COMMITMENTS AND CONTINGENCIES - Narrative (Details) - USD ($) $ in Thousands		12 Months Ended
	May 24, 2024	Dec. 31, 2025	Dec. 31, 2024	Dec. 31, 2023	Nov. 26, 2024
Loss Contingencies [Line Items]
Sponsorship and partnership fees		$ 89,400	$ 79,900	$ 66,700
Inventory costs		35,100	82,900	$ 0
Accrued tax liabilities, non-current		210,027	140,234
Legal settlements accrual		57,968	28,578
Spotlight matter
Loss Contingencies [Line Items]
Amount awarded	$ 16,400
Loss contingency accrual, non-current		16,400	16,400
Spotlight matter | Appeal bond
Loss Contingencies [Line Items]
Guarantor obligation					$ 24,600
District of Columbia Attorney General complaint
Loss Contingencies [Line Items]
Loss contingency accrual, non-current		1,800	0
Non-U.S. regulator investigation
Loss Contingencies [Line Items]
Possible loss		13,000
U.S. regulator investigation
Loss Contingencies [Line Items]
Legal settlements accrual		10,000
Swiss Consumers Association complaint
Loss Contingencies [Line Items]
Restricted cash		15,100	13,200
French Authorities complaint
Loss Contingencies [Line Items]
Restricted cash		1,400	1,400
Legal and regulatory proceedings
Loss Contingencies [Line Items]
Loss contingency accrual		146,200	96,600
Unfavorable Sales, Use And Value Added Tax Action
Loss Contingencies [Line Items]
Legal settlements accrual		29,900	26,600
Indirect tax contingencies
Loss Contingencies [Line Items]
Accrued tax liabilities, current		17,900	16,300
Accrued tax liabilities, non-current		97,500	61,800
Sellers Withholding Tax
Loss Contingencies [Line Items]
Accrued tax liabilities, non-current		42,000	26,300
Unfavorable Sales, Use And Value Added Tax Action | Unfavorable Sales, Use And Value Added Tax Action
Loss Contingencies [Line Items]
Accrued tax liabilities, non-current		$ 66,100	$ 48,900