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Stockholders' Equity (Details)
$ / shares in Units, $ in Thousands
1 Months Ended 3 Months Ended 6 Months Ended 12 Months Ended
Feb. 25, 2011
$ / shares
shares
Mar. 31, 2015
shares
May. 31, 2014
Tranche
$ / shares
shares
Jun. 30, 2015
USD ($)
shares
Jun. 30, 2014
USD ($)
shares
Jun. 30, 2015
USD ($)
shares
Jun. 30, 2014
USD ($)
shares
Dec. 31, 2014
shares
Nov. 30, 2013
$ / shares
shares
Convertible Preferred Stock and Stockholders' Equity                  
Warrant expense (reduction) | $           $ (480) $ 4,668    
Third party marketing firm                  
Convertible Preferred Stock and Stockholders' Equity                  
Shares issued for exercise of warrants (in shares)   959,676              
Common Stock purchase warrants | Vulcan                  
Convertible Preferred Stock and Stockholders' Equity                  
Shares that may be purchased under warrant (in shares)                 666,666
Exercise price of warrants (in dollars per share) | $ / shares                 $ 15.00
Common Stock purchase warrants | Third party marketing firm                  
Convertible Preferred Stock and Stockholders' Equity                  
Exercise price of warrants (in dollars per share) | $ / shares $ 6.02                
Warrant expense (reduction) | $         $ 400   $ 2,300    
Number of shares under warrants that have been earned (in shares)         104,992   343,665    
Number of shares exercised through a net settlement (in shares)   1,433,333              
Common Stock purchase warrants | Service provider                  
Convertible Preferred Stock and Stockholders' Equity                  
Exercise price of warrants (in dollars per share) | $ / shares     $ 12.81            
Warrant expense (reduction) | $       $ (400) $ 400 $ (600) $ 400    
Number of shares under warrants that have been earned (in shares)           114,583   33,333  
Warrant vesting period     4 years            
Period of warrant     5 years            
Period of warrant from termination date of agreement     12 months            
Common Stock purchase warrants | USAA                  
Convertible Preferred Stock and Stockholders' Equity                  
Warrant expense (reduction) | $       $ 100 $ 1,600 $ 100 $ 1,900    
Number of shares under warrants that have been earned (in shares)       17,332 201,056 19,998 340,558    
Common Stock purchase warrants | USAA | Affinity group marketing agreement                  
Convertible Preferred Stock and Stockholders' Equity                  
Shares that may be purchased under warrant (in shares)     1,458,979            
Number of warrant tranches | Tranche     2            
Common Stock purchase warrants | USAA | Affinity group marketing agreement | Tranche one                  
Convertible Preferred Stock and Stockholders' Equity                  
Shares that may be purchased under warrant (in shares)     392,313            
Exercise price of warrants (in dollars per share) | $ / shares     $ 7.95            
Common Stock purchase warrants | USAA | Affinity group marketing agreement | Tranche two                  
Convertible Preferred Stock and Stockholders' Equity                  
Shares that may be purchased under warrant (in shares)     1,066,666            
Exercise price of warrants (in dollars per share) | $ / shares     $ 15.00            
Maximum | Common Stock purchase warrants | Third party marketing firm                  
Convertible Preferred Stock and Stockholders' Equity                  
Maximum number of shares under warrant agreement (in shares) 1,433,333                
Maximum | Common Stock purchase warrants | Service provider                  
Convertible Preferred Stock and Stockholders' Equity                  
Maximum number of shares under warrant agreement (in shares)     333,333