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Organization and Nature of Operations
3 Months Ended
Jul. 31, 2012
Organization and Nature of Operations [Abstract]  
Organization and Nature of Operations

1. Organization and Nature of Operations

Bazaarvoice is a leading provider of social commerce solutions that help its clients capture, display and analyze online word of mouth, including consumer-generated ratings and reviews, questions and answers, stories, recommendations, photographs, videos and other content about its clients’ brands, products or services. Bazaarvoice, which literally means “voice of the marketplace,” was founded on the premise that online word of mouth is critical to consumers and businesses because of its influence on purchasing decisions, both online and offline.