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INFORMATION ABOUT REVENUE AND GEOGRAPHIC AREAS
9 Months Ended
Sep. 30, 2017
Segment Reporting [Abstract]  
Information About Revenue and Geographic Areas
INFORMATION ABOUT REVENUE AND GEOGRAPHIC AREAS
The Company considers operating segments to be components of the Company in which separate financial information is available that is evaluated regularly by the Company’s chief operating decision maker in deciding how to allocate resources and in assessing performance. The chief operating decision maker for the Company is the chief executive officer. The chief executive officer reviews financial information presented on a consolidated basis, accompanied by information about revenue by product line and geographic region for purposes of allocating resources and evaluating financial performance.
The Company has one business activity and there are no segment managers who are held accountable for operations, operating results or plans for levels or components below the consolidated unit level. Accordingly, the Company has determined that it has a single operating and reporting segment. Revenue by geography is based on the billing address of the customer.
Net Revenue
In reports filed prior to its Annual Report, the Company classified revenue from its “local” products — consisting of business listing and advertising products sold directly to businesses and Yelp Reservations — as local revenue, and classified revenue generated through partner arrangements, including resale of advertising products by certain partners, and monetization of remnant advertising inventory through third-party ad networks as other services revenue.
The Company now classifies revenue from all of its business listing and advertising products, including advertising and listings sold by partners, as advertising revenue. As a result, revenue generated through ad resales and monetization of remnant advertising inventory through third-party ad networks is now classified as advertising revenue rather than other services revenue, and revenue from Yelp Reservations, a subscription service, is recognized as other services revenue. All disclosures relating to revenue by product have been updated to this revised classification for all periods presented.
The following table presents the Company’s net revenue by product line for the periods presented (in thousands) reflecting the changes to its revenue categories described above:
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
2017
 
2016
 
2017
 
2016
Net revenue by product:
 
 
 
 
 
 
 
Advertising
$
199,595

 
$
168,950

 
$
563,246

 
$
468,695

Transactions
18,524

 
15,910

 
55,024

 
45,926

Other services
4,261

 
1,372

 
10,297

 
3,652

Total net revenue
$
222,380

 
$
186,232

 
$
628,567

 
$
518,273

For purposes of comparison, the following table presents the Company’s net revenue by product line for the periods presented (in thousands) based on the revenue categories in effect prior to the three months ended December 31, 2016:
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
2017
 
2016
 
2017
 
2016
Net revenue by product:
 
 
 
 
 
 
 
Local
$
194,293

 
$
163,571

 
$
547,988

 
$
453,567

Transactions
18,524

 
15,910

 
55,024

 
45,926

Other services
9,563

 
6,751

 
25,555

 
18,780

Total net revenue
$
222,380

 
$
186,232

 
$
628,567

 
$
518,273


During the three and nine months ended September 30, 2017 and 2016, no individual customer accounted for 10% or more of consolidated net revenue.
The following table presents the Company’s net revenue by geographic region for the periods indicated (in thousands):
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
2017
 
2016
 
2017
 
2016
United States
$
218,735

 
$
182,290

 
$
618,086

 
$
507,403

All other countries
3,645

 
3,942

 
10,481

 
10,870

Total net revenue
$
222,380

 
$
186,232

 
$
628,567

 
$
518,273


Long-Lived Assets
The following table presents the Company’s long-lived assets by geographic region for the periods indicated (in thousands):
 
September 30, 2017
 
December 31, 2016
United States
$
91,087

 
$
89,362

All other countries
3,261

 
3,078

Total long-lived assets
$
94,348

 
$
92,440