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PRINCIPAL ACCOUNTING POLICIES - Additional Information (Details)
1 Months Ended 12 Months Ended
Feb. 21, 2020
USD ($)
Jan. 01, 2020
USD ($)
Jan. 01, 2019
CNY (¥)
Feb. 06, 2018
USD ($)
item
Feb. 06, 2018
CNY (¥)
item
Jun. 06, 2017
$ / shares
shares
Nov. 24, 2015
USD ($)
Nov. 24, 2015
USD ($)
Feb. 29, 2020
subsidiary
Sep. 30, 2019
subsidiary
Feb. 28, 2018
USD ($)
item
Sep. 30, 2011
USD ($)
Dec. 31, 2019
USD ($)
item
segment
Dec. 31, 2019
CNY (¥)
item
segment
Dec. 31, 2018
CNY (¥)
Dec. 31, 2017
CNY (¥)
Dec. 31, 2019
CNY (¥)
Dec. 31, 2018
USD ($)
Dec. 31, 2018
CNY (¥)
Dec. 31, 2016
CNY (¥)
Dec. 31, 2010
USD ($)
PRINCIPAL ACCOUNTING POLICIES                                          
Accumulated deficit                         $ (489,938,842)       ¥ (3,410,856,231)   ¥ (3,233,061,063)    
Current liabilities exceeded total assets                         125,900,000       876,600,000        
Net loss                         (28,177,876) ¥ (196,168,740) ¥ (239,284,796) ¥ (112,092,907)          
Cash equivalents, bank deposits                         350,000         $ 80,000      
Cash and cash equivalents                         1,452,662     142,624,020 10,113,141 611,401 4,256,449 ¥ 38,878,076  
Allowance for doubtful accounts receivable                         24,335 169,416 109,939 47,948          
Payments to acquire game licenses                       $ 10,000,000                  
Additional payment to acquire game licenses due in four years                       $ 12,700,000                  
Game license fee payable                         3,100,000         $ 3,100,000      
Advertising expenses                         40,000 200,000 300,000 900,000          
Unrestricted government subsidies from local government                         200,000 ¥ 1,200,000 ¥ 1,600,000 ¥ 2,300,000          
Exercise price | $ / shares           $ 0.00                              
Options exercised | shares           6,328,535                              
Options canceled | shares           10,806,665                              
Carrying value of convertible notes                         59,500,000       414,100,000        
Deferred Revenue                         20,000       200,000   5,400,000    
Convertible Notes Payable, Current                         $ 59,485,752       414,127,908   375,257,140    
Number of Tokens Subscribed | item       5,297,157 5,297,157           5,297,157   2,222,222 2,222,222              
Payments for Subscription of Tokens       $ 2,000,000 ¥ 14,100,000           $ 2,000,000                    
Number of subsidiaries disposed off | subsidiary                   3                      
Lease assets                         $ 1,329,772       9,257,604        
Lease liabilities                         $ 1,387,482       9,659,375        
Number of operating segment | segment                         1 1              
12% Convertible Senior Notes Due 2018                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Principal amount             $ 40,050,000 $ 40,050,000                          
Notes due date             2018                            
Notes extension             2 years 2 years                          
Controlled by PRC State Administration for Foreign Exchange, under authority of People's Bank of China                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Cash and cash equivalents                         $ 1,100,000       ¥ 7,600,000   ¥ 3,600,000    
Red 5 Studios, Inc. ("Red 5")                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Ownership interest (as a percent)                         34.71%       34.71%        
Goodwill                                         $ 1,600,000
Subsequent Event                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Number of subsidiaries disposed off | subsidiary                 3                        
Subsequent Event | 12% Convertible Senior Notes Due 2018                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Repayments of Long-term Debt $ 4,800,000 $ 4,800,000                                      
Convertible Notes Payable, Current $ 55,500,000 $ 55,500,000                                      
Accounting Standards Update 2016-02 [Member]                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Lease assets | ¥     ¥ 0                                    
Lease liabilities | ¥     0                                    
Impact on retained earnings | ¥     ¥ 0                                    
Minimum                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Share-based awards vesting period                         1 year 1 year              
Maximum                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Share-based awards vesting period                         4 years 4 years              
Land use right                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Intangible Assets, useful life                         44 years 44 years              
Acquired game licenses | Minimum                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Intangible Assets, useful life                         2 years 2 years              
Acquired game licenses | Maximum                                          
PRINCIPAL ACCOUNTING POLICIES                                          
Intangible Assets, useful life                         7 years 7 years