0001310929-14-000006.txt : 20141114
0001310929-14-000006.hdr.sgml : 20141114
20141114095026
ACCESSION NUMBER: 0001310929-14-000006
CONFORMED SUBMISSION TYPE: 13F-HR
PUBLIC DOCUMENT COUNT: 2
CONFORMED PERIOD OF REPORT: 20140930
FILED AS OF DATE: 20141114
DATE AS OF CHANGE: 20141114
EFFECTIVENESS DATE: 20141114
FILER:
COMPANY DATA:
COMPANY CONFORMED NAME: Willis Investment Counsel
CENTRAL INDEX KEY: 0001310929
IRS NUMBER: 581396624
STATE OF INCORPORATION: GA
FISCAL YEAR END: 1231
FILING VALUES:
FORM TYPE: 13F-HR
SEC ACT: 1934 Act
SEC FILE NUMBER: 028-11914
FILM NUMBER: 141220995
BUSINESS ADDRESS:
STREET 1: 710 GREEN STREET
CITY: GAINESVILLE
STATE: GA
ZIP: 30501
BUSINESS PHONE: 770-718-0706
MAIL ADDRESS:
STREET 1: 710 GREEN STREET
CITY: GAINESVILLE
STATE: GA
ZIP: 30501
13F-HR
1
primary_doc.xml
13F-HR
LIVE
false
false
false
0001310929
XXXXXXXX
09-30-2014
09-30-2014
false
Willis Investment Counsel
710 Green Street
Gainesville
GA
30501
13F HOLDINGS REPORT
028-11914
N
Robert T. Willis Jr.
CEO
7707180706
Robert T. Willis, Jr.
Gainesville
GA
11-14-2014
0
120
950721
INFORMATION TABLE
2
infotable.xml
3m Company
COM
88579Y101
893
6300
SH
SOLE
2300
0
4000
ABB LTD
COM
000375204
13892
619900
SH
SOLE
61100
0
558800
Accenture PLC
COM
G1151C101
992
12200
SH
SOLE
4300
0
7900
Ace Limited
COM
H0023R105
16244
154900
SH
SOLE
14700
0
140200
Advance Auto Parts
COM
00751y106
5198
39890
SH
SOLE
18880
0
21010
Aflac Inc
COM
001055102
20840
357760
SH
SOLE
81705
0
276055
Agrium Inc
COM
008916108
1291
14500
SH
SOLE
5100
0
9400
Ambassadors Group Inc
COM
023177108
1662
449093
SH
SOLE
0
0
449093
Amcon Distributing Co
COM
02341Q205
1873
22101
SH
SOLE
0
0
22101
Amdocs Ltd
COM
G02602103
7773
169430
SH
SOLE
78605
0
90825
American Electric Power Co
COM
025537101
11367
217720
SH
SOLE
21200
0
196520
Apache Corp
COM
037411105
3043
32420
SH
SOLE
15605
0
16815
Ashmore Group PLC
COM
G0609C101
1038
207790
SH
SOLE
0
0
207790
AT&T Corp
COM
00206R102
11590
328900
SH
SOLE
34700
0
294200
Axia NetMedia Corp
COM
054599105
1812
775960
SH
SOLE
0
0
775960
Bank of New York Mellon
COM
064058100
2824
72910
SH
SOLE
8385
0
64525
Baxter International Inc
COM
071813109
15588
217200
SH
SOLE
20600
0
196600
BB&T Corporation
COM
054937107
22101
593965
SH
SOLE
122745
0
471220
BHP Billiton Ltd
COM
088606108
7133
121140
SH
SOLE
55375
0
65765
Bp Plc Spon Adr
COM
055622104
12226
278180
SH
SOLE
27400
0
250780
CA INC
COM
12673P105
16060
574800
SH
SOLE
58500
0
516300
Caterpillar Inc Del
COM
149123101
14504
146465
SH
SOLE
28890
0
117575
Chevron Corp
COM
166764100
11473
96150
SH
SOLE
11400
0
84750
CHUBB CORP
COM
171232101
3640
39960
SH
SOLE
18590
0
21370
Cisco Systems Inc
COM
17275R102
24075
956512
SH
SOLE
214005
0
742507
Civeo Corp
COM
178787107
3066
264107
SH
SOLE
104707
0
159400
Coca Cola Company
COM
191216100
10495
246020
SH
SOLE
22400
0
223620
Conagra Foods
COM
205887102
7561
228840
SH
SOLE
23600
0
205240
Conocophillips
COM
20825C104
9932
129800
SH
SOLE
14700
0
115100
Conrad Industries Inc
COM
208305102
1438
37850
SH
SOLE
0
0
37850
Countrywide PLC
COM
G31610101
1043
142560
SH
SOLE
0
0
142560
Cracker Barrel
COM
22410j106
14447
140000
SH
SOLE
13800
0
126200
Creston PLC
COM
g25480164
1643
887245
SH
SOLE
0
0
887245
Darden Restaurants Inc
COM
237194105
13871
269550
SH
SOLE
26300
0
243250
Dean Foods Company
COM
242370203
419
31590
SH
SOLE
0
0
31590
Diamond Offshore Drilling Inc
COM
25271C102
504
14700
SH
SOLE
5700
0
9000
Dolby Laboratories Inc CL A
COM
25659T107
7722
184790
SH
SOLE
75885
0
108905
Dollar General Corp
COM
256677105
3977
65075
SH
SOLE
30380
0
34695
Duke Energy Corp New
COM
26441C204
8878
118733
SH
SOLE
11200
0
107533
E.I. du Pont de Nemours and Company
COM
263534109
14718
205100
SH
SOLE
18700
0
186400
Eaton Corp
COM
G29183103
3199
50400
SH
SOLE
4800
0
45600
EGI Financial Holdings Inc
COM
28233N109
1700
148405
SH
SOLE
0
0
148405
Eli Lilly & Co
COM
532457108
16790
258900
SH
SOLE
27600
0
231300
Emerson Elec Co
COM
291011104
8042
128500
SH
SOLE
12100
0
116400
Ensco PLC SHS CL A
COM
G3157S106
13160
318570
SH
SOLE
63495
0
255075
Exxon Mobil Corp
COM
30231G102
4195
44600
SH
SOLE
7300
0
37300
Facebook Inc
COM
30303m102
1739
22000
SH
SOLE
0
0
22000
First Energy Corp
COM
337932107
3723
110900
SH
SOLE
13400
0
97500
Flowers Foods Inc Com
COM
343498101
255
13881
SH
SOLE
13881
0
0
General Electric
COM
369604103
4076
159100
SH
SOLE
59600
0
99500
General Mills Inc
COM
370334104
7098
140700
SH
SOLE
13400
0
127300
Genuine Parts Co
COM
372460105
4929
56200
SH
SOLE
8900
0
47300
Glaxosmithkline PLC
COM
37733W105
15373
334410
SH
SOLE
34100
0
300310
Harris Corporation
COM
413875105
1487
22400
SH
SOLE
8300
0
14100
HomeServe
COM
G4639X101
1376
265415
SH
SOLE
0
0
265415
IDT Corp
COM
448947507
1732
107850
SH
SOLE
0
0
107850
Intel Corp
COM
458140100
12365
355110
SH
SOLE
155265
0
199845
International Flavors & Fragrances
COM
459506101
7363
76795
SH
SOLE
35365
0
41430
Invesco LTD
COM
G491BT108
284
7187
SH
SOLE
0
0
7187
John Wiley & Sons Inc Class A
COM
968223206
7143
127310
SH
SOLE
60980
0
66330
Johnson And Johnson
COM
478160104
24913
233724
SH
SOLE
53295
0
180429
Joy Global Inc
COM
481165108
5813
106590
SH
SOLE
51825
0
54765
JP Morgan Chase & Co
COM
46625H100
16084
267000
SH
SOLE
28100
0
238900
Kellogg
COM
487836108
11673
189500
SH
SOLE
18000
0
171500
Kimberly Clark Corp
COM
494368103
10596
98500
SH
SOLE
10500
0
88000
Kohls Corp
COM
500255104
22863
374615
SH
SOLE
81895
0
292720
Kraft Foods Group Inc
COM
50076Q106
10067
178499
SH
SOLE
18200
0
160299
Laboratory Corp of America
COM
50540R409
7584
74540
SH
SOLE
35230
0
39310
Leucadia National Corp
COM
527288104
1678
70375
SH
SOLE
0
0
70375
Linear Technology Corp
COM
535678106
8017
180600
SH
SOLE
23400
0
157200
Mattel, Inc.
COM
577081102
9167
299100
SH
SOLE
27100
0
272000
Maxim Integrated Prods
COM
57772K101
15607
516100
SH
SOLE
51000
0
465100
Mcdonalds Corp Com
COM
580135101
15765
166283
SH
SOLE
16300
0
149983
Medtronic Inc
COM
585055106
7688
124099
SH
SOLE
56755
0
67344
Merck & Company, Inc
COM
58933Y105
18489
311900
SH
SOLE
28800
0
283100
Microsoft Corp
COM
594918104
18011
388497
SH
SOLE
116115
0
272382
Mosaic Company
COM
61945C103
7384
166260
SH
SOLE
61530
0
104730
MSC Industrial Direct Co
COM
553530106
5527
64670
SH
SOLE
30470
0
34200
Murphy Oil Corp
COM
626717102
4909
86260
SH
SOLE
40820
0
45440
Murphy USA Inc
COM
626755102
7355
138614
SH
SOLE
65328
0
73286
Nicholas Financial Inc
COM
65373J209
1355
116920
SH
SOLE
0
0
116920
Noble Corp PLC
COM
G65431101
3576
160915
SH
SOLE
74105
0
86810
Nucor Corporation
COM
670346105
3278
60400
SH
SOLE
22300
0
38100
Occidental Petroleum Corp
COM
674599105
3808
39600
SH
SOLE
5500
0
34100
Paychex Inc
COM
704326107
17258
390450
SH
SOLE
41200
0
349250
Pepsico Inc
COM
713448108
3915
42060
SH
SOLE
19580
0
22480
Pfizer Inc
COM
717081103
18530
626643
SH
SOLE
95440
0
531203
Philip Morris Intl Inc
COM
718172109
8940
107200
SH
SOLE
14000
0
93200
Posco
COM
693483109
3298
43455
SH
SOLE
20420
0
23035
PPL Corp
COM
69351T106
10006
304700
SH
SOLE
28900
0
275800
Procter & Gamble Co
COM
742718109
645
7700
SH
SOLE
2800
0
4900
Pulse Seismic Inc
COM
74586Q109
1570
602755
SH
SOLE
0
0
602755
Puresafe Water Systems Inc
COM
74624H103
0
14000
SH
SOLE
0
0
14000
Rayonier Advanced Materials
COM
75508B104
3920
119100
SH
SOLE
39900
0
79200
Raytheon Co
COM
755111507
1575
15500
SH
SOLE
5600
0
9900
Reinsurance Group of America
COM
759351604
5796
72335
SH
SOLE
34250
0
38085
Rogers Communications
COM
775109200
5635
150580
SH
SOLE
71680
0
78900
Ross Stores Inc
COM
778296103
5915
78255
SH
SOLE
35400
0
42855
Royal Dutch Shell
COM
780259206
10303
135335
SH
SOLE
57600
0
77735
Southern Company
COM
842587107
9935
227600
SH
SOLE
23300
0
204300
Span-America Medical Systems Inc.
COM
846396109
1234
63468
SH
SOLE
0
0
63468
Staples Inc
COM
855030102
11352
938200
SH
SOLE
91500
0
846700
State Street Corp
COM
857477103
8064
109555
SH
SOLE
51345
0
58210
Sterling Construction Co Inc
COM
859241101
1340
174678
SH
SOLE
0
0
174678
Straight Path Communications
COM
862578101
1061
67385
SH
SOLE
0
0
67385
Sysco Corporation
COM
871829107
13106
345360
SH
SOLE
33300
0
312060
Target Corp Com
COM
87612E106
16723
266800
SH
SOLE
25500
0
241300
Texas Instruments Inc
COM
882508104
10601
222300
SH
SOLE
21200
0
201100
Torchmark Corp
COM
891027104
8473
161789
SH
SOLE
74945
0
86844
Total SA
COM
89151E109
2278
35350
SH
SOLE
13000
0
22350
Travelers Cos Inc
COM
89417E109
3466
36900
SH
SOLE
9900
0
27000
United Parcel Service
COM
911312106
13751
139900
SH
SOLE
13200
0
126700
Us Bancorp (new)
COM
902973304
573
13700
SH
SOLE
0
0
13700
Vale
COM
91912E105
3452
313570
SH
SOLE
152635
0
160935
Varian Medical Sys Inc
COM
92220p105
5655
70585
SH
SOLE
33595
0
36990
Verizon Communications Com
COM
92343V104
16709
334245
SH
SOLE
30394
0
303851
Vodafone Group
COM
92857W209
7148
217343
SH
SOLE
17618
0
199725
Wal-Mart Stores Inc
COM
931142103
7838
102500
SH
SOLE
14500
0
88000
Waste Management Inc New
COM
94106L109
16939
356395
SH
SOLE
35200
0
321195
Wells Fargo & Co New Del
COM
949746101
7635
147195
SH
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29700
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117495