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STOCKHOLDERS' EQUITY (Schedule of Stock-Based Compensation) (Details) - USD ($)
$ in Thousands
12 Months Ended
Dec. 31, 2017
Dec. 31, 2016
Dec. 31, 2015
Share-based Compensation Arrangement by Share-based Payment Award, Compensation Cost [Line Items]      
Total stock-based compensation in income (loss) before incomes taxes $ 100,415 $ 86,261 $ 60,842
Benefit from income taxes (1,407) (643) (402)
Total stock-based compensation in income (loss) 99,008 85,618 60,440
Cost of revenue      
Share-based Compensation Arrangement by Share-based Payment Award, Compensation Cost [Line Items]      
Total stock-based compensation in income (loss) before incomes taxes 4,010 2,446 1,117
Sales and marketing      
Share-based Compensation Arrangement by Share-based Payment Award, Compensation Cost [Line Items]      
Total stock-based compensation in income (loss) before incomes taxes 28,100 27,098 21,962
Product development      
Share-based Compensation Arrangement by Share-based Payment Award, Compensation Cost [Line Items]      
Total stock-based compensation in income (loss) before incomes taxes 47,280 36,323 23,431
General and administrative      
Share-based Compensation Arrangement by Share-based Payment Award, Compensation Cost [Line Items]      
Total stock-based compensation in income (loss) before incomes taxes $ 21,025 $ 20,394 $ 14,332