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Reportable Segments
6 Months Ended
Jun. 30, 2011
Reportable Segments  
Reportable Segments

Note 12 — Reportable Segments

The Company's operations are principally managed on a geographic basis and are comprised of three reportable and operating segments: NALA, EMEA and APJ, as defined below.

 

The Company reports segment information based on the management approach. The management approach designates the internal reporting used by the Company's Chief Operating Decision Maker ("CODM"), for making decisions and assessing performance as the source of the Company's reportable segments. The CODM is the Company's Chief Executive Officer. The CODM allocates resources to and assesses the performance of each of the operating segment using information about its revenue and direct profit contribution, which is management's measure of segment profitability. Management has determined that the Company's reportable and operating segments are as follows, based on the information used by the CODM:

NALA —Includes operations from offices in San Francisco, California; Denver, Colorado and Nashville, Tennessee related primarily to end customer in North America.

EMEA —Includes operations from offices in Liverpool, United Kingdom and Dublin, Ireland related primarily to end customers in Europe.

APJ —Includes operations from offices in Kuala Lumpur, Malaysia and Singapore related primarily to end customers in Asia Pacific and Japan.

The Company does not allocate sales and marketing, research and development, or general and administrative expenses to its geographic regions because management does not include the information in its measurement of the performance of the operating segments. The Company excludes certain items such as stock-based compensation, overhead allocations and other items from direct profit contribution. Revenue for a particular geography reflects fees the Company earns from its customers for sales and renewals of maintenance, support and subscription contracts on their behalf and managed from the Company's sales center in that geography.

 

Summarized financial information by geographic location based on the Company's internal management reporting and as utilized by the Company's CODM, is as follows (in thousands):

 

     Three Months Ended June 30,     Six Months Ended June 30,  
     2011     2010     2011     2010  

Net revenue

        

NALA

   $ 28,686      $ 26,304      $ 56,431      $ 46,527   

EMEA

     14,254        9,931        29,247        20,797   

APJ

     5,572        1,741        8,956        2,828   
  

 

 

   

 

 

   

 

 

   

 

 

 

Total net revenue

   $ 48,512      $ 37,976      $ 94,634      $ 70,152   
  

 

 

   

 

 

   

 

 

   

 

 

 

Direct profit contribution

        

NALA

   $ 15,699      $ 14,517      $ 30,502      $ 24,270   

EMEA

     6,053        4,295        13,495        8,453   

APJ

     1,116        478        1,136        814   
  

 

 

   

 

 

   

 

 

   

 

 

 

Total direct profit contribution

     22,868        19,290        45,133        33,537   

Adjustments:

        

Stock-based compensation

     (447     (299     (816     (573

Overhead allocations

     (4,507     (3,322     (8,573     (6,811

Other

     2,369        1,132        4,525        2,053   
  

 

 

   

 

 

   

 

 

   

 

 

 

Gross Profit

   $ 20,283      $ 16,801      $ 40,269      $ 28,206