STATEMENTS OF OPERATIONS (USD $)	3 Months Ended
	Apr. 30, 2013	Apr. 30, 2012
Income Statement [Abstract]
Revenue	$ 817,049	$ 309,614
Cost of sales:
Cost of sales products	318,161	234,533
Total costs of sales	318,161	234,533
Gross Profit	498,888	75,081
Operating Expenses:
Compensation and benefits	275,157	575,663
Selling and marketing	86,213	177,778
General and administrative	451,802	216,060
Total operating expenses	813,172	969,501
Other income (expense):
Other expense (Including loss on settlement of liabilities of $128,836)	3,135
Interest income		310
Interest (expense)	(107,498)	(69)
Total other income (expense)	(104,363)	241
Net Loss	$ (418,647)	$ (894,179)
Net loss per share:
Basic and diluted loss per share	$ 0.00	$ (0.01)
Weighted average common shares outstanding - basic and diluted	83,903,387	76,744,150