Schedule of Stock-Based Compensation Expense (Details) (USD $)	9 Months Ended
	Apr. 30, 2014
Capital Stock Schedule Of Stock-based Compensation Expense 1	$ 216,640
Capital Stock Schedule Of Stock-based Compensation Expense 2	0
Capital Stock Schedule Of Stock-based Compensation Expense 3	773,558
Capital Stock Schedule Of Stock-based Compensation Expense 4	190,500
Capital Stock Schedule Of Stock-based Compensation Expense 5	(9,189)
Capital Stock Schedule Of Stock-based Compensation Expense 6	(12,379)
Capital Stock Schedule Of Stock-based Compensation Expense 7	64,529
Capital Stock Schedule Of Stock-based Compensation Expense 8	258,109
Capital Stock Schedule Of Stock-based Compensation Expense 9	207,451
Capital Stock Schedule Of Stock-based Compensation Expense 10	(12,379)
Capital Stock Schedule Of Stock-based Compensation Expense 11	838,087
Capital Stock Schedule Of Stock-based Compensation Expense 12	448,609
Capital Stock Schedule Of Stock-based Compensation Expense 13	0
Capital Stock Schedule Of Stock-based Compensation Expense 14	0
Capital Stock Schedule Of Stock-based Compensation Expense 15	55,000
Capital Stock Schedule Of Stock-based Compensation Expense 16	0
Capital Stock Schedule Of Stock-based Compensation Expense 17	0
Capital Stock Schedule Of Stock-based Compensation Expense 18	0
Capital Stock Schedule Of Stock-based Compensation Expense 19	55,000
Capital Stock Schedule Of Stock-based Compensation Expense 20	0
Capital Stock Schedule Of Stock-based Compensation Expense 21	26,018
Capital Stock Schedule Of Stock-based Compensation Expense 22	92,566
Capital Stock Schedule Of Stock-based Compensation Expense 23	94,591
Capital Stock Schedule Of Stock-based Compensation Expense 24	361,018
Capital Stock Schedule Of Stock-based Compensation Expense 25	26,018
Capital Stock Schedule Of Stock-based Compensation Expense 26	92,566
Capital Stock Schedule Of Stock-based Compensation Expense 27	94,591
Capital Stock Schedule Of Stock-based Compensation Expense 28	361,018
Capital Stock Schedule Of Stock-based Compensation Expense 29	(1,596)
Capital Stock Schedule Of Stock-based Compensation Expense 30	(10,229)
Capital Stock Schedule Of Stock-based Compensation Expense 31	(4,239)
Capital Stock Schedule Of Stock-based Compensation Expense 32	(52,318)
Capital Stock Schedule Of Stock-based Compensation Expense 33	231,873
Capital Stock Schedule Of Stock-based Compensation Expense 34	69,958
Capital Stock Schedule Of Stock-based Compensation Expense 35	983,439
Capital Stock Schedule Of Stock-based Compensation Expense 36	$ 757,309