INTANGIBLE ASSETS, NET - Schedule of Intangible Assets, Net (Details) - USD ($) $ in Thousands	Dec. 31, 2025	Dec. 31, 2024
Indefinite-Lived Intangible Assets [Line Items]
Trademarks and trade names	$ 864,800	$ 864,800
Finite-Lived Intangible Assets [Line Items]
Accumulated Amortization	(127,743)	(104,677)
Net Carrying Amount	$ 38,243	$ 59,855
Weighted-Average Useful Life (Years)	7 years 10 months 24 days	7 years 10 months 24 days
Intangible Assets, Net (Excluding Goodwill) [Abstract]
Gross Carrying Amount	$ 1,030,786	$ 1,029,332
Accumulated Amortization	(127,743)	(104,677)
Net Carrying Amount	903,043	924,655
Trademarks and trade names
Indefinite-Lived Intangible Assets [Line Items]
Trademarks and trade names	864,800	864,800
Supplier relationships
Finite-Lived Intangible Assets [Line Items]
Gross Carrying Amount	160,740	160,740
Accumulated Amortization	(124,072)	(103,141)
Net Carrying Amount	$ 36,668	$ 57,599
Weighted-Average Useful Life (Years)	8 years	8 years
Intangible Assets, Net (Excluding Goodwill) [Abstract]
Accumulated Amortization	$ (124,072)	$ (103,141)
Other definite-lived intangibles
Finite-Lived Intangible Assets [Line Items]
Gross Carrying Amount	5,246	3,792
Accumulated Amortization	(3,671)	(1,536)
Net Carrying Amount	$ 1,575	$ 2,256
Weighted-Average Useful Life (Years)	2 years	2 years
Intangible Assets, Net (Excluding Goodwill) [Abstract]
Accumulated Amortization	$ (3,671)	$ (1,536)