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Business Combinations (Details) (USD $)
6 Months Ended 12 Months Ended 6 Months Ended 6 Months Ended 6 Months Ended 6 Months Ended 12 Months Ended 0 Months Ended 12 Months Ended 0 Months Ended 3 Months Ended 12 Months Ended 0 Months Ended
Jun. 30, 2014
item
Jun. 30, 2013
Dec. 31, 2013
item
Dec. 31, 2012
item
Dec. 31, 2011
Jun. 30, 2014
Acquired technology
Dec. 31, 2011
Acquired technology
Jun. 30, 2014
Acquired technology
Maximum
Jun. 30, 2014
Customer relationships
Dec. 31, 2011
Customer relationships
Jun. 30, 2014
Customer relationships
Maximum
Jun. 30, 2014
Tradenames
Dec. 31, 2011
Tradenames
Jun. 30, 2014
Tradenames
Maximum
Jun. 30, 2014
ALG and Honk
Dec. 31, 2011
ALG, Inc.
Oct. 01, 2011
ALG, Inc.
Common Stock Purchase Warrants
Oct. 01, 2011
ALG, Inc.
Common stock
Dec. 31, 2011
ALG, Inc.
Acquired technology
Dec. 31, 2011
ALG, Inc.
Customer relationships
Dec. 31, 2011
ALG, Inc.
Tradenames
Dec. 31, 2011
Honk LLC
Apr. 29, 2011
Honk LLC
Common Stock Purchase Warrants
Apr. 29, 2011
Honk LLC
Common stock
Apr. 29, 2011
Honk LLC
Common stock
Restricted stock awards
Apr. 29, 2011
Honk LLC
Common stock
Restricted stock awards
Vest over two years
Apr. 29, 2011
Honk LLC
Common stock
Restricted stock awards
Vest over four years
Dec. 31, 2011
Honk LLC
Acquired technology
Dec. 31, 2012
Carperks
Dec. 31, 2011
Carperks
Sep. 01, 2011
Carperks
Sep. 01, 2011
Carperks
Common stock
Dec. 31, 2011
Carperks
Customer relationships
Dec. 31, 2011
Carperks
Tradenames
Assets acquired                                                                    
Cash         $ 7,638,000                     $ 7,638,000                                    
Accounts receivable         1,526,000                     1,526,000                                    
Other assets         276,000                     276,000                                    
Property and equipment         249,000                     230,000           19,000                        
Intangible assets             30,600,000     6,300,000     4,970,000           29,600,000 5,000,000 4,900,000             1,000,000         1,300,000 70,000
Goodwill 53,270,000   53,270,000 53,270,000 52,609,000                   13,300,000 51,206,000           712,000               691,000        
Total assets acquired         104,168,000                     100,376,000           1,731,000               2,061,000        
Liabilities assumed         1,342,000                     1,043,000           299,000                        
Deferred tax liabilities         10,819,000                     10,819,000                                    
Net assets acquired         92,007,000                     88,514,000           1,432,000               2,061,000        
Consideration paid                                                                    
Common stock issued         84,045,000                     82,500,000           1,412,000               133,000        
Warrants issued         6,034,000                     6,014,000           20,000                        
Contingent consideration         428,000                                                 428,000        
Cash paid         1,500,000                                                 1,500,000        
Total consideration         92,007,000                     88,514,000           1,432,000               2,061,000        
Maximum contingent consideration                                                             1,900,000      
Additional information                                                                    
Weighted average useful life of acquired intangible 10 years 2 months 12 days         9 years 9 months 18 days   10 years 9 years   10 years 14 years 9 months 18 days   15 years                                        
Stock issued to acquire entity (in shares)                                   10,377,358           977,605 580,291 313,625 266,666         16,666    
Shares issued as consideration for acquisition                                               397,314                    
Shares that may be purchased under warrant                                 4,231,416           5,724                      
Exercise price of warrants (in dollars per share)                                 $ 7.95           $ 0.01                      
Increase in fair value of contingent consideration   48,000 95,000 1,370,000                                                 1,400,000          
Expected life                                 1 year                                  
Risk free interest rate (as a percent)                                 0.19%                                  
Volatility (as a percent)                                 45.00%                                  
Dividend yield (as a percent)                                 0.00%                                  
Transaction costs         1,900,000                                                          
Revenues         2,400,000                     2,200,000                                    
Net loss         1,400,000                     1,200,000                                    
Number of acquisition 0   0 0                                                            
Pro Forma Financial Information                                                                    
Revenues         84,754,000                     9,900,000                                    
Net loss         $ 14,666,000                     $ 7,900,000