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Intangible Assets and Goodwill (Tables)
12 Months Ended
Dec. 31, 2014
Finite Lived Intangible Assets

Finite-lived intangible assets consist of the following as of December 31, 2014:

Weighted Average
Description   Estimated Useful Life
(in years)
  Gross Carrying Value   Accumulated Amortization   Net Carrying Value
Developed technology     7     $ 14,223   $ 3,338   $ 10,885  
Customer relationships     12
    5,957     935     5,022  
Non-Compete agreements     3
    1,912     998     914  
Tradename     3
    368     291     77  
Total           $ 22,460   $ 5,562   $ 16,898  

 

Finite-lived intangible assets consist of the following as of December 31, 2013:

                 
Description   Estimated Useful Life
(in years)
  Gross Carrying
Value
  Accumulated Amortization   Net Carrying Value
Developed technology     6   $ 6,074   $ 1,392   $ 4,682  
Customer relationships     14     3,993     392     3,601  
Non-Compete agreements     2     596     410     186  
Tradename     3     368     169     199  
Total         $ 11,031   $ 2,363   $ 8,668  
Estimated Remaining Amortization Expense

The estimated remaining amortization expense for each of the five succeeding years and thereafter is as follows:

     
Year Ending December 31,   Amount
2015   $ 3,112  
2016     3,035  
2017     2,633  
2018     2,218  
2019     1,584  
2020 and thereafter     4,316  
Total   $ 16,898  
Schedule of Goodwill

The following is a rollforward of the Company's goodwill balance:


Balance as of December 31, 2013 $ 22,018
Goodwill related to the acquisition of Unicorn Media, Inc. 28,758
Balance as of December 31, 2014 $ 50,776