.9)%

 

Cost of revenue - Our cost of revenue for the three months ended March 31, 2016 decreased by $14,688, or 3.3%, as compared to the three months ended March 31, 2015. This slight decrease for the three months ended March 31, 2016 was primarily driven by lower hosting expense. Cost of revenue as a percentage of total revenues was 16.3% for the three months ended March 31, 2016, as compared to 14.1% for the three months ended March 31, 2015.

 

Sales and marketing expense - Our sales and marketing expense for the three months ended March 31, 2016 decreased by $489,342, or 27.5%, as compared to the three months ended March 31, 2015. The decrease in sales and marketing expense was primarily driven by a decrease in the number and size of user acquisition campaigns, offset by an increase in headcount related expenses. Sales and marketing expense as a percentage of total revenues was 48.3% for the three months ended March 31, 2016, as compared to 55.9% for the three months ended March 31, 2015. For the three months ended March 31, 2016, advertising expense for FirstMet and The Grade was $1,136,413 and $27,725, respectively. For the three months ended March 31, 2015, advertising expense for FirstMet and The Grade was $1,704,279 and $0, respectively.

 

Product development expense - Our product development expense for the three months ended March 31, decreased by $184,227, or 29.3%, as compared to the three months ended March 31, 2015. The decrease in product development expenses was primarily due to reduced headcount in the product development and engineering teams. Product development expense as a percentage of total revenues was 16.6% for the three months ended March 31, 2016, as compared to 19.8% for the three months ended March 31, 2015.

 

General and administrative expenses - Our general and administrative expense for the three months ended March 31, 2016 decreased by $474,579, or 36.3%, as compared to the three months ended March 31, 2015. The decrease in general and administrative expense was primarily driven by a reduced stock compensation expense relating to a restricted stock award modification. In addition, the decrease in general and administrative expense was influenced by a loss on disposal of fixed assets and a one-time legal settlement in 2015, as well reduced consulting fees in 2016. General and administrative expense as a percentage of total revenues was 31.1% for the three months ended March 31, 2016, as compared to 41.0% for the three months ended March 31, 2015.

 

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Non-Operating Expense

 

The following table presents the components of non-operating expense for the three months ended March 31, 2016 and the three months ended March 31, 2015, the increase or decrease between those periods and the percentage increase or decrease between those periods:

 

   Three Months Ended         
   March 31,       % 
   2016   2015   (Decrease)   (Decrease) 
Interest expense, net  $(425,674)  $(236,404)  $(189,270)   80.1%
Change in fair value of derivative liabilities   (746,575)   -    (746,575)   100.0%
Total non-operating expense  $(1,172,249)  $(236,404)  $(935,845)   395.9%

 

Interest expense, net

 

Interest expense, net for the three months ended March 31, 2016 was $425,674, a net increase of $189,270, or 80.1%, as compared to $236,404 for the three months ended March 31, 2015. The increase of interest expense was mainly driven by the interest incurred on and the debt discount amortization related to the Note. Interest expense, net represented 15.9% and 7.4% of total revenues for the three months ended March 31, 2016 and 2015, respectively.

 

Change in fair value of derivative liabilities

 

Our derivative liability is marked-to-market in each reporting period, with changes in fair value reported in earnings. The mark-to-market loss of $746,575 for the three months ended March 31, 2016 and $0 for the three months ended March 31, 2015 represented the changes in fair value of the derivative liability during those periods.

 

Liquidity and Capital Resources

 

   Three Months Ended 
   March 31, 
   2016   2015 
Condensed Consolidated Statements of Cash Flows Data:        
Net cash used in operating activities  $(281,188)  $(1,052,770)
Net cash used in investing activities   (8,072)   (20,826)
Net cash (used in) provided by financing activities   (17,360)   2,263,017 
Net (decrease) increase in cash and cash equivalents  $(306,620)  $1,189,421 

 

We have historically financed our operations through cash generated from debt and equity offerings, cash provided from operations and promissory notes from investors.

 

A significant portion of our expenses are related to user acquisition costs. Our sales and marketing expenses are primarily spent on channels where we can estimate the return on investment without long-term commitments. Accordingly, we can adjust our sales and marketing expenditures quickly based on the expected return on investment, which provides flexibility and enables us to manage our sales and marketing expense.

 

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As of March 31, 2016, we had $1,824,642 in cash and cash equivalents, as compared to cash and cash equivalents of $2,131,262 as of December 31, 2015. Historically, our working capital has been generated through operations and equity offerings. If we grow and expand our operations, our need for working capital will increase. We intend to finance our business and growth with cash on hand, cash provided from operations, borrowings, debt or equity offerings, or some combination thereof.

 

We have also incurred debt as a means of generating liquidity. As of March 31, 2016, the outstanding principal amount of our debt was $3,000,000, which consisted entirely of the Note, which is discussed in more detail below.

 

Sigma II Note

 

On February 13, 2015, we issued the Note in the aggregate principal amount of $3,000,000 to Sigma II in a private placement. The Note bears interest at a rate of 12% per annum and matures on the earlier of February 13, 2017 or a change in control. During any time while the Note is outstanding, the outstanding principal balance of the Note, together with all accrued and unpaid interest, is convertible into shares of our common stock at the option of Sigma II at a conversion price of $0.20 per share, subject to certain adjustments. The Note requires us to maintain an aggregate cash balance of $1,350,000 million in our bank accounts or we will be required to make partial prepayments on the Note. If we fail to maintain this aggregate cash balance in our bank accounts for a thirty day period, we are required to make a $125,000 prepayment on the Note. For each subsequent calendar month that the aggregate cash balance in our bank accounts does not equal or exceed $1,500,000 million, we must make an additional $125,000 prepayment on the Note. Our obligations under the Note are secured by a first priority lien on all of our assets and property. The Note is secured by up to 65% of the outstanding capital stock and other equity interests of Snap Mobile Limited, our wholly owned subsidiary. Snap Mobile Limited is also a guarantor of the Note. We have and will continue to use the proceeds from the private placement for general corporate purposes, including working capital.

 

Our ability to grow our business, continue to meet our obligations and make payments on the Note is dependent upon establishing consistently profitable operations, which may be supplemented by raising additional funds through public or private financings. Although we currently believe that we have sufficient resources to make our required payments on the Note throughout 2016, we believe that we will need to raise additional capital in the future to fund our operations and repay the Note when it becomes due on February 13, 2017. If we are unable to raise additional capital, we may need to restructure or refinance the Note, and we may not be able to complete such restructuring or refinancing on terms that are acceptable to us or at all. If we cannot make scheduled payments on the Note or repay the Note when it becomes due, we will be in default and Sigma II could declare all outstanding principal and interest on the Note to be immediately due and payable and could foreclose against the assets securing the Note, which could force us into bankruptcy or liquidation.

 

Going Concern

 

Our financial statements for the three months ended March 31, 2016 indicate there is substantial doubt about our ability to continue as a going concern as we require additional equity and/or debt financing to continue our operations. We must ultimately generate sufficient cash flow to meet our obligations on a timely basis, repay the Note which is due on February 13, 2017, attain profitability in our business operations and be able to fund our long term business development and growth plans. Our business will require significant amounts of capital to sustain operations and make the investments we need to execute our longer-term business plan. Management believes that we have access to capital resources through possible public or private equity offerings, debt financings, corporate collaborations or other means; however, we have not secured any commitment for new financing at this time nor can we provide any assurance that new financing will be available on commercially acceptable terms, if at all. Our liquidity and capital resources have decreased as a result of the net operating loss of $328,755 that we incurred during the three months ended March 31, 2016. On March 31, 2016, our accumulated deficit amounted to $16,178,130.

 

Operating Activities

 

Net cash used in operating activities was $281,188 for the three months ended March 31, 2016, as compared to net cash used in operating activities of $1,052,770 for the three months ended March 31, 2015. This decrease in net cash used in operating activities was a result of a decrease in our accrued expenses mainly driven by the one-time repayment of the advance under the Acquisition Agreement with Zoosk and security deposit made in connection with the relocation of our corporate office.

 

Significant items impacting cash flow in the three months ended March 31, 2016 included significant cash outlays relating to sales and marketing expense, professional fees and related benefits. These uses of cash were offset in part by collections in subscription revenue received during the period.

 

Significant items impacting cash flow in the three months ended March 31, 2015 included significant cash outlays relating to sales and marketing expense, increases in programming, hosting and technology expense, professional fees and related benefits. These uses of cash were offset in part by collections in subscription revenue received during the period.

 

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Investing Activities

 

Cash used in investing activities for the three months ended March 31, 2016 and 2015 was $8,072 and $20,826, respectively. Cash used in investing activities included purchases of property and equipment totaling $8,072 and $26,192 during the three months ended March 31, 2016 and 2015, respectively. These purchases consisted primarily of computers and office furniture during the periods. Purchases of property and equipment may vary from period to period due to the timing of the expansion of our operations and software development.

 

Financing Activities

 

Cash (used in) provided by financing activities for the three months ended March 31, 2016 and 2015 was $(17,360) and $2,263,017, respectively.

 

The decrease relates to the issuance of the Note in the aggregate principal amount of $3,000,000 to Sigma II during the three months ended March 31, 2015, which was partially offset by the repayment of two promissory notes in the aggregate principal amount of $400,000 and payments for our capital lease obligations in 2015.

 

Off-Balance Sheet Arrangements

 

As of March 31, 2016, we did not have any off-balance sheet arrangements.

 

Contractual Obligations and Commitments

 

On February 4, 2015, the Company entered into a lease for office space located at 320 West 37th Street, 13th Floor, New York, NY 10018 and paid a security deposit in the amount of $200,659. The term of the lease runs until March 4, 2022. The Company’s monthly office rent payments under the lease are currently approximately $26,000 per month and escalate on an annual basis for each year of the term of the lease.

 

Recently Issued Accounting Pronouncements

 

In February 2016, the Financial Accounting Standards Board (“FASB”) issued Accounting Standard Update (“ASU”) No. 2016-02, Leases (“ASU 2016-02”), which amends the existing accounting standards for lease accounting, including requiring lessees to recognize most leases on their balance sheets and making targeted changes to lessor accounting. ASU 2016-02 will be effective beginning in the first quarter of 2019. Early adoption of ASU 2016-02 is permitted. The new standard requires a modified retrospective transition approach for all leases existing at, or entered into after, the date of initial application, with an option to use certain transition relief. The Company is currently evaluating the impact of adopting ASU 2016-02 on its consolidated financial statements.

 

In March 2016, the FASB issued ASU No. 2016-09, “Compensation – Stock Compensation (Topic 718)” (“ASU 2016-09”). ASU 2016-09 requires an entity to simplify several aspects of the accounting for share-based payment transactions, including the income tax consequences, classification of awards as either equity or liabilities, and classification on the statement of cash flows. ASU 2016-09 is effective for fiscal years beginning after December 15, 2016, either early adoption permitted. The Company is currently evaluating ASU 2016-09 and its impact on its consolidated financial statements or disclosures.

 

Significant Accounting Policies and Estimates

 

The discussion and analysis of our financial condition and results of operations are based upon our condensed consolidated financial statements that have been prepared in accordance with GAAP. The preparation of these financial statements requires us to make estimates and assumptions that affect the reported amounts of assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. Significant estimates relied upon in preparing these financial statements include the provision for future credit card chargebacks and refunds on subscription revenue, estimates used to determine the fair value of our common stock, stock options, non-cash capital stock issuances, stock-based compensation and common stock warrants, collectability of our accounts receivable and the valuation allowance on deferred tax assets. Management evaluates these estimates on an ongoing basis. Changes in estimates are recorded in the period in which they become known. We base estimates on historical experience and various other assumptions that we believe to be reasonable under the circumstances. Actual results may differ from our estimates.

 

During the three months ended March 31, 2016, there were no material changes to our significant accounting policies from those contained in the Form 10-K. Certain critical accounting policies are included here as follows:

 

Reclassification

 

Certain prior period amounts have been reclassified for comparative purposes to conform to the fiscal 2015 presentation. These reclassifications have no impact on the previously reported net loss.

 

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ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

 

Not applicable.

 

ITEM 4. CONTROLS AND PROCEDURES

 

Evaluation of Disclosure Controls and Procedures

 

Our management, including our chief executive officer and chief financial officer, evaluated the effectiveness of our disclosure controls and procedures (as defined in Rules 13a-15(e) or 15d-15(e) under the Exchange Act) as of the end of the period covered by this report. There are inherent limitations to the effectiveness of any system of disclosure controls and procedures. In designing and evaluating the disclosure controls and procedures, management recognized that any controls and procedures, no matter how well designed and operated, can provide only reasonable assurance of achieving the desired control objectives.

 

Based on the evaluation as of March 31, 2016, for the reasons set forth below, our chief executive officer and chief financial officer concluded that our disclosure controls and procedures were not effective to provide reasonable assurance that information we are required to disclose in reports that we file or submit under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in the SEC’s rules and forms, and that such information is accumulated and communicated to our management, including our chief executive officer and chief financial officer, as appropriate, to allow timely decisions regarding required disclosure.

 

A material weakness is a deficiency, or a combination of deficiencies, in internal control over financial reporting, such that there is a reasonable possibility that a material misstatement of the Company's annual or interim financial statements will not be prevented or detected on a timely basis. In its assessment of the effectiveness of internal control our financial reporting as of March 31, 2016, the Company determined that the following item constituted a material weakness:

 

  the Company did not have an independent audit committee in place, which would provide oversight of the Company’s officers, operations and financial reporting function.

 

Changes in Internal Control over Financial Reporting

 

There have been no changes in our internal control over financial reporting (as defined in Rules 13a-15(f) or 15d-15(f) under the Exchange Act) during the period covered by this report that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

 

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PART II: OTHER INFORMATION

 

ITEM 1. LEGAL PROCEEDINGS

 

To our knowledge, there are no material pending legal proceedings to which we are a party or of which any of our property is the subject.

 

ITEM 1A. RISK FACTORS

 

There were no material changes to the Risk Factors disclosed in “Item 1A. Risk Factors” in the Form 10-K. For more information concerning our risk factors, please see “Item 1A. Risk Factors” in the Form 10-K.

 

ITEM 2. UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

 

Dividend Policy

 

We have never declared or paid dividends on our common stock. We do not anticipate paying any dividends on our common stock in the foreseeable future. We currently intend to retain all available funds and any future earnings to fund the development and growth of our business. Any future determination to declare dividends will be subject to the discretion of our Board of Directors and will depend on various factors, including applicable Delaware law, future earnings, capital requirements, results of operations and any other relevant factors. In general, as a Delaware corporation, we may pay dividends out of surplus capital or, if there is no surplus capital, out of net profits for the fiscal year in which a dividend is declared and/or the preceding fiscal year. Pursuant to the terms of the Note that we issued to Sigma II on February 13, 2015, we are restricted from paying cash dividends on our common stock without first obtaining Sigma II’s prior written consent.

  

ITEM 3. DEFAULTS UPON SENIOR SECURITIES

 

None.

 

ITEM 4. MINE SAFETY DISCLOSURES

 

None.

 

ITEM 5. OTHER INFORMATION

 

None.

 

26

 

 

ITEM 6. EXHIBITS

 

(a) Exhibits required by Item 601 of Regulation S-K.

 

Exhibit

Number

  Description
     
3.1   Certificate of Incorporation, dated July 19, 2005 (incorporated by reference to Exhibit 3.1 to the Registration Statement on Form S-1 (File No. 333-172202) of the Company filed on February 11, 2011 by the Company with the SEC).
3.2   Certificate of Amendment of Certificate of Incorporation, dated November 20, 2007 (incorporated by reference to Exhibit 3.2 to the Registration Statement on Form S-1 (File No. 333-172202) of the Company filed on February 11, 2011 by the Company with the SEC).
3.3   Certificate of Amendment to Certificate of Incorporation, dated March 8, 2016 (incorporated by reference to Exhibit 3.3 to the Annual Report on Form 10-K filed on March 14, 2016 by the Company with the SEC).
3.4   Amended and Restated By-Laws of Snap Interactive, Inc., as amended April 19, 2012 (incorporated by reference to Exhibit 3.1 to the Current Report on Form 8-K of the Company filed on April 25, 2012 by the Company with the SEC).
10.1   Restricted Stock Cancellation and Release Agreement, dated as of March 3, 2016, by and between Clifford Lerner and Snap Interactive, Inc. (incorporated by reference to Exhibit 10.2 to the Current Report on Form 8-K of the Company filed on March 7, 2016 by the Company with the SEC).
10.2   Restricted Stock Award Agreement, dated as of March 3, 2016, by and between Clifford Lerner and Snap Interactive, Inc. (incorporated by reference to Exhibit 10.13 to the Annual Report on Form 10-K filed March 14, 2016 by the Company with the SEC).
10.3   Third Amendment to Executive Employment Agreement, effective as of March 3, 2016, by and between Snap Interactive, Inc. and Alexander Harrington (incorporated by reference to Exhibit 10.1 to the Current Report on Form 8-K of the Company filed on March 7, 2016 by the Company with the SEC).
31.1*   Certification of the Chief Executive Officer and Chief Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.
32.1**   Certification of the Chief Executive Officer and Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
101 *   The following materials from the Company’s Quarterly Report on Form 10-Q for the quarter ended March 31, 2016, formatted in XBRL (eXtensible Business Reporting Language), (i) Condensed Consolidated Balance Sheets, (ii) Condensed Consolidated Statements of Operations, (iii) Condensed Consolidated Statement of Changes in Stockholders’ Equity, (iv) Condensed Consolidated Statements of Cash Flows and (v) Notes to Condensed Consolidated Financial Statements.

 

* Filed herewith.

 

** The certification attached as Exhibit 32.1 is not deemed filed with the Securities and Exchange Commission and is not to be incorporated by reference into any filing of Snap Interactive, Inc. under the Securities Act of 1933, as amended, or the Securities Exchange Act of 1934, as amended, whether made before or after the date of the Quarterly Report on Form 10-Q, irrespective of any general incorporation language contained in such filing.

 

27

 

 

SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

  SNAP INTERACTIVE, INC.
     
Date: May 9, 2016 By: /s/ Alexander Harrington
   

Alexander Harrington

Chief Executive Officer and

Chief Financial Officer

(Principal Executive, Financial and Accounting Officer)

 

 

28

 

EX-31.1 2 f10q0316ex31i_snapinteract.htm CERTIFICATION

Exhibit 31.1

 

CERTIFICATION OF CHIEF EXECUTIVE OFFICER AND CHIEF FINANCIAL OFFICER
PURSUANT TO 18 U.S.C. SECTION 1350,

AS ADOPTED PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002

 

I, Alexander Harrington, certify that:

 

1. I have reviewed this Quarterly Report on Form 10-Q of Snap Interactive, Inc.;

 

2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

 

3. Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

 

4. I am responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

 

  (a) Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under my supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to me by others within those entities, particularly during the period in which this report is being prepared;

 

  (b) Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under my supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

 

  (c) Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report my conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

 

  (d) Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report) that has materially affected, or is reasonably likely to materially affect, the registrant’s internal control over financial reporting; and

 

5. I have disclosed, based on my most recent evaluation of internal control over financial reporting, to the registrant’s auditors and the audit committee of the registrant’s board of directors (or persons performing the equivalent functions):

 

  (a) All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s ability to record, process, summarize and report financial information; and

 

  (b) Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

 

Date: May 9, 2016 By: /s/ Alexander Harrington
    Alexander Harrington
   

Chief Executive Officer and Chief Financial Officer

    (Principal Executive, Financial and Accounting Officer)

 

EX-32.1 3 f10q0316ex32i_snapinteract.htm CERTIFICATION

Exhibit 32.1

 

CERTIFICATION PURSUANT TO 18 U.S.C. SECTION 1350,

AS ADOPTED PURSUANT TO SECTION 906

OF THE SARBANES-OXLEY ACT OF 2002

 

Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (subsections (a) and (b) of Section 1350, Chapter 63 of Title 18, United States Code), the undersigned officer of Snap Interactive, Inc. (the “Company”), does hereby certify, to such officer’s knowledge, that:

 

The Quarterly Report on Form 10-Q for the quarter ended March 31, 2016 (the “Form 10-Q”) of the Company fully complies with the requirements of Section 13(a) or 15(d), as applicable, of the Securities Exchange Act of 1934 and the information contained in the Form 10-Q fairly presents, in all material respects, the financial condition and results of operations of the Company as of, and for, the periods presented in the Form 10-Q.

 

Date: May 9, 2016 By: /s/ Alexander Harrington
    Alexander Harrington
    Chief Executive Officer and Chief Financial Officer
    (Principal Executive, Financial and Accounting Officer)

 

The foregoing certification is being furnished as an exhibit to the Form 10-Q pursuant to Item 601(b)(32) of Regulation S-K and Section 906 of the Sarbanes-Oxley Act of 2002 (subsections (a) and (b) of Section 1350, Chapter 63 of Title 18, United States Code) and, accordingly, is not being filed as part of the Form 10-Q for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, and is not incorporated by reference into any filing of the Company, whether made before or after the date hereof, regardless of any general incorporation language in such filing.

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The Company operates a portfolio of two dating applications, FirstMet, which is available through desktop and mobile platforms, and The Grade, which is available through iOS and Android platforms. In March 2016, the Company completed a rebranding of its dating application &#8220;Are You Interested&#63;&#8221; (&#8220;AYI&#8221;) under the name FirstMet. The condensed consolidated financial statements included in this report have been prepared on a going concern basis in accordance with generally accepted accounting principles in the United States of America (&#8220;GAAP&#8221;) and the rules and regulations of the Securities and Exchange Commission (the &#8220;SEC&#8221;) for interim financial information. 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The Company&#8217;s historical results are not necessarily indicative of future operating results and the results for the three months ended March 31, 2016 are not necessarily indicative of results for the year ending December 31, 2016, or for any other period.</p> <p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px;"><b>2. 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text-align: justify;">On March 3, 2016, the Company entered into a restricted stock cancellation and release agreement with Clifford Lerner, the Company&#8217;s Chairman of the Board of Directors, pursuant to which the Company cancelled a grant of 5,000,000 restricted shares of common stock awarded to Mr. Lerner on April 10, 2013 that would have vested 50% on the third anniversary of the date of grant and 50% on the fourth anniversary of the date of grant. 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To the extent stock options, stock equivalents, shares underlying the convertible note and warrants are antidilutive, they are excluded from the calculation of diluted net loss per share of common stock. For the three months ended March 31, 2016, 49,092,578 shares issuable upon the conversion of the outstanding convertible note payable, the exercise of stock options and warrants, and unvested restricted stock awards were not included in the computation of diluted net loss per share because their inclusion would be antidilutive. 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Commitments</b></p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-align: start; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-indent: 29.7pt;">&#160;</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px;"><i>Operating Lease Agreements</i></p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-align: start; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-indent: 29.7pt;">&#160;</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify;">During 2013, the Company entered into a two-year service agreement with Equinix Operating Co., Inc. (&#8220;Equinix&#8221;) whereby Equinix agreed to provide certain products and services to the Company from January 2013 to January 2015. Pursuant to the service agreement, the Company agreed to pay monthly recurring fees in the amount of $8,450 and certain nonrecurring fees in the amount of $9,700. The agreement automatically renews for additional twelve month terms unless earlier terminated by either party. Hosting expense under this lease totaled $15,531 and $46,549 for the three months ended March 31, 2016 and 2015, respectively. On January 31, 2016, we cancelled the service agreement with Equinix.</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify; text-indent: 13.2pt;">&#160;</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify;">On February 4, 2015, the Company entered into a lease for office space located at 320 West 37th Street, 13th Floor, New York, NY 10018 and paid a security deposit in the amount of $200,659. The term of the lease runs until March 4, 2022. The Company&#8217;s monthly office rent payments under the lease are currently approximately $26,000 per month and escalates on an annual basis for each year of the term of the lease. Rent expense under this lease was $82,551 and $27,517 for the three months ended March 31, 2016 and 2015, respectively.</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify; text-indent: 0.5in;">&#160;</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify;"><i>Capital Lease Agreements</i></p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify; text-indent: 27.5pt;">&#160;</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify;">In October 2014, two HP lease agreements were canceled due to price negotiations and we entered into two new three-year lease agreements with HP for equipment and certain financed items. In December 2014, we cancelled our remaining operating lease agreements and entered into two additional three-year capital lease agreements with notes. The Company recognized these leases on its Condensed Consolidated Balance Sheets under capitalized lease obligations. Amortization for equipment under capital leases was $18,217 for the three months ended March 31, 2016 and 2015. Rent payments for equipment under capital leases were $22,734 for the three months ended March 31, 2016 and 2015.</p> <p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px;"><font style="font-family: 'times new roman', times, serif; font-size: 10pt;"><b>16. Related Party Transactions</b></font>&#160;</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px;">&#160;</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify;">On January 31, 2013, the Company entered into a subscription agreement with Darrell Lerner and DCL in connection with his separation from the Company. Pursuant to this agreement, the Company purchased (i) 50,000 shares of DCL&#8217;s common stock for an aggregate purchase price of $50,000 in April 2013, (ii) 25,000 shares of DCL&#8217;s common stock for an aggregate purchase price of $25,000 in July 2013, (iii) 25,000 shares of DCL&#8217;s common stock for an aggregate purchase price of $25,000 in October 2013, (iv) 25,000 shares of DCL&#8217;s common stock for an aggregate purchase price of $25,000 in January 2014, (v) 25,000 shares of DCL&#8217;s common stock for an aggregate purchase price of $25,000 in April 2014, (vi) 25,000 shares of DCL&#8217;s common stock for an aggregate price of $25,000 in July 2014 and (vii) 25,000 shares of DCL&#8217;s common stock for an aggregate price of $25,000 in September 2014. 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Pursuant to the agreement, Mr. Lerner agreed to assist and advise the Company on legal, financial and other matters for which he has knowledge that pertains to the Company, as the Company reasonably requests. As compensation for his services, the Company agreed to pay Mr. Lerner a monthly fee of $25,000 for the initial two year period of the agreement and a monthly fee of $5,000 for every month thereafter. The monthly payments under the agreement are conditioned upon Mr. Lerner&#8217;s compliance with a customary confidentiality covenant covering certain information concerning the Company, a covenant not to compete during the term of the agreement and for a period of one year following the termination of the agreement, a non-disparagement covenant regarding the Company and a non-solicitation covenant for a period of six months immediately following the later of the termination of the agreement or the end of the term of the agreement. On January 31, 2016, the Company amended the consulting agreement with Darrell Lerner, pursuant to which the monthly fee owed to Mr. Lerner was reduced to $3,000 and the term of the agreement was set to automatically renew for successive one-year periods beginning on February 1, 2016 unless either party provides written notice of non-renewal. Consulting expense under this agreement for the three months ended March 31, 2016 was $11,000, as compared to $35,000 for the three months ended March 31, 2015.</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify; text-indent: 13.2pt;">&#160;</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify;">The Company or Mr. Lerner may terminate the agreement at any time without notice prior to or at the expiration of the term. If the Company terminates the agreement without &#8220;cause&#8221; (as defined in the agreement), the Company has agreed to (i) pay Mr. Lerner the amount of the unpaid monthly fees owed to Mr. Lerner for the period from the Effective Date to the two year anniversary of the Effective Date and (ii) take all commercially reasonably actions to cause (A) 325,000 shares of restricted common stock of the Company previously granted to Mr. Lerner, (B) 600,000 shares of restricted common stock of the Company previously granted to Mr. Lerner and (iii) 150,000 shares of restricted common stock of the Company granted to Mr. Lerner pursuant to the agreement, to be vested as of the date of such termination. Stock-based compensation expense relating to non-employee restricted stock awards for the three months ended March 31, 2016 was $22,310, as compared to $(22,326) for the three months ended March 31, 2015.</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify;">&#160;</p><p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px; text-align: justify;">On March 3, 2016, the Company amended its employment agreement with Alexander Harrington, dated as of February 28, 2014, as amended, to provide that Mr. Harrington&#8217;s annual incentive bonus for the year ended December 31, 2015 would be replaced with (i) a cash payment of $25,000 and (ii) the right to receive a stock option representing the right to purchase 50,000 shares of Snap&#8217;s common stock at an exercise price of $0.20 per share.</p> <p style="color: #000000; font-family: 'times new roman', times, serif; font-size: 10pt; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 1; word-spacing: 0px; -webkit-text-stroke-width: 0px; font-stretch: normal; margin: 0px;"><font style="font-style: normal; font-variant: normal; font-weight: normal; font-stretch: normal; font-size: 10pt; line-height: normal; font-family: 'times new roman', times, serif;"><b>17. 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Document and Entity Information - shares
3 Months Ended
Mar. 31, 2016
May. 03, 2016
Document and Entity Information [Abstract]    
Entity Registrant Name Snap Interactive, Inc  
Entity Central Index Key 0001355839  
Amendment Flag false  
Current Fiscal Year End Date --12-31  
Document Type 10-Q  
Document Period End Date Mar. 31, 2016  
Document Fiscal Year Focus 2016  
Document Fiscal Period Focus Q1  
Entity Filer Category Smaller Reporting Company  
Entity Common Stock, Shares Outstanding   39,692,826
XML 12 R2.htm IDEA: XBRL DOCUMENT v3.4.0.3
Condensed Consolidated Balance Sheets - USD ($)
Mar. 31, 2016
Dec. 31, 2015
Current assets:    
Cash and cash equivalents $ 1,824,642 $ 2,131,262
Credit card holdback receivable 156,049 165,853
Accounts receivable, net of allowances and reserves of $61,170 and $55,468, respectively 222,425 206,547
Prepaid expense and other current assets 82,141 108,871
Total current assets 2,285,257 2,612,533
Fixed assets and intangible assets, net 359,174 387,617
Notes receivable 81,123 81,123
Long term security deposits 279,410 279,410
Investments 200,000 200,000
Total assets 3,204,964 3,560,683
Current liabilities:    
Accounts payable 1,246,790 1,065,662
Accrued expenses and other current liabilities 150,710 367,018
Deferred subscription revenue 1,499,465 $ 1,505,862
Convertible note payable, net of discount 1,936,696
Total current liabilities 4,833,661 $ 2,938,542
Deferred rent, net of current portion $ 106,147 99,595
Convertible note payable, net of discount 1,636,585
Derivative liabilities $ 1,220,000 473,425
Capital lease obligations, net of current portion 55,410 75,560
Total liabilities $ 6,215,218 $ 5,223,707
Commitments and Contingencies
Stockholders' deficit:    
Preferred stock, $0.001 par value, 10,000,000 shares authorized, none issued and outstanding
Common stock, $0.001 par value, 100,000,000 shares authorized, 50,017,826 and 50,017,826 shares issued, respectively, and 39,692,826 and 39,692,826 shares outstanding, respectively $ 39,693 $ 39,693
Additional paid-in capital 13,128,183 12,974,409
Accumulated deficit (16,178,130) (14,677,126)
Total stockholders' deficit (3,010,254) (1,663,024)
Total liabilities and stockholders' deficit $ 3,204,964 $ 3,560,683
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Condensed Consolidated Balance Sheets (Parenthetical) - USD ($)
Mar. 31, 2016
Dec. 31, 2015
Balance Sheets [Abstract]    
Allowances and reserves on accounts receivables $ 61,170 $ 55,468
Preferred stock, par value $ 0.001 $ 0.001
Preferred stock, shares authorized 10,000,000 10,000,000
Preferred stock, shares issued
Preferred stock, shares outstanding
Common stock, par value $ 0.001 $ 0.001
Common stock, shares authorized 100,000,000 100,000,000
Common stock, shares issued 50,017,826 50,017,826
Common stock, shares outstanding 39,692,826 39,692,826
XML 14 R4.htm IDEA: XBRL DOCUMENT v3.4.0.3
Condensed Consolidated Statements of Operations (Unaudited) - USD ($)
3 Months Ended
Mar. 31, 2016
Mar. 31, 2015
Revenues:    
Subscription revenue $ 2,507,148 $ 3,129,310
Advertising revenue 170,119 56,773
Total revenues 2,677,267 3,186,083
Costs and expenses:    
Cost of revenue 435,658 450,346
Sales and marketing expense 1,292,164 1,781,506
Product development expense 445,548 629,775
General and administrative expense 832,652 1,307,231
Total costs and expenses 3,006,022 4,168,858
Loss from operations (328,755) (982,775)
Interest expense, net (425,674) $ (236,404)
Change in fair value of derivative liabilities (746,575)
Loss before provision for income taxes $ (1,501,004) $ (1,219,179)
Provision for income taxes
Net loss $ (1,501,004) $ (1,219,179)
Net loss per share of common stock:    
Basic and diluted $ (0.04) $ (0.03)
Weighted average number of shares of common stock used in calculating net loss per share of common stock:    
Basic and diluted 39,692,826 39,413,824
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Condensed Consolidated Statement of Changes in Stockholders' Equity Deficit (Unaudited) - 3 months ended Mar. 31, 2016 - USD ($)
Total
Common Stock
Additional Paid-in Capital
Accumulated Deficit
Balance at Dec. 31, 2015 $ (1,663,024) $ 39,693 $ 12,974,409 $ (14,677,126)
Balance, Shares at Dec. 31, 2015   39,692,826    
Stock-based compensation expense for restricted stock awards 111,825 111,825
Stock-based compensation expense for stock options 41,949 41,949
Net loss (1,501,004)   $ (1,501,004)
Balance at Mar. 31, 2016 $ (3,010,254) $ 39,693 $ 13,128,183 $ (16,178,130)
Balance, Shares at Mar. 31, 2016   39,692,826    
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Condensed Consolidated Statements of Cash Flows (Unaudited) - USD ($)
3 Months Ended
Mar. 31, 2016
Mar. 31, 2015
Cash flows from operating activities:    
Net loss $ (1,501,004) $ (1,219,179)
Adjustments to reconcile net loss to net cash used in operating activities:    
Depreciation and amortization $ 36,515 60,819
Lease obligation interest expense 7,778
Stock-based compensation expense $ 153,774 229,863
Loss on disposal of fixed assets 79,628
Amortization of debt issuance cost $ 38,743 21,023
Amortization of debt discount 261,368 $ 133,589
Change in fair value of derivative liabilities 746,575
Changes in operating assets and liabilities:    
Credit card holdback receivable 9,804 $ 432,846
Accounts receivable $ (15,878) (28,390)
Security deposits (110,511)
Prepaid expenses and other current assets $ 26,730 (16,352)
Accounts payable, accrued expenses and other current liabilities (37,970) (683,598)
Deferred rent 6,552 4,099
Deferred subscription revenue $ (6,397) 28,256
Deferred advertising revenue 7,359
Net cash used in operating activities $ (281,188) (1,052,770)
Cash flows from investing activities:    
Purchase of property and equipment $ (8,072) (26,192)
Proceeds from sale of fixed assets 6,000
Notes receivable (634)
Net cash used in investing activities $ (8,072) (20,826)
Cash flows from financing activities:    
Payments of capital lease obligations $ (17,360) (22,734)
Repayment of promissory notes (400,000)
Payment of financing costs (314,249)
Proceeds received under Securities Purchase Agreement 3,000,000
Net cash (used in) provided by financing activities $ (17,360) 2,263,017
Net (decrease) increase in cash and cash equivalents (306,620) 1,189,421
Balance of cash and cash equivalents at beginning of period 2,131,262 1,138,385
Balance of cash and cash equivalents at end of period $ 1,824,642 2,327,806
Non-cash investing and financing activities:    
Compound embedded derivative under the Note and Securities Purchase Agreement recorded as derivative liabilities (See Note 6) 1,748,000
Warrants issued under the Advisory Services Agreement as additional consideration for the Note and recorded as derivative liabilities (See Note 6) 342,000
Common stock issued under the Advisory Services Agreement as additional consideration for the Note $ 30,000
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Organization and Basis of Presentation
3 Months Ended
Mar. 31, 2016
Organization and Basis of Presentation [Abstract]  
Organization and Basis of Presentation

1. Organization and Basis of Presentation

 

The accompanying unaudited condensed consolidated financial statements include Snap Interactive, Inc. and its wholly owned subsidiary, Snap Mobile Limited (collectively, the “Company”). The Company operates a portfolio of two dating applications, FirstMet, which is available through desktop and mobile platforms, and The Grade, which is available through iOS and Android platforms. In March 2016, the Company completed a rebranding of its dating application “Are You Interested?” (“AYI”) under the name FirstMet. The condensed consolidated financial statements included in this report have been prepared on a going concern basis in accordance with generally accepted accounting principles in the United States of America (“GAAP”) and the rules and regulations of the Securities and Exchange Commission (the “SEC”) for interim financial information. The Company has not included certain information normally included in annual financial statements pursuant to those rules and regulations, although it believes that the disclosure included herein is adequate to make the information presented not misleading.

 

The financial statements contained herein should be read in conjunction with the Company’s audited consolidated financial statements and the related notes included in the Company’s Annual Report on Form 10-K for the year ended December 31, 2015 (the “Form 10-K”), filed with the SEC on March 14, 2016.

 

In the opinion of management, the accompanying unaudited condensed consolidated financial information contains all normal and recurring adjustments necessary to fairly present the condensed consolidated balance sheet, results of operations, cash flows and changes in the stockholders’ deficit of the Company for the interim periods presented. The Company’s historical results are not necessarily indicative of future operating results and the results for the three months ended March 31, 2016 are not necessarily indicative of results for the year ending December 31, 2016, or for any other period.

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Going Concern and Management's Plans
3 Months Ended
Mar. 31, 2016
Going Concern and Management Plans [Abstract]  
Going Concern and Management's Plans

2. Going Concern and Management’s Plans

 

The Company reported a loss of $1.5 million for the three months ended March 31, 2016. On March 31, 2016, the Company’s accumulated deficit amounted to $16.2 million. The Company’s convertible note payable with a principal amount outstanding of $3 million matures on February 13, 2017. These matters raise substantial doubt about the Company’s ability to continue as a going concern.

 

The Company needs to raise additional capital in order to sustain its operations while continuing the longer term efforts contemplated under its business plan. The Company cannot provide any assurance that it will raise additional capital. If the Company is unable to secure additional capital, it may be required to take additional measures to reduce costs in order to conserve its cash in amounts sufficient to sustain operations and meet its obligations. The accompanying financial statements do not include any adjustments that may be necessary should the Company be unable to continue as a going concern.

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Summary of Significant Accounting Policies
3 Months Ended
Mar. 31, 2016
Summary of Significant Accounting Policies [Abstract]  
Summary of Significant Accounting Policies

3. Summary of Significant Accounting Policies 

 

During the three months ended March 31, 2016, there were no material changes to the Company’s significant accounting policies from those disclosed in the Form 10-K. Certain significant accountant policies relied on in the preparation of the accompanying unaudited condensed consolidated financial statements are as follows: 

 

Significant Estimates and Judgments

 

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and at the date of the condensed consolidated financial statements and the reported amounts of revenue and expenses during the reporting period. Significant estimates relied upon in preparing these financial statements include the provision for future credit card chargebacks and subscription revenue refunds, estimates used to determine the fair value of the Company’s common stock, stock options, non-cash capital stock issuances, stock-based compensation, derivative instruments, debt discounts, conversion features and common stock warrants, collectability of accounts receivable and the valuation allowance on deferred tax assets. Management evaluates these estimates on an ongoing basis. Changes in estimates are recorded in the period in which they become known. The Company bases estimates on historical experience and various other assumptions that it believes to be reasonable under the circumstances. Actual results may differ from the Company’s estimates.

 

Reclassification

 

Certain prior period amounts have been reclassified for comparative purposes to conform to the fiscal 2016 presentation. These reclassifications have no impact on the previously reported net loss.

  

 

Recently Issued Accounting Pronouncements

 

In February 2016, the Financial Accounting Standards Board (“FASB”) issued Accounting Standard Update (“ASU”) No. 2016-02, Leases (“ASU 2016-02”), which amends the existing accounting standards for lease accounting, including requiring lessees to recognize most leases on their balance sheets and making targeted changes to lessor accounting. ASU 2016-02 will be effective beginning in the first quarter of 2019. Early adoption of ASU 2016-02 is permitted. The new standard requires a modified retrospective transition approach for all leases existing at, or entered into after, the date of initial application, with an option to use certain transition relief. The Company is currently evaluating the impact of adopting ASU 2016-02 on its consolidated financial statements.

 

In March 2016, the FASB issued ASU No. 2016-09, “Compensation – Stock Compensation (Topic 718)” (“ASU 2016-09”). ASU 2016-09 requires an entity to simplify several aspects of the accounting for share-based payment transactions, including the income tax consequences, classification of awards as either equity or liabilities, and classification on the statement of cash flows. ASU 2016-09 is effective for fiscal years beginning after December 15, 2016, either early adoption permitted. The Company is currently evaluating ASU 2016-09 and its impact on its consolidated financial statements or disclosures.

XML 20 R10.htm IDEA: XBRL DOCUMENT v3.4.0.3
Accounts Receivable, Net
3 Months Ended
Mar. 31, 2016
Accounts Receivable, Net [Abstract]  
Accounts Receivable, Net

4. Accounts Receivable, Net

 

Accounts receivable, net consisted of the following as of March 31, 2016 and December 31, 2015:

 

    March 31,     December 31,  
    2016     2015  
    (Unaudited)        
Accounts receivable   $ 283,595     $ 262,015  
Less: Reserve for future chargebacks     (61,170 )     (55,468 )
Total accounts receivable, net   $ 222,425     $ 206,547  

 

Credit card payments for subscriptions and micro-transactions typically settle several days after the date of purchase. The amount of unsettled transactions due from credit card payment processors was $75,084 as of March 31, 2016, as compared to $147,582 at December 31, 2015. The amount of accounts receivable due from Apple Inc. was $86,549, or 38.9% of the Company’s accounts receivable, as of March 31, 2016, compared to $76,074, or 36.8% of the Company’s accounts receivable, at December 31, 2015.

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Security Deposits
3 Months Ended
Mar. 31, 2016
Security Deposits [Abstract]  
Security Deposits

5. Security Deposits

 

In October 2014, the Company issued a $135,000 security deposit which replaced the previous letter of credit as part of the new capital lease obligations for equipment with Hewlett Packard Financial Services Company (“HP”). In November 2015, HP returned $60,000 of the security deposit. The Company recorded $75,000 under long-term security deposits on its Condensed Consolidated Balance Sheet as of March 31, 2016 and December 31, 2015, respectively.

 

In February 2015, the Company issued $200,659 as a security deposit as part of a new office rent lease (see Note 15). The Company recorded the $200,659 under long-term security deposits on its Condensed Consolidated Balance Sheet as of March 31, 2016 and December 31, 2015.

 

In November 2015, the Company issued $3,751 as a security deposit as part of the Company’s new data center. The Company recorded the $3,751 under long-term security deposits on its Condensed Consolidated Balance Sheet as of March 31, 2016 and December 31, 2015.

XML 22 R12.htm IDEA: XBRL DOCUMENT v3.4.0.3
Fair Value Measurements
3 Months Ended
Mar. 31, 2016
Fair Value Measurements [Abstract]  
Fair Value Measurements

6. Fair Value Measurements

 

The fair value framework under the Financial Accounting Standards Board’s guidance requires the categorization of assets and liabilities into three levels based upon the assumptions used to measure the assets or liabilities. Level 1 provides the most reliable measure of fair value, whereas Level 3, if applicable, would generally require significant management judgment. The three levels for categorizing assets and liabilities under the fair value measurement requirements are as follows:

 

 

Level 1: Fair value measurement of the asset or liability using observable inputs such as quoted prices in active markets for identical assets or liabilities;

 

Level 2: Fair value measurement of the asset or liability using inputs other than quoted prices that are observable for the applicable asset or liability, either directly or indirectly, such as quoted prices for similar (as opposed to identical) assets or liabilities in active markets and quoted prices for identical or similar assets or liabilities in markets that are not active; and

 Level 3: Fair value measurement of the asset or liability using unobservable inputs that reflect the Company’s own assumptions regarding the applicable asset or liability.

 

 

The following table summarizes the liabilities measured at fair value on a recurring basis as of March 31, 2016:

 

  Level 1  Level 2  Level 3  Total 
LIABILITIES:            
Warrant liabilities $-  $-  $730,000   730,000 
Compound embedded derivative  -   -   490,000   490,000 
Total derivative liabilities $-  $-  $1,220,000  $1,220,000 

 

The following table summarizes the liabilities measured at fair value on a recurring basis as of December 31, 2015:

 

  Level 1  Level 2  Level 3  Total 
LIABILITIES:            
Warrant liabilities $-  $-  $273,425  $273,425 
Compound embedded derivative  -   -   200,000   200,000 
Total derivative liabilities $-  $-  $473,425  $473,425 

 

Level 3 liabilities are valued using unobservable inputs to the valuation methodology that are significant to the measurement of the fair value of the liabilities. For fair value measurements categorized within Level 3 of the fair value hierarchy, the Company’s accounting and finance department, who report to the Chief Financial Officer, determine its valuation policies and procedures. The development and determination of the unobservable inputs for Level 3 fair value measurements and fair value calculations are the responsibility of the Company’s accounting and finance department and are approved by the Chief Financial Officer.

 

Level 3 Valuation Techniques:

 

Level 3 financial liabilities consist of the derivative liabilities for which there is no current market for these securities such that the determination of fair value requires significant judgment or estimation. Changes in fair value measurements categorized within Level 3 of the fair value hierarchy are analyzed each period based on changes in estimates or assumptions and recorded as appropriate.

 

The Company deems financial instruments which do not have fixed settlement provisions to be derivative instruments. The common stock purchase warrants issued in connection with the Company’s convertible note payable (the “Note”) and the Note’s embedded conversion feature do not have fixed settlement provisions because their exercise prices may be lowered if the Company issues securities at a lower price in the future. In accordance with Accounting Standards Codification (“ASC”) Topic 480, Distinguishing Liabilities from Equity , the fair value of these warrants is classified as a liability on the Company’s Condensed Consolidated Balance Sheets because, according to the terms of the warrants, a fundamental transaction could give rise to an obligation of the Company to pay cash to its warrant holders. In addition, the Company entered into an Advisory Services Agreement (the “Advisory Agreement”), dated as of February 13, 2015, by and between the Company and Sigma Capital Advisors, LLC (“Sigma”) that contains certain provisions whereby the Company will be required to make certain make-whole cash payments to the holder of the Note upon the occurrence of certain future events, as more fully described in Note 11. Such instruments do not have fixed settlement provisions and have also been recorded as derivative liabilities. Corresponding changes in the fair value of the derivative liabilities are recognized in earnings on the Company’s Condensed Consolidated Statement of Operations in each subsequent period.

 

The Company’s derivative liabilities are carried at fair value and were classified as Level 3 in the fair value hierarchy due to the use of significant unobservable inputs. In order to calculate fair value, the Company uses a custom model developed with the assistance of an independent third-party valuation expert. This model calculates the fair value of the warrant derivative liabilities at each measurement date using a Monte-Carlo style simulation, as the value of certain features of the warrant derivative liabilities would not be captured by the standard Black-Scholes model.

 

The following table summarizes the values of certain assumptions used by the Company’s custom model to estimate the fair value of the warrant liabilities as of March 31, 2016 and December 31, 2015:

 

  March 31,  December 31, 
  2016  2015 
  (Unaudited)    
Stock price $0.13  $0.08 
Weighted average strike price $0.35  $0.64 
Remaining contractual term (years)  3.87   4.12 
Volatility  110.0%  95.0%
Risk-free rate  1.04%  1.54%
Dividend yield  0.0%  0.0%

 

The following table summarizes the values of certain assumptions used by the Company’s custom model to estimate the fair value of the conversion feature liability as of March 31, 2016 and December 31, 2015:

 

  March 31,  December 31 
  2016  2015 
  (Unaudited)    
Stock price $0.13  $0.08 
Strike price $0.20  $0.20 
Remaining contractual term (years)  0.87   1.12 
Volatility  110.0%  95.0%
Risk-free rate  0.59%  0.65%
Dividend yield  0.0%  0.0%

  

The following table sets forth a summary of the changes in the fair value of our Level 3 financial liabilities that are measured at fair value on a recurring basis:

 

  Three Months Ended
March 31,
 
  2016  2015 
Beginning balance $473,425  $23,425 
Fair value of derivatives issued  -   2,090,000 
Change in fair value of derivative liabilities  746,575  - 
Ending balance $1,220,000  $2,113,425 
 
XML 23 R13.htm IDEA: XBRL DOCUMENT v3.4.0.3
Fixed Assets and Intangible Assets, Net
3 Months Ended
Mar. 31, 2016
Fixed Assets and Intangible Assets, Net [Abstract]  
Fixed Assets and Intangible Assets, Net

7. Fixed Assets and Intangible Assets, Net

 

Fixed assets and intangible assets, net consisted of the following at March 31, 2016 and December 31, 2015:

 

  March 31,  December 31, 
  2016  2015 
  (Unaudited)    
Computer equipment $268,427  $260,355 
Furniture and fixtures  98,160   98,160 
Leasehold improvements  21,026   21,026 
Software  10,968   10,968 
Website domain name  139,025   139,025 
Website costs  40,500   40,500 
Equipment under capital leases  218,605   218,605 
Total fixed assets  796,711   788,639 
Less: Accumulated depreciation and amortization  (437,537)  (401,022)
Total fixed assets and intangible assets, net $359,174  $387,617 

 

Depreciation and amortization expense for the three months ended March 31, 2016 was $36,515, as compared to $60,819 for the three months ended March 31, 2015. The Company only holds fixed assets in the United States.

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Notes Receivable
3 Months Ended
Mar. 31, 2016
Notes Receivable [Abstract]  
Notes Receivable

8. Notes Receivable

 

At March 31, 2016, the Company had notes receivable due in the aggregate amount of $81,123 from two former employees. The employees issued the notes to the Company since the Company paid taxes for stock-based compensation on these employees’ behalf in 2011 and 2012. The outstanding amounts under the notes are secured by pledged stock certificates and are due at various times during 2021-2023. Interest accrues on these notes at rates ranging from 2.80% to 3.57% per annum.

XML 25 R15.htm IDEA: XBRL DOCUMENT v3.4.0.3
Income Taxes
3 Months Ended
Mar. 31, 2016
Income Taxes [Abstract]  
Income Taxes

9. Income Taxes

 

The Company had no income tax benefit or provision for the three months ended March 31, 2016 and 2015. Since the Company incurred a net loss for the three months ended March 31, 2016 and 2015, there was no income tax expense for either period. Increases in deferred tax balances have been offset by a valuation allowance and have no impact on the Company’s deferred income tax provision.

 

In calculating the provision for income taxes on an interim basis, the Company estimates the annual effective income tax rate based upon the facts and circumstances known for the period and applies that rate to the earnings or losses for the most recent interim period. The Company’s effective income tax rate is based on expected income and statutory tax rates and takes into consideration permanent differences between financial statement income and tax return income applicable to the Company in the various jurisdictions in which the Company operates. The effect of a discrete item, such as changes in estimates, changes in enacted tax laws or rates or tax status, and unusual or infrequently occurring events, is recognized in the interim period in which the discrete item occurs. The accounting estimates used to compute the provision for income taxes may change as new events occur, additional information is obtained or as the result of new judicial interpretations or changes in tax laws or regulations.

XML 26 R16.htm IDEA: XBRL DOCUMENT v3.4.0.3
Accrued Expenses and Other Current Liabilities
3 Months Ended
Mar. 31, 2016
Accrued Expenses and Other Current Liabilities [Abstract]  
Accrued Expenses and Other Current Liabilities

10. Accrued Expenses and Other Current Liabilities

 

Accrued expenses and other current liabilities consisted of the following at March 31, 2016 and December 31, 2015:

 

  March 31,  December 31, 
  2016  2015 
  (Unaudited)    
Compensation and benefits $69,425  $176,410 
Professional fees  -   102,200 
Capital lease obligations  76,285   73,494 
Other accrued expenses  5,000   14,914 
Total accrued expenses and other current liabilities $150,710  $367,018 
 
XML 27 R17.htm IDEA: XBRL DOCUMENT v3.4.0.3
Convertible Note Payable
3 Months Ended
Mar. 31, 2016
Convertible Note Payable [Abstract]  
Convertible Note Payable

11. Convertible Note Payable

 

Securities Purchase Agreement

 

On February 13, 2015, the Company closed a private placement of debt and equity securities for aggregate gross proceeds of $3,000,000. In connection with the Securities Purchase Agreement, the Company issued Sigma II (i) 350,000 shares of the Company’s common stock, (ii) the Note in the aggregate principal amount of $3,000,000 and (iii) a warrant to purchase up to 10,500,000 shares of the Company’s common stock. The Company incurred financing costs of $314,249 in connection with the Securities Purchase Agreement that will be amortized over the term of the Note. Amortization expense for the three months ended March 31, 2016 and 2015 was $38,743 and $20,232, respectively, which is included as interest expense on the accompanying Condensed Consolidated Statement of Operations. 

 

The Note bears interest at a rate of 12% per annum and matures on the earlier of February 13, 2017 or a change in control. During any time while the Note is outstanding, the outstanding principal balance of the Note, together with all accrued and unpaid interest, is convertible into shares of the Company’s common stock at the option of Sigma II at a conversion price of $0.20 per share, subject to certain adjustments, including reset adjustments to the conversion price if the Company issues securities at lower prices in the future, as disclosed in Note 6. The Company’s obligations under the Note are secured by a first priority lien on all of its assets and property. The Note is also secured by up to 65% of the outstanding capital stock and other equity interests of Snap Mobile Limited, the Company’s wholly owned subsidiary. Snap Mobile Limited is also a guarantor of the Note. An event of default under the Note includes, among other things, (i) the Company’s failure to pay any amounts due and payable when and as required, (ii) failure of a representation or warranty made by the Company to be correct and accurate when made, (iii) the institution of bankruptcy or similar proceedings against the Company and (iv) the Company’s inability to pay debts as they become due. The Note also requires the Company to maintain an aggregate cash balance of $1,350,000 in its bank accounts or it will be required to make partial prepayments on the Note. If the Company fails to maintain this aggregate cash balance in its bank accounts for a thirty day period, it is required to make a $125,000 prepayment on the Note. For each subsequent calendar month that the aggregate cash balance in the Company’s bank accounts does not equal or exceed $1,500,000, the Company must make an additional $125,000 prepayment on the Note.

 

The Note contains a compound embedded derivative consisting of an embedded conversion feature and interest make-whole provisions and was accounted for as a derivative liability with an aggregate fair value of $950,000. In addition, the fair value of the warrants was $798,000 and was also required to be accounted for as derivative liabilities. Both instruments were also recorded as debt discounts on the date the Note was issued. The Company is amortizing the debt discount using the effective interest method over the life of the Note, which is two years. Contractual interest expense under the convertible note incurred for the three months ended March 31, 2016 and 2015 was $90,000 and $46,000, respectively.

 

Simultaneously with the closing of the private placement, the Company entered into the Advisory Agreement with Sigma pursuant to which Sigma agreed to provide the Company with certain advisory and consulting services. In connection with the Advisory Agreement, the Company issued Sigma 150,000 shares of the Company’s common stock and a warrant to purchase up to 4,500,000 shares of the Company’s common stock. Both the common shares and the warrant issued were fully vested and non-forfeitable on the date the Advisory Agreement was entered into. Based on the terms of the Advisory Agreement and the criteria outlined in ASC 505-50, Equity-Based Payments to Non-Employees , the Company determined that the common stock and warrants issued were additional consideration provided to Sigma in connection with the issuance of the Note. As a result, the Company recorded the grant date fair value of the common stock and warrants of $30,000 and $342,000, respectively, as debt discounts on the accompanying Condensed Consolidated Balance Sheet.

 

In addition to the issuance of common stock and warrants under the Advisory Agreement, the Company also agreed to pay Sigma a monthly advisory fee of $10,000, up to an aggregate limit of $240,000, subject to certain exceptions, over the life of the Note (the “Cash Payment”). If the Company were to prepay the Note or the repayment of the Note was accelerated for certain reasons, the Company would still be required to remit either a portion or the full amount of the Cash Payment. The Company also agreed to pay Sigma a cash payment of $150,000 if the Company effectuates a dilutive issuance (as defined in the Note) while the Note is outstanding (the “Dilutive Cash Payment”). The Company determined that based on the make-whole features associated with the Cash Payment and the contingent make-whole features associated with the Dilutive Cash Payment, that these payments are required to be treated as derivative instruments in accordance with ASC 815. The fair value of these instruments was included in the value of the compound embedded derivative discussed above.

 

Amortization expense related to the debt discount for the three months ended March 31, 2016 and 2015 was $261,369 and $133,589, respectively, which is included as interest expense on the accompanying Condensed Consolidated Statement of Operations.

XML 28 R18.htm IDEA: XBRL DOCUMENT v3.4.0.3
Stock-Based Compensation
3 Months Ended
Mar. 31, 2016
Stock-Based Compensation and Common Stock Warrants [Abstract]  
Stock-Based Compensation

12. Stock-Based Compensation

 

The Snap Interactive, Inc. Amended and Restated 2011 Long-Term Incentive Plan (the “Plan”) permits the Company to award stock options (both incentive stock options and non-qualified stock options), stock appreciation rights, restricted stock, restricted stock units, shares of performance stock, dividend equivalent rights, and other stock-based awards and cash-based incentive awards to its employees (including an employee who is also a director or officer under certain circumstances), non-employee directors and consultants. The maximum number of shares of common stock that may be issued pursuant to awards under the Plan is 7,500,000 shares, 100% of which may be issued pursuant to incentive stock options. As of March 31, 2016, there were 1,124,922 shares available for future issuance under the Plan.

 

Stock Options

 

The following table summarizes the assumptions used in the Black-Scholes pricing model to estimate the fair value of the options granted during the three months ended March 31, 2016 and 2015:

 

    March 31, 2016     March 31, 2015  
Expected volatility     167.7 %     179.5 %
Expected life of option     6.15       6.03  
Risk free interest rate     1.5 %     1.72 %
Expected dividend yield     0.0 %     0.0 %

 

The expected life of the options is the period of time over which employees and non-employees are expected to hold their options prior to exercise. The expected life of options has been determined using the "simplified" method as prescribed by Staff Accounting Bulletin 110, which uses the midpoint between the vesting date and the end of the contractual term. The volatility of the Company’s common stock is calculated using the Company’s historical volatilities beginning at the grant date and going back for a period of time equal to the expected life of the award.

 

The following table summarizes stock option activity for the three months ended March 31, 2016:

 

   

Number of

Options

   

Weighted

Average

Exercise Price

 
Stock Options:            
Outstanding at January 1, 2016     6,177,203     $ 0.33  
Granted     250,000       0.15  
Expired or canceled, during the period     -       -  
Forfeited, during the period     (27,125 )     0.20  
Outstanding at March 31, 2016     6,400,078       0.32  
Exercisable at March 31, 2016     2,745,423     $ 0.61  

 

At March 31, 2016, the aggregate intrinsic value of stock options that were outstanding and exercisable was $62,200 and $8,328, respectively. At March 31, 2015, the aggregate intrinsic value of stock options that were outstanding and exercisable was $0 and $0, respectively. The intrinsic value for stock options is calculated based on the exercise price of the underlying awards and the fair value of such awards as of the period-end date. The aggregate fair value for the options granted during the three months ended March 31, 2016 and 2015 was $35,711 and $88,604, respectively.


Stock-based compensation expense relating to stock options was $41,949 and $24,092 during the three months ended March 31, 2016 and 2015, respectively. The Company estimates potential forfeitures of stock awards and adjusts recorded stock-based compensation expense accordingly. The estimate of forfeitures is adjusted over the requisite service period to the extent that actual forfeitures differ, or are expected to differ, from such estimates. Changes in estimated forfeitures are recognized through a cumulative catch-up adjustment in the period of change and will also impact the amount of stock-based compensation expense that is recognized in future periods.

 

At March 31, 2016, there was $413,405 of total unrecognized compensation expense related to stock options, which is expected to be recognized over a weighted average period of 3.13 years.

 

Restricted Stock Awards

 

The following table summarizes restricted stock award activity for the three months ended March 31, 2016:

 

   

Number of

RSAs

   

Weighted

Average

Grant Date

Fair Value

 
Restricted Stock Awards:            
Outstanding at January 1, 2016     10,325,000     $ 0.56  
Granted     5,000,000       0.11  
Expired or canceled, during the period     (5,000,000 )     0.52  
Forfeited, during the period     -       -  
Outstanding at March 31, 2016     10,325,000     $ 0.37  

 

On March 3, 2016, the Company entered into a restricted stock cancellation and release agreement with Clifford Lerner, the Company’s Chairman of the Board of Directors, pursuant to which the Company cancelled a grant of 5,000,000 restricted shares of common stock awarded to Mr. Lerner on April 10, 2013 that would have vested 50% on the third anniversary of the date of grant and 50% on the fourth anniversary of the date of grant. Subsequently, on March 3, 2016, the Board of Directors awarded Mr. Lerner a replacement award of 5,000,000 restricted shares that vest 100% on the (10th) tenth anniversary of the date of grant, provided Mr. Lerner is providing services to the Company on such date. At March 31, 2016, there was $828,728 of total unrecognized compensation expense related to the restricted stock award, which is expected to be recognized over 10 years.

 

At March 31, 2016, there was $2,260,256 of total unrecognized compensation expense related to unvested restricted stock awards, which is expected to be recognized over a weighted average period of 7.79 years.

 

Stock-based compensation expense relating to restricted stock awards was $111,825 and $205,771 for the three months ended March 31, 2016 and 2015, respectively.

XML 29 R19.htm IDEA: XBRL DOCUMENT v3.4.0.3
Common Stock Warrants
3 Months Ended
Mar. 31, 2016
Stock-Based Compensation and Common Stock Warrants [Abstract]  
Common Stock Warrants

13. Common Stock Warrants

 

On February 13, 2015, the Company issued a warrant to each of Sigma II and Sigma to purchase up to 10,500,000 shares and 4,500,000 shares, respectively, of the Company’s common stock in connection with the issuance of the Note and the execution of the Advisory Agreement as previously disclosed in Note 11. The warrants were immediately exercisable on February 13, 2015 and expire on the earlier of (a) February 13, 2020 or (b) a change in control. The warrants have an exercise price of $0.35 per share, subject to certain adjustments, including reset adjustments to the exercise price if the Company issues securities at lower prices in the future, as disclosed in Note 6.

 

The Company has recorded a derivative liability on its Condensed Consolidated Balance Sheet at the end of each reporting period based on the estimated fair value of the warrants. The warrants are valued at the end of each reporting period with changes recorded as mark-to-market adjustment on derivative liability on the Company’s Condensed Consolidated Statement of Operations. The fair value of these warrants was $680,000 at March 31, 2016, based on a model developed with the assistance of an independent third-party valuation expert.

XML 30 R20.htm IDEA: XBRL DOCUMENT v3.4.0.3
Net Loss Per Share of Common Stock
3 Months Ended
Mar. 31, 2016
Net Loss Per Share of Common Stock [Abstract]  
Net Loss Per Share of Common Stock

14. Net Loss Per Share of Common Stock

 

Basic net loss per share of common stock is computed based upon the number of weighted average shares of common stock outstanding as defined by ASC Topic 260, Earnings Per Share. Diluted net loss per share of common stock includes the dilutive effects of stock options, warrants and stock equivalents. To the extent stock options, stock equivalents, shares underlying the convertible note and warrants are antidilutive, they are excluded from the calculation of diluted net loss per share of common stock. For the three months ended March 31, 2016, 49,092,578 shares issuable upon the conversion of the outstanding convertible note payable, the exercise of stock options and warrants, and unvested restricted stock awards were not included in the computation of diluted net loss per share because their inclusion would be antidilutive. For the three months ended March 31, 2015, 46,699,753 shares issuable upon the exercise of stock options and warrants were not included in the computation of diluted net loss per share because their inclusion would have been antidilutive.

XML 31 R21.htm IDEA: XBRL DOCUMENT v3.4.0.3
Commitments
3 Months Ended
Mar. 31, 2016
Commitments [Abstract]  
Commitments

15. Commitments

 

Operating Lease Agreements

 

During 2013, the Company entered into a two-year service agreement with Equinix Operating Co., Inc. (“Equinix”) whereby Equinix agreed to provide certain products and services to the Company from January 2013 to January 2015. Pursuant to the service agreement, the Company agreed to pay monthly recurring fees in the amount of $8,450 and certain nonrecurring fees in the amount of $9,700. The agreement automatically renews for additional twelve month terms unless earlier terminated by either party. Hosting expense under this lease totaled $15,531 and $46,549 for the three months ended March 31, 2016 and 2015, respectively. On January 31, 2016, we cancelled the service agreement with Equinix.

 

On February 4, 2015, the Company entered into a lease for office space located at 320 West 37th Street, 13th Floor, New York, NY 10018 and paid a security deposit in the amount of $200,659. The term of the lease runs until March 4, 2022. The Company’s monthly office rent payments under the lease are currently approximately $26,000 per month and escalates on an annual basis for each year of the term of the lease. Rent expense under this lease was $82,551 and $27,517 for the three months ended March 31, 2016 and 2015, respectively.

 

Capital Lease Agreements

 

In October 2014, two HP lease agreements were canceled due to price negotiations and we entered into two new three-year lease agreements with HP for equipment and certain financed items. In December 2014, we cancelled our remaining operating lease agreements and entered into two additional three-year capital lease agreements with notes. The Company recognized these leases on its Condensed Consolidated Balance Sheets under capitalized lease obligations. Amortization for equipment under capital leases was $18,217 for the three months ended March 31, 2016 and 2015. Rent payments for equipment under capital leases were $22,734 for the three months ended March 31, 2016 and 2015.

XML 32 R22.htm IDEA: XBRL DOCUMENT v3.4.0.3
Related Party Transactions
3 Months Ended
Mar. 31, 2016
Related Party Transactions [Abstract]  
Related Party Transactions

16. Related Party Transactions 

 

On January 31, 2013, the Company entered into a subscription agreement with Darrell Lerner and DCL in connection with his separation from the Company. Pursuant to this agreement, the Company purchased (i) 50,000 shares of DCL’s common stock for an aggregate purchase price of $50,000 in April 2013, (ii) 25,000 shares of DCL’s common stock for an aggregate purchase price of $25,000 in July 2013, (iii) 25,000 shares of DCL’s common stock for an aggregate purchase price of $25,000 in October 2013, (iv) 25,000 shares of DCL’s common stock for an aggregate purchase price of $25,000 in January 2014, (v) 25,000 shares of DCL’s common stock for an aggregate purchase price of $25,000 in April 2014, (vi) 25,000 shares of DCL’s common stock for an aggregate price of $25,000 in July 2014 and (vii) 25,000 shares of DCL’s common stock for an aggregate price of $25,000 in September 2014. These nonmarketable securities have been recorded in “Investments” on the Company’s Condensed Consolidated Balance Sheet measured on a cost basis.

 

On January 31, 2013, the Company entered into a consulting agreement with Darrell Lerner, pursuant to which Mr. Lerner agreed to serve as a consultant to the Company for an initial term of three years, beginning on February 1, 2013 (the “Effective Date”). Pursuant to the agreement, Mr. Lerner agreed to assist and advise the Company on legal, financial and other matters for which he has knowledge that pertains to the Company, as the Company reasonably requests. As compensation for his services, the Company agreed to pay Mr. Lerner a monthly fee of $25,000 for the initial two year period of the agreement and a monthly fee of $5,000 for every month thereafter. The monthly payments under the agreement are conditioned upon Mr. Lerner’s compliance with a customary confidentiality covenant covering certain information concerning the Company, a covenant not to compete during the term of the agreement and for a period of one year following the termination of the agreement, a non-disparagement covenant regarding the Company and a non-solicitation covenant for a period of six months immediately following the later of the termination of the agreement or the end of the term of the agreement. On January 31, 2016, the Company amended the consulting agreement with Darrell Lerner, pursuant to which the monthly fee owed to Mr. Lerner was reduced to $3,000 and the term of the agreement was set to automatically renew for successive one-year periods beginning on February 1, 2016 unless either party provides written notice of non-renewal. Consulting expense under this agreement for the three months ended March 31, 2016 was $11,000, as compared to $35,000 for the three months ended March 31, 2015.

 

The Company or Mr. Lerner may terminate the agreement at any time without notice prior to or at the expiration of the term. If the Company terminates the agreement without “cause” (as defined in the agreement), the Company has agreed to (i) pay Mr. Lerner the amount of the unpaid monthly fees owed to Mr. Lerner for the period from the Effective Date to the two year anniversary of the Effective Date and (ii) take all commercially reasonably actions to cause (A) 325,000 shares of restricted common stock of the Company previously granted to Mr. Lerner, (B) 600,000 shares of restricted common stock of the Company previously granted to Mr. Lerner and (iii) 150,000 shares of restricted common stock of the Company granted to Mr. Lerner pursuant to the agreement, to be vested as of the date of such termination. Stock-based compensation expense relating to non-employee restricted stock awards for the three months ended March 31, 2016 was $22,310, as compared to $(22,326) for the three months ended March 31, 2015.

 

On March 3, 2016, the Company amended its employment agreement with Alexander Harrington, dated as of February 28, 2014, as amended, to provide that Mr. Harrington’s annual incentive bonus for the year ended December 31, 2015 would be replaced with (i) a cash payment of $25,000 and (ii) the right to receive a stock option representing the right to purchase 50,000 shares of Snap’s common stock at an exercise price of $0.20 per share.

XML 33 R23.htm IDEA: XBRL DOCUMENT v3.4.0.3
Subsequent Events
3 Months Ended
Mar. 31, 2016
Subsequent Events [Abstract]  
Subsequent Events

17. Subsequent Events

 

Management has evaluated subsequent events or transactions occurring through the date the condensed consolidated financial statements were issued and determined that no events or transactions are required to be disclosed herein.

XML 34 R24.htm IDEA: XBRL DOCUMENT v3.4.0.3
Summary of Significant Accounting Policies (Policies)
3 Months Ended
Mar. 31, 2016
Summary of Significant Accounting Policies [Abstract]  
Significant Estimates and Judgments

Significant Estimates and Judgments

 

The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and at the date of the condensed consolidated financial statements and the reported amounts of revenue and expenses during the reporting period. Significant estimates relied upon in preparing these financial statements include the provision for future credit card chargebacks and subscription revenue refunds, estimates used to determine the fair value of the Company’s common stock, stock options, non-cash capital stock issuances, stock-based compensation, derivative instruments, debt discounts, conversion features and common stock warrants, collectability of accounts receivable and the valuation allowance on deferred tax assets. Management evaluates these estimates on an ongoing basis. Changes in estimates are recorded in the period in which they become known. The Company bases estimates on historical experience and various other assumptions that it believes to be reasonable under the circumstances. Actual results may differ from the Company’s estimates.

 
Reclassification

Reclassification

 

Certain prior period amounts have been reclassified for comparative purposes to conform to the fiscal 2016 presentation. These reclassifications have no impact on the previously reported net loss.

Recently Issued Accounting Pronouncements

Recently Issued Accounting Pronouncements

 

In February 2016, the Financial Accounting Standards Board (“FASB”) issued Accounting Standard Update (“ASU”) No. 2016-02, Leases (“ASU 2016-02”), which amends the existing accounting standards for lease accounting, including requiring lessees to recognize most leases on their balance sheets and making targeted changes to lessor accounting. ASU 2016-02 will be effective beginning in the first quarter of 2019. Early adoption of ASU 2016-02 is permitted. The new standard requires a modified retrospective transition approach for all leases existing at, or entered into after, the date of initial application, with an option to use certain transition relief. The Company is currently evaluating the impact of adopting ASU 2016-02 on its consolidated financial statements.

 

In March 2016, the FASB issued ASU No. 2016-09, “Compensation – Stock Compensation (Topic 718)” (“ASU 2016-09”). ASU 2016-09 requires an entity to simplify several aspects of the accounting for share-based payment transactions, including the income tax consequences, classification of awards as either equity or liabilities, and classification on the statement of cash flows. ASU 2016-09 is effective for fiscal years beginning after December 15, 2016, either early adoption permitted. The Company is currently evaluating ASU 2016-09 and its impact on its consolidated financial statements or disclosures.

XML 35 R25.htm IDEA: XBRL DOCUMENT v3.4.0.3
Accounts Receivable, Net (Tables)
3 Months Ended
Mar. 31, 2016
Accounts Receivable, Net [Abstract]  
Schedule of accounts receivable, net
  March 31,  December 31, 
  2016  2015 
  (Unaudited)    
Accounts receivable $283,595  $262,015 
Less: Reserve for future chargebacks  (61,170)  (55,468)
Total accounts receivable, net $222,425  $206,547
XML 36 R26.htm IDEA: XBRL DOCUMENT v3.4.0.3
Fair Value Measurements (Tables)
3 Months Ended
Mar. 31, 2016
Fair Value Measurements [Abstract]  
Schedule of liabilities measured at fair value

 

  Level 1  Level 2  Level 3  Total 
LIABILITIES:            
Warrant liabilities $-  $-  $730,000   730,000 
Compound embedded derivative  -   -   490,000   490,000 
Total derivative liabilities $-  $-  $1,220,000  $1,220,000 

 

The following table summarizes the liabilities measured at fair value on a recurring basis as of December 31, 2015:

 

  Level 1  Level 2  Level 3  Total 
LIABILITIES:            
Warrant liabilities $-  $-  $273,425  $273,425 
Compound embedded derivative  -   -   200,000   200,000 
Total derivative liabilities $-  $-  $473,425  $473,425 
 
Schedule of estimated fair value of the warrant liability

 

  March 31,  December 31, 
  2016  2015 
  (Unaudited)    
Stock price $0.13  $0.08 
Weighted average strike price $0.35  $0.64 
Remaining contractual term (years)  3.87   4.12 
Volatility  110.0%  95.0%
Risk-free rate  1.04%  1.54%
Dividend yield  0.0%  0.0%

 

  March 31,  December 31 
  2016  2015 
  (Unaudited)    
Stock price $0.13  $0.08 
Strike price $0.20  $0.20 
Remaining contractual term (years)  0.87   1.12 
Volatility  110.0%  95.0%
Risk-free rate  0.59%  0.65%
Dividend yield  0.0%  0.0%
Schedule of financial liabilities that are measured at fair value on a recurring basis

 

  Three Months Ended
March 31,
 
  2016  2015 
Beginning balance $473,425  $23,425 
Fair value of derivatives issued  -   2,090,000 
Change in fair value of derivative liabilities  746,575  - 
Ending balance $1,220,000  $2,113,425 
XML 37 R27.htm IDEA: XBRL DOCUMENT v3.4.0.3
Fixed Assets and Intangible Assets, Net (Tables)
3 Months Ended
Mar. 31, 2016
Fixed Assets and Intangible Assets, Net [Abstract]  
Schedule of fixed assets and intangible assets

 

  March 31,  December 31, 
  2016  2015 
  (Unaudited)    
Computer equipment $268,427  $260,355 
Furniture and fixtures  98,160   98,160 
Leasehold improvements  21,026   21,026 
Software  10,968   10,968 
Website domain name  139,025   139,025 
Website costs  40,500   40,500 
Equipment under capital leases  218,605   218,605 
Total fixed assets  796,711   788,639 
Less: Accumulated depreciation and amortization  (437,537)  (401,022)
Total fixed assets and intangible assets, net $359,174  $387,617 
 
XML 38 R28.htm IDEA: XBRL DOCUMENT v3.4.0.3
Accrued Expenses and Other Current Liabilities (Tables)
3 Months Ended
Mar. 31, 2016
Accrued Expenses and Other Current Liabilities [Abstract]  
Schedule of accrued expenses and other current liabilities

  March 31,  December 31, 
  2016  2015 
  (Unaudited)    
Compensation and benefits $69,425  $176,410 
Professional fees  -   102,200 
Capital lease obligations  76,285   73,494 
Other accrued expenses  5,000   14,914 
Total accrued expenses and other current liabilities $150,710  $367,018 
 
XML 39 R29.htm IDEA: XBRL DOCUMENT v3.4.0.3
Stock-Based Compensation (Tables)
3 Months Ended
Mar. 31, 2016
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]  
Weighted average assumptions used to estimate fair value of options granted

    March 31, 2016     March 31, 2015  
Expected volatility     167.7 %     179.5 %
Expected life of option     6.15       6.03  
Risk free interest rate     1.5 %     1.72 %
Expected dividend yield     0.0 %     0.0 %
 
Stock Options [Member]  
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]  
Schedule of non-employee restricted stock award activity

  

Number of

Options

  

Weighted

Average

Exercise Price

 
Stock Options:      
Outstanding at January 1, 2016  6,177,203  $0.33 
Granted  250,000   0.15 
Expired or canceled, during the period  -   - 
Forfeited, during the period  (27,125)  0.20 
Outstanding at March 31, 2016  6,400,078   0.32 
Exercisable at March 31, 2016  2,745,423  $0.61 
 
Restricted Stock Awards [Member]  
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]  
Schedule of restricted stock award and non-employee restricted stock award activity

 

  

Number of

RSAs

  

Weighted

Average

Grant Date

Fair Value

 
Restricted Stock Awards:      
Outstanding at January 1, 2016  10,325,000  $0.56 
Granted  5,000,000   0.11 
Expired or canceled, during the period  (5,000,000)  0.52 
Forfeited, during the period  -   - 
Outstanding at March 31, 2016  10,325,000  $0.37 
 
XML 40 R30.htm IDEA: XBRL DOCUMENT v3.4.0.3
Going Concern and Management's Plans (Details) - USD ($)
3 Months Ended
Mar. 31, 2016
Mar. 31, 2015
Dec. 31, 2015
Going Concern and Management Plans (Textual)      
Net loss $ (1,501,004) $ (1,219,179)  
Accumulated deficit (16,178,130)   $ (14,677,126)
Convertible note payable principal amount outstanding $ 3,000,000    
Maturity date Feb. 13, 2017    
XML 41 R31.htm IDEA: XBRL DOCUMENT v3.4.0.3
Summary of Significant Accounting Policies (Details)
Mar. 31, 2016
Summary of Significant Accounting Policies (Textual)  
Percentage of convertible note 12.00%
XML 42 R32.htm IDEA: XBRL DOCUMENT v3.4.0.3
Accounts Receivable, Net (Details) - USD ($)
Mar. 31, 2016
Dec. 31, 2015
Accounts Receivable, Net [Abstract]    
Accounts receivable $ 283,595 $ 262,015
Less: Reserve for future chargebacks (61,170) (55,468)
Total accounts receivable, net $ 222,425 $ 206,547
XML 43 R33.htm IDEA: XBRL DOCUMENT v3.4.0.3
Accounts Receivable, Net (Details Textual) - USD ($)
3 Months Ended 12 Months Ended
Mar. 31, 2016
Dec. 31, 2015
Accounts Receivable, Net (Textual)    
Unsettled transactions from credit card payment processors $ 75,084 $ 147,582
Accounts receivable due from Apple Inc. $ 86,549 $ 76,074
Percentage of accounts receivable 38.90% 36.80%
XML 44 R34.htm IDEA: XBRL DOCUMENT v3.4.0.3
Security Deposits (Details) - USD ($)
1 Months Ended
Nov. 30, 2015
Mar. 31, 2016
Dec. 31, 2015
Feb. 28, 2015
Oct. 31, 2014
Security Deposits (Textual)          
New capital lease obligations for equipment         $ 135,000
Long term security deposits   $ 279,410 $ 279,410    
Security deposits $ 3,751     $ 200,659  
Office [Member]          
Security Deposits (Textual)          
Long term security deposits   200,659 200,659    
Data center [Member]          
Security Deposits (Textual)          
Long term security deposits   3,751 3,751    
HP [Member]          
Security Deposits (Textual)          
Long term security deposits   $ 75,000 $ 75,000    
Refund of security deposit $ 60,000        
XML 45 R35.htm IDEA: XBRL DOCUMENT v3.4.0.3
Fair Value Measurements (Details) - Recurring [Member] - USD ($)
Mar. 31, 2016
Dec. 31, 2015
LIABILITIES:    
Total derivative liabilities $ 1,220,000 $ 473,425
Warrant liabilities [Member]    
LIABILITIES:    
Total derivative liabilities 730,000 273,425
Compound embedded derivative [Member]    
LIABILITIES:    
Total derivative liabilities $ 490,000 $ 200,000
Level 1 [Member]    
LIABILITIES:    
Total derivative liabilities
Level 1 [Member] | Warrant liabilities [Member]    
LIABILITIES:    
Total derivative liabilities
Level 1 [Member] | Compound embedded derivative [Member]    
LIABILITIES:    
Total derivative liabilities
Level 2 [Member]    
LIABILITIES:    
Total derivative liabilities
Level 2 [Member] | Warrant liabilities [Member]    
LIABILITIES:    
Total derivative liabilities
Level 2 [Member] | Compound embedded derivative [Member]    
LIABILITIES:    
Total derivative liabilities
Level 3 [Member]    
LIABILITIES:    
Total derivative liabilities $ 1,220,000 $ 473,425
Level 3 [Member] | Warrant liabilities [Member]    
LIABILITIES:    
Total derivative liabilities 730,000 273,425
Level 3 [Member] | Compound embedded derivative [Member]    
LIABILITIES:    
Total derivative liabilities $ 490,000 $ 200,000
XML 46 R36.htm IDEA: XBRL DOCUMENT v3.4.0.3
Fair Value Measurements (Details 1) - $ / shares
3 Months Ended 12 Months Ended
Mar. 31, 2016
Dec. 31, 2015
Warrant liabilities [Member]    
Schedule of estimated fair value of the warrant liability    
Stock price $ 0.13 $ 0.08
Weighted average strike price $ 0.35 $ 0.64
Remaining contractual term (years) 3 years 10 months 13 days 4 years 1 month 13 days
Volatility 110.00% 95.00%
Risk-free rate 1.04% 1.54%
Dividend yield 0.00% 0.00%
Conversion feature liability [Member]    
Schedule of estimated fair value of the warrant liability    
Stock price $ 0.13 $ 0.08
Weighted average strike price $ 0.20 $ 0.20
Remaining contractual term (years) 10 months 13 days 1 year 1 month 13 days
Volatility 110.00% 95.00%
Risk-free rate 0.59% 0.65%
Dividend yield 0.00% 0.00%
XML 47 R37.htm IDEA: XBRL DOCUMENT v3.4.0.3
Fair Value Measurements (Details 2) - Recurring [Member] - Level 3 [Member] - USD ($)
3 Months Ended
Mar. 31, 2016
Mar. 31, 2015
Fair Value, Assets and Liabilities Measured On Recurring and Nonrecurring Basis [Line Items]    
Beginning balance $ 473,425 $ 23,425
Fair value of derivatives issued $ 2,090,000
Change in fair value of derivative liabilities $ 746,575
Ending balance $ 1,120,000 $ 2,113,425
XML 48 R38.htm IDEA: XBRL DOCUMENT v3.4.0.3
Fixed Assets and Intangible Assets, Net (Details) - USD ($)
Mar. 31, 2016
Dec. 31, 2015
Schedule of fixed assets and intangible assets    
Total fixed assets $ 796,711 $ 788,639
Less: Accumulated depreciation and amortization (437,537) (401,022)
Total fixed assets and intangible assets, net 359,174 387,617
Computer equipment [Member]    
Schedule of fixed assets and intangible assets    
Total fixed assets 268,427 260,355
Furniture and fixtures [Member]    
Schedule of fixed assets and intangible assets    
Total fixed assets 98,160 98,160
Leasehold improvements [Member]    
Schedule of fixed assets and intangible assets    
Total fixed assets 21,026 21,026
Software [Member]    
Schedule of fixed assets and intangible assets    
Total fixed assets 10,968 10,968
Website domain name [Member]    
Schedule of fixed assets and intangible assets    
Total fixed assets 139,025 139,025
Website costs [Member]    
Schedule of fixed assets and intangible assets    
Total fixed assets 40,500 40,500
Equipment under capital leases [Member]    
Schedule of fixed assets and intangible assets    
Total fixed assets $ 218,605 $ 218,605
XML 49 R39.htm IDEA: XBRL DOCUMENT v3.4.0.3
Fixed Assets and Intangible Assets, Net (Details Textual) - USD ($)
3 Months Ended
Mar. 31, 2016
Mar. 31, 2015
Fixed Assets and Intangible Assets, Net (Textual)    
Depreciation and amortization expense $ 36,515 $ 60,819
XML 50 R40.htm IDEA: XBRL DOCUMENT v3.4.0.3
Notes Receivable (Details) - USD ($)
3 Months Ended
Mar. 31, 2016
Dec. 31, 2015
Notes Receivable (Textual)    
Notes receivable $ 81,123 $ 81,123
Maturity period of due note At various times during 2021-2023  
Notes receivable, interest rate, minimum 2.80%  
Notes receivable, interest rate, maximum 3.57%  
XML 51 R41.htm IDEA: XBRL DOCUMENT v3.4.0.3
Income Taxes (Details) - USD ($)
3 Months Ended
Mar. 31, 2016
Mar. 31, 2015
Income Taxes (Textual)    
Provision for income taxes
XML 52 R42.htm IDEA: XBRL DOCUMENT v3.4.0.3
Accrued Expenses and Other Current Liabilities (Details) - USD ($)
Mar. 31, 2016
Dec. 31, 2015
Schedule of accrued expenses and other current liabilities    
Compensation and benefits $ 69,425 $ 176,410
Professional fees 102,200
Capital lease obligations $ 76,285 73,494
Other accrued expenses 5,000 14,914
Total accrued expenses and other current liabilities $ 150,710 $ 367,018
XML 53 R43.htm IDEA: XBRL DOCUMENT v3.4.0.3
Convertible Note Payable (Details) - USD ($)
1 Months Ended 3 Months Ended
Feb. 13, 2015
Mar. 31, 2016
Mar. 31, 2015
Notes and Convertible Note Payable (Textual)      
Aggregate principal amount   $ 3,000,000  
Maturity date   Feb. 13, 2017  
Advisory fees   $ 240,000  
Amortization expense   261,368 $ 133,589
Common Stock [Member]      
Notes and Convertible Note Payable (Textual)      
Grant date fair value   30,000  
Warrant [Member]      
Notes and Convertible Note Payable (Textual)      
Grant date fair value   $ 342,000  
Securities Purchase Agreement [Member]      
Notes and Convertible Note Payable (Textual)      
Debt and equity securities $ 3,000,000    
Shares of common stock issued 350,000    
Aggregate principal amount $ 3,000,000    
Warrant issued to purchase common stock 10,500,000    
Deferred financing cost $ 314,249    
Interest rate   12.00%  
Maturity date   Feb. 13, 2017  
Conversion price   $ 0.20  
Convertible note, description   (i) the Company's failure to pay any amounts due and payable when and as required, (ii) failure of a representation or warranty made by the Company to be correct and accurate when made, (iii) the institution of bankruptcy or similar proceedings against the Company and (iv) the Company's inability to pay debts as they become due. The Note also requires the Company to maintain an aggregate cash balance of $1,350,000 in its bank accounts or it will be required to make partial prepayments on the Note. If the Company fails to maintain this aggregate cash balance in its bank accounts for a thirty day period, it is required to make a $125,000 prepayment on the Note. For each subsequent calendar month that the aggregate cash balance in the Company's bank accounts does not equal or exceed $1,500,000, the Company must make an additional $125,000 prepayment on the Note.  
Percentage of outstanding capital stock secured   65.00%  
Interest expense under convertible debt   $ 90,000 46,000
Fair value of embedded conversion feature and warrants   950,000  
Fair value of the warrants   798,000  
Amortization expense   $ 38,743 $ 20,232
Advisory Agreement [Member]      
Notes and Convertible Note Payable (Textual)      
Warrant issued to purchase common stock   4,500,000  
Shares issued for consulting services, shares   150,000  
Advisory fees   $ 10,000  
Derivative instruments   $ 150,000  
XML 54 R44.htm IDEA: XBRL DOCUMENT v3.4.0.3
Stock-Based Compensation (Details) - Stock Options [Member]
3 Months Ended
Mar. 31, 2016
Mar. 31, 2015
Weighted average assumptions used to estimate fair value of options granted    
Expected volatility 167.70% 179.50%
Expected life of option 6 years 1 month 24 days 6 years 11 days
Risk free interest rate 1.50% 1.72%
Expected dividend yield 0.00% 0.00%
XML 55 R45.htm IDEA: XBRL DOCUMENT v3.4.0.3
Stock-Based Compensation (Details 1) - Stock Options [Member]
3 Months Ended
Mar. 31, 2016
$ / shares
shares
Schedule of Stock Options, Non-employee Stock Option and Unvested Stock Options  
Beginning Balance, Number of Options/Warrants | shares 6,177,203
Granted | shares 250,000
Expired or canceled, during the period | shares
Forfeited, during the period | shares (27,125)
Ending Balance, Number of Options/Warrants | shares 6,400,078
Options/Warrants exercisable | shares 2,745,423
Beginning Balance, Weighted Average Exercise Price | $ / shares $ 0.33
Granted, Weighted Average Exercise Price | $ / shares $ 0.15
Expired or canceled, during the period | $ / shares
Forfeited, Weighted Average Exercise Price | $ / shares $ 0.20
Ending Balance, Weighted Average Exercise Price | $ / shares 0.32
Exercisable, Weighted Average Exercise Price | $ / shares $ 0.61
XML 56 R46.htm IDEA: XBRL DOCUMENT v3.4.0.3
Stock-Based Compensation (Details 2) - Restricted Stock Awards [Member]
3 Months Ended
Mar. 31, 2016
$ / shares
shares
Schedule of restricted stock award and non-employee stock option activity  
Beginning balance | shares 10,325,000
Granted | shares 5,000,000
Expired or canceled, during the period | shares (5,000,000)
Forfeited, during the period | shares
Ending balance | shares 10,325,000
Weighted average grant date fair value, Beginning balance | $ / shares $ 0.56
Weighted average grant date fair value, Granted | $ / shares 0.11
Weighted average grant date fair value, Expired or canceled | $ / shares $ 0.52
Weighted average grant date fair value, Forfeited | $ / shares
Weighted average grant date fair value, Ending balance | $ / shares $ 0.37
XML 57 R47.htm IDEA: XBRL DOCUMENT v3.4.0.3
Stock-Based Compensation (Details Textual) - USD ($)
3 Months Ended
Mar. 31, 2016
Mar. 31, 2015
Stock-Based Compensation (Textual)    
Stock-based compensation expense $ 153,774 $ 229,863
Number of shares authorized under, Option 7,500,000  
Percentage of common stock delivered pursuant to incentive stock options 100.00%  
Number of stock reserved for issuance 1,124,922  
Stock Options [Member]    
Stock-Based Compensation (Textual)    
Stock options outstanding, intrinsic value $ 62,200 0
Stock options exercisable, intrinsic value 8,328 0
Stock-based compensation expense 41,949 24,092
Total unrecognized compensation expenses $ 413,405  
Weighted average expected recognition period of compensation cost not yet recognized 3 years 1 month 17 days  
Aggregate fair value of option granted $ 35,711 88,604
Restricted Stock Awards [Member]    
Stock-Based Compensation (Textual)    
Stock-based compensation expense $ 111,825 $ 205,771
Stock option cancellation, description
On March 3, 2016, the Company entered into a restricted stock cancellation and release agreement with Clifford Lerner, the Company’s Chairman of the Board of Directors, pursuant to which the Company cancelled a grant of 5,000,000 restricted shares of common stock awarded to Mr. Lerner on April 10, 2013 that would have vested 50% on the third anniversary of the date of grant and 50% on the fourth anniversary of the date of grant. Subsequently, on March 3, 2016, the Board of Directors awarded Mr. Lerner a replacement award of 5,000,000 restricted shares that vest 100% on the (10th) tenth anniversary of the date of grant, provided Mr. Lerner is providing services to the Company on such date.
 
Unrecognized compensation expense $ 828,728  
Weighted average expected recognition period of compensation cost not yet recognized 10 years  
Unvested Restricted Stock Awards [Member]    
Stock-Based Compensation (Textual)    
Total unrecognized compensation expenses $ 2,260,256  
Weighted average expected recognition period of compensation cost not yet recognized 7 years 9 months 15 days  
XML 58 R48.htm IDEA: XBRL DOCUMENT v3.4.0.3
Common Stock Warrants (Details Textual) - USD ($)
1 Months Ended
Feb. 13, 2015
Mar. 31, 2016
Common Stock Warrants (Textual)    
Warrants expiration date Feb. 13, 2020  
Warrants exercise price $ 0.35  
Fair value of warrants   $ 680,000
Sigma [Member]    
Common Stock Warrants (Textual)    
Warrant issued to purchase common stock 4,500,000  
Sigma II [Member]    
Common Stock Warrants (Textual)    
Warrant issued to purchase common stock 10,500,000  
XML 59 R49.htm IDEA: XBRL DOCUMENT v3.4.0.3
Net Loss Per Share of Common Stock (Details Textual) - shares
3 Months Ended
Mar. 31, 2016
Mar. 31, 2015
Stock Option and Warrants [Member]    
Earnings (Loss) Per Share of Common Stock (Textual)    
Shares issuable excluded from computation of diluted net loss per share 49,092,578 46,699,753
XML 60 R50.htm IDEA: XBRL DOCUMENT v3.4.0.3
Commitments (Details)
1 Months Ended 3 Months Ended 12 Months Ended
Feb. 04, 2015
USD ($)
Oct. 31, 2014
Agreement
Mar. 31, 2016
USD ($)
Mar. 31, 2015
USD ($)
Dec. 31, 2013
USD ($)
Nov. 30, 2015
USD ($)
Feb. 28, 2015
USD ($)
Commitments (Textual)              
Security deposit           $ 3,751 $ 200,659
Expiration date of lease Mar. 04, 2022            
Monthly office rent payments on operating lease $ 26,000            
Office Space [Member]              
Commitments (Textual)              
Rent expense     $ 82,551 $ 27,517      
HP [Member]              
Commitments (Textual)              
Number of lease agreements cancelled | Agreement   2          
Description of capital lease agreements   Two HP lease agreements were canceled due to price negotiations and we entered into two new three-year lease agreements with HP for equipment and certain financed items.          
Amortization expense for capital leases     18,217 18,217      
Rent payments for equipment under capital leases     22,734 22,734      
Equinix [Member]              
Commitments (Textual)              
Monthly recurring fees         $ 8,450    
Nonrecurring fees         $ 9,700    
Description of renewal of service agreement         Agreement automatically renews for additional twelve month terms unless earlier terminated by either party.    
Hosting expense     $ 15,531 $ 46,549      
XML 61 R51.htm IDEA: XBRL DOCUMENT v3.4.0.3
Related Party Transactions (Details) - USD ($)
1 Months Ended 3 Months Ended
Mar. 03, 2016
Jan. 31, 2016
Sep. 30, 2014
Jul. 31, 2014
Apr. 30, 2014
Jan. 31, 2014
Oct. 31, 2013
Jul. 31, 2013
Apr. 30, 2013
Jan. 31, 2013
Mar. 31, 2016
Mar. 31, 2015
Related Party Transactions (Textual)                        
Consulting expense                     $ 11,000 $ 35,000
Stock-based compensation expense                     $ 153,774 $ 229,863
Common stock exercise price $ 0.20                      
Right to purchase of common stock 50,000                      
Cash payment $ 25,000                      
Agreement renewal description                     The agreement was subsequently amended to provide for automatically renewing one year terms unless either party provides written notice of non-renewal.  
Mr. Lerner [Member]                        
Related Party Transactions (Textual)                        
Consulting agreement term                   3 years    
Initial compensation fee                   $ 25,000    
Per month consulting fee                   $ 5,000    
Compensation agreement term                   2 years    
Mr. Lerner [Member] | Issuance One [Member]                        
Related Party Transactions (Textual)                        
Issuance of restricted shares of common stock                   325,000    
Mr. Lerner [Member] | Issuance Two [Member]                        
Related Party Transactions (Textual)                        
Issuance of restricted shares of common stock                   600,000    
Mr. Lerner [Member] | Issuance Three [Member]                        
Related Party Transactions (Textual)                        
Issuance of restricted shares of common stock                   150,000    
DCL Ventures Inc. [Member]                        
Related Party Transactions (Textual)                        
Share purchase under initial investment     25,000 25,000 25,000 25,000 25,000 25,000 50,000      
Investment in DCL Ventures, Inc     $ 25,000 $ 25,000 $ 25,000 $ 25,000 $ 25,000 $ 25,000 $ 50,000      
Darrell Lerner [Member]                        
Related Party Transactions (Textual)                        
Reduction in monthly fee   $ 3,000                    
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