CAPITAL STOCK (Tables)

6 Months Ended

Jan. 31, 2014

Schedule of Share-based Payment Award, Stock Options, Valuation Assumptions [Table Text Block]

Expected Risk Free Interest Rate	0.60%
Expected Annual Volatility	66.34%
Expected Contractual Life in Years	3.00
Expected Annual Dividend Yield	0%

Schedule of Fair Value Allocation [Table Text Block]

Fair Value of Shares	$	6,390,003
Fair Value of Share Purchase Warrants		627,775
Total Fair Value Before Allocation to Net Proceeds		7,017,778
Gross Proceeds		7,100,003
Estimated Share Issuance Costs		(610,427	)
Estimated Net Proceeds Received		6,489,576
Relative Fair Value Allocation to:
Shares		5,909,051
Share Purchase Warrants		580,525
	$	6,489,576

Schedule of Share Purchase Warrants, Activity [Table Text Block]

				Weighted Average
	Number of		Weighted Average	Remaining Contractual
	Warrants		Exercise Price	Term (Years)
Balance, July 31, 2013	3,150,000	$	2.25	2.90
Issued in connection with equity financing	1,859,524		2.60	3.00
Balance, January 31, 2014	5,009,524	$	2.38	2.52

Schedule of Share Transaction Activity [Table Text Block]

Period / Description	Number of		Value per Share			Issuance Value
	Shares		Low		High
Balance, July 31, 2013	86,032,285
Equity Financing	3,380,954	$	1.75	$	1.75	5,909,051
Options Exercised	67,803		0.33		0.33	22,501
Service Agreements	130,239		2.10		2.41	290,552
Balance, October 31, 2013	89,611,281
Service Agreements	151,060		1.69		1.88	266,366
Share Bonuses	30,386		1.81		1.81	55,000
Balance, January 31, 2014	89,792,727

Schedule Stock Options, Activity [Table Text Block]

					Weighted Average
	Number of Stock			Weighted Average	Remaining Contractual
	Options			Exercise Price	Term (Years)
Balance, July 31, 2013	8,966,189		$	2.02	5.72
Exercised	(67,803	)		0.33	1.19
Expired	(3,900	)		10.26	-
Forfeited	(75,000	)		3.12	2.17
Balance, October 31, 2013	8,819,486		$	2.02	5.53
Expired	(30,850	)		4.11	-
Balance, January 31, 2014	8,788,636		$	2.01	5.32

Schedule of Options Outstanding and Exerciseable [Table Text Block]

	Options Outstanding			Options Exercisable
Range of Exercise Prices	Outstanding at		Weighted Average	Exercisable at		Weighted Average
	January 31, 2014		Exercise Price	January 31, 2014		Exercise Price
$0.33 to $0.70	2,647,288	$	0.41	2,647,288	$	0.41
$0.71 to $2.45	3,826,250		2.37	3,747,500		2.37
$2.46 to $6.05 (1)	2,315,098		3.24	2,209,267		3.25
	8,788,636	$	2.01	8,604,055	$	1.99

Schedule of Stock-Based Compensation Expense [Table Text Block]

		Three Months Ended January 31,						Six Months Ended January 31,
		2014			2013			2014			2013
Stock-Based Consulting Fees
Common stock issued for consulting services	$	266,366		$	-		$	556,918		$	190,500
Options issued to consultants		60,114			170,011			73,718			270,488
		326,480			170,011			630,636			460,988
Stock-Based Management Fees
Common stock issued for bonuses		55,000			-			55,000			-
		55,000			-			55,000			-
Stock-Based Wages and Benefits
Options issued to employees		34,404			125,785			68,573			268,452
		34,404			125,785			68,573			268,452
Stock-based compensation charged to inventory		(1,650	)		(21,724	)		(2,643	)		(42,089	)
	$	414,234		$	274,072		$	751,566		$	687,351