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STOCKHOLDERS' EQUITY (Details)
6 Months Ended
Jul. 30, 2011
Stockholders Equity Details  
Expected option life (year) 8 years
Expected volatility 58.62% [1]
Expected dividends 0.00%
Risk-free rate(s) 2.32%
[1] As a thinly traded public entity, it is not practicable for the Company to estimate the expected volatility of its share price. The Company selected two (2) comparable companies to calculate the expected volatility. The Company calculated two (2) comparable companies' historical volatility over the expect life of the share options of eight (8) years and averaged the two (2) comparable companies' historical volatility as its expected volatility.