LONG-TERM DEBT (Narrative) (Details)	12 Months Ended
	Jul. 31, 2015 USD ($) d $ / shares shares
Long-term Debt 1	$ 20,000,000
Long-term Debt 2	10,000,000
Long-term Debt 3	$ 10,000,000
Long-term Debt 4	8.00%
Long-term Debt 5	$ 175,000
Long-term Debt 6	$ 150,000
Long-term Debt 7	10.00%
Long-term Debt 8 | shares	99,755
Long-term Debt 9	$ 170,581
Long-term Debt 10	$ 20,581
Long-term Debt 11 | shares	100,000
Long-term Debt 12	$ 50,000
Long-term Debt 13 | shares	594,318
Long-term Debt 14	4.50%
Long-term Debt 15	$ 900,000
Long-term Debt 16	10.00%
Long-term Debt 17 | shares	407,239
Long-term Debt 18 | shares	187,079
Long-term Debt 19	4.50%
Long-term Debt 20	10.00%
Long-term Debt 21	2,600,000
Long-term Debt 22 | $ / shares	$ 2.50
Long-term Debt 23 | d	30
Long-term Debt 24	30
Long-term Debt 25	$ 5.00
Long-term Debt 26	4.00%
Long-term Debt 27 | shares	752,320
Long-term Debt 28	$ 900,000
Long-term Debt 29	4.50%
Long-term Debt 30	$ 20,000,000
Long-term Debt 31 | shares	407,239
Long-term Debt 32 | $ / shares	$ 2.21
Long-term Debt 33	$ 900,000
Long-term Debt 34 | shares	407,239
Long-term Debt 35 | shares	187,079
Long-term Debt 36 | shares	594,318
Long-term Debt 37 | $ / shares	$ 1.51
Long-term Debt 38	10.00%
Long-term Debt 39	$ 900,000
Long-term Debt 40	$ 331,130