The following unaudited pro forma adjusted summary for the three and nine months ended January 31, 2013 and 2012 assumes that PowerReviews and Longboard Media had been acquired on May 1, 2011 (in thousands, except net loss per share data):


	Three Months Ended January 31,						Nine Months Ended January 31,
	2013			2012			2013			2012
Pro forma adjusted total revenue	$	42,771		$	31,621		$	120,497		$	85,142
Pro forma adjusted net loss attributable to Bazaarvoice, Inc.	$	(8,662	)	$	(10,724	)	$	(36,253	)	$	(46,225	)
Pro forma adjusted net loss per share applicable to common stockholders attributable to
Bazaarvoice, Inc.:
Basic and diluted	$	(0.12	)	$	(0.41	)	$	(0.52	)	$	(1.77	)

The Company allocated the purchase price for PowerReviews as follows (in thousands):


Cash and cash equivalents	$	745
Restricted cash		104
Accounts receivable		497
Prepaid expenses and other current assets		156
Property and equipment		280
Current deferred tax asset		239
Intangible assets:
Domain name (indefinite useful life)		800
Developed technology (3 year useful life)		5,400
Customer relationships (3 to 10 year useful life)		35,000

Total identified intangibles		41,200
Goodwill		113,152

Total assets acquired		156,373
Accounts payable		(304	)
Accrued liabilities		(2,167	)
Deferred revenue		(2,627	)
Non-current deferred tax liability		(521	)

Total liabilities assumed		(5,619	)

Net assets acquired	$	150,754

Using a price of $17.20 per share of common stock issued, which was the closing price of the Company’s common stock on the NASDAQ Global Market on the date of the acquisition, the consideration paid was as follows (in thousands):


Cash	$	31,059
Common stock		109,745
Fair value of vested stock options assumed		9,950

Total consideration	$	150,754

Purchase Price

The Company allocated the purchase price for Longboard Media as follows (in thousands):


Cash and cash equivalents	$	588
Accounts receivable		2,899
Prepaid expenses and other current assets		53
Deferred tax asset—current		437
Intangible assets
Customer relationships (10 year useful life)		11,300

Total identified intangibles		11,300
Goodwill		28,681
Deferred tax asset—long term		1,042

Total assets acquired		45,000
Accounts payable		(3,006	)
Accrued liabilities		(1,112	)
Deferred tax liability		(3,955	)

Total liabilities assumed		(8,073	)

Net assets acquired	$	36,927

Using a price of $12.60 per share of common stock issued, which was the closing price of the Company’s common stock on the NASDAQ Global Market on the day prior to the date of acquisition, the consideration paid was as follows (in thousands):


Cash	$	26,855
Common stock		5,802
Fair value of contingent consideration		4,270

Total consideration	$	36,927