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Summary of Significant Accounting Policies (Tables)
6 Months Ended
Jun. 30, 2014
Significant Accounting Policies  
Summary of financial assets and liabilities measured at fair value on a recurring basis

 

 

 
  At December 31, 2012   At December 31, 2013   At June 30, 2014 (unaudited)  
 
 
Level 1
 
Level 2
 
Level 3
 
Total Fair
Value
 
Level 1
 
Level 2
 
Level 3
 
Total Fair
Value
 
Level 1
 
Level 2
 
Level 3
 
Total Fair
Value
 

Cash equivalents

  $ 6,807   $   $   $ 6,807   $ 7,726   $   $   $ 7,726   $ 98,929   $   $   $ 98,929  
                                                   

Total Assets

  $ 6,807   $   $   $ 6,807   $ 7,726   $   $   $ 7,726   $ 98,929   $   $   $ 98,929  
                                                   
                                                   

Contingent consideration

  $   $   $ 1,798   $ 1,798   $   $   $   $   $   $   $   $  
                                                   

Total Liabilities

  $   $   $ 1,798   $ 1,798   $   $   $   $   $   $   $   $  
                                                   
                                                   
Summary of changes in Level 3 financial instruments

 

 

 
 
Warrants
 
Contingent
Consideration
 

Fair value, at December 31, 2010

  $ 670   $  

Contingent consideration from acquisitions

        428  

Changes in fair value

    1,882      

Conversion of preferred stock warrants to common stock warrants

    (2,552 )    
           

Fair value, at December 31, 2011

  $   $ 428  

Changes in fair value

        1,370  
           

Fair value, at December 31, 2012

  $   $ 1,798  

Changes in fair value

        95  

Payments on contingent consideration

        (1,893 )
           

Fair value, at December 31, 2013 and June 30, 2014 (unaudited)

  $   $  
           
           
Summary of changes in the allowance for doubtful accounts and sales allowances

 

 

 
  Year Ended
December 31,
 
 
 
2011
 
2012
 
2013
 

Allowances, at beginning of period

  $ 433   $ 2,369   $ 1,621  

Charged as a reduction of revenue

    6,304     6,898     6,985  

Charged to bad debt expense in general and administrative expenses

    137     668     153  

Write-offs, net of recoveries

    (4,505 )   (8,314 )   (6,575 )
               

Allowances, at end of period

  $ 2,369   $ 1,621   $ 2,184  
               
               
Schedule of fair value of awards granted to employees using the Black Scholes option pricing model

 

 

 
  Year Ended
December 31,
  Six Months
Ended
June 30,
 
 
 
2011
 
2012
 
2013
 
2013
 
2014
 
 
   
   
   
  (unaudited)
 

Risk-free interest rate

    2.04 %   0.96 %   1.41 %   1.10 %   1.95 %

Expected term (years)

    6.01     6.00     6.06     6.07     6.26  

Expected volatility

    48 %   60 %   61 %   63 %   58 %

Dividend yield

                     
Schedule of anti-dilutive shares excluded from the calculation of diluted net loss per share attributable to common stockholders

 

 

 
  December 31,   June 30,  
 
 
2011
 
2012
 
2013
 
2013
 
2014
 
 
   
   
   
  (unaudited)
 

Options to purchase common stock

    15,243     15,419     18,363     16,078     26,665  

Common stock warrants

    8,697     5,154     5,931     5,251     3,981  

Conversion of convertible preferred stock

            2,857     2,857      

Unvested restricted stock awards

    469     122     55     95     741  

Contingently redeemable shares

        126         189      

Convertible promissory notes

        3,444              
                       

Total shares excluded from net loss per share attributable to common stockholders

    24,409     24,265     27,206     24,470     31,387  
                       
                       
Internally developed software
 
Significant Accounting Policies  
Schedule of amortization expense with respect to capitalized software development costs

 

 

Years ended December 31,
   
 

2014

    4,626  

2015

    3,521  

2016

    1,690  
       

Total amortization expense

  $ 9,837  
       
       
Preferred Stock Warrants converted to common stock warrants
 
Significant Accounting Policies  
Schedule of fair value of convertible preferred stock warrants using the Black-Scholes option pricing model

 

 

 
 
2011

Risk-free interest rate

  0.01% - 0.30%

Expected term (years)

  0.3 - 2.7

Expected volatility

  45.00%

Dividend yield