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Net Loss Per Common Share (Tables)
6 Months Ended 12 Months Ended
Jun. 30, 2013
Dec. 31, 2012
Net Loss Per Common Share [Abstract]    
Reconciliation of the numerator and denominator used in computing basic and diluted net loss per common share
                                                                                                                                                                                                                                                                              Three Months Ended
   
                               Six Months Ended
 
   
June 30,
   
June 30,
 
   
2013
   
2012
   
2013
   
2012
 
                         
Numerator:
                       
Net loss
 
$
(1,472,413
)
 
$
(1,034,223
)
 
$
(1,627,483
 
$
(4,029,860
)
Denominator:
                               
Basic shares:
                               
Weighted-average common shares outstanding
   
38,932,826
     
38,580,261
     
38,920,671
     
38,580,261
 
Diluted shares:
                               
Weighted-average common shares used to compute basic net loss per common share
   
38,932,826
     
38,580,261
     
38,920,671
     
38,580,261
 
Weighted-average common shares used to compute diluted net loss per common share
   
38,932,826
     
38,580,261
     
38,920,671
     
38,580,261
 
                                 
Net loss per common share:
                               
Basic
 
$
(0.04
 
$
(0.03
)
 
$
(0.04
)
 
$
(0.10
Diluted
 
$
(0.04
 
$
(0.03
)
 
$
(0.04
 
$
(0.10
 
 
   
Year Ended
 
   
December 31,
 
   
2012
   
2011
 
Numerator:
         
Net loss
 
$
(4,030,641
)
 
$
(1,593,173
)
Denominator:
              
Basic shares:
               
Weighted-average common shares outstanding
   
38,611,758
     
37,619,208
 
Diluted shares:
               
Weighted-average shares used to compute basic net loss per share
   
38,611,758
     
37,619,208
 
Add: Weighted average shares assumed to be issued upon conversion of convertible notes as of the date of issuance
   
-
     
-
 
Warrants and options as of beginning of period
   
-
     
-
 
Weighted-average shares used to compute diluted net loss per share
   
38,611,758
     
37,619,208
 
                 
Net loss per share:
               
Basic
 
$
(0.10
)
 
$
(0.04
)
Diluted
 
$
(0.10
)
 
$
(0.04
)