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Geographical Information
12 Months Ended
Dec. 31, 2012
Segments, Geographical Areas [Abstract]  
Geographical Information
Geographical Information  
Revenue by geography is based on the billing address of the advertiser or Platform developer. The following table sets forth revenue and property and equipment, net by geographic area (in millions):  
 
Year Ended December 31, 
 
2012
 
2011
 
2010
Revenue:
 
 
 
 
 
United States
$
2,578

 
$
2,067

 
$
1,223

Rest of the world(1)
2,511

 
1,644

 
751

Total revenue
$
5,089

 
$
3,711

 
$
1,974

 
(1)
No individual country exceeded 10% of our total revenue for any period presented.
 
 
December 31,
 
2012
 
2011
Property and equipment, net:
 
 
 
United States
$
2,110

 
$
1,444

Rest of the world(1)
281

 
31

Total property and equipment, net
$
2,391

 
$
1,475

(1)
No individual country exceeded 10% of our total property and equipment, net for any period presented.