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Condensed Consolidated Statements of Cash Flows (Unaudited) (USD $)
In Thousands, unless otherwise specified
3 Months Ended
Mar. 31, 2015
Mar. 31, 2014
Operating activities    
Net loss $ (24,787)us-gaap_NetIncomeLoss $ (10,609)us-gaap_NetIncomeLoss
Adjustments to reconcile net loss to net cash used in operating activities:    
Depreciation and amortization 1,710us-gaap_DepreciationAndAmortization 475us-gaap_DepreciationAndAmortization
Stock-based compensation expense 5,432us-gaap_ShareBasedCompensation 2,493us-gaap_ShareBasedCompensation
Change in fair value of contingent consideration 215us-gaap_BusinessCombinationContingentConsiderationArrangementsChangeInAmountOfContingentConsiderationLiability1  
Issuance of restricted common stock in exchange for consulting services to non-employees   42us-gaap_IssuanceOfStockAndWarrantsForServicesOrClaims
Other non-cash items 130us-gaap_OtherNoncashExpense  
Changes in operating assets and liabilities:    
Prepaid expenses and other assets (2)us-gaap_IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets 2,064us-gaap_IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
Accounts payable (331)us-gaap_IncreaseDecreaseInAccountsPayable (2,388)us-gaap_IncreaseDecreaseInAccountsPayable
Accrued expenses and other liabilities 88us-gaap_IncreaseDecreaseInAccruedLiabilitiesAndOtherOperatingLiabilities 1,738us-gaap_IncreaseDecreaseInAccruedLiabilitiesAndOtherOperatingLiabilities
Deferred revenue (6,344)us-gaap_IncreaseDecreaseInDeferredRevenue (6,335)us-gaap_IncreaseDecreaseInDeferredRevenue
Deferred rent (270)blue_IncreaseDecreaseInDeferredRentPayable 586blue_IncreaseDecreaseInDeferredRentPayable
Net cash used in operating activities (24,159)us-gaap_NetCashProvidedByUsedInOperatingActivitiesContinuingOperations (11,934)us-gaap_NetCashProvidedByUsedInOperatingActivitiesContinuingOperations
Investing activities    
Purchase of property and equipment (1,156)us-gaap_PaymentsToAcquirePropertyPlantAndEquipment (2,517)us-gaap_PaymentsToAcquirePropertyPlantAndEquipment
Purchases of marketable securities (223,020)us-gaap_PaymentsToAcquireMarketableSecurities  
Proceeds from maturities of marketable securities 31,200us-gaap_ProceedsFromSaleAndMaturityOfMarketableSecurities  
Net cash used in investing activities (192,976)us-gaap_NetCashProvidedByUsedInInvestingActivitiesContinuingOperations (2,517)us-gaap_NetCashProvidedByUsedInInvestingActivitiesContinuingOperations
Financing activities    
Proceeds from issuance of common stock 2,464us-gaap_ProceedsFromIssuanceOfCommonStock 671us-gaap_ProceedsFromIssuanceOfCommonStock
Net cash provided by financing activities 2,464us-gaap_NetCashProvidedByUsedInFinancingActivitiesContinuingOperations 671us-gaap_NetCashProvidedByUsedInFinancingActivitiesContinuingOperations
Decrease in cash and cash equivalents (214,671)us-gaap_CashAndCashEquivalentsPeriodIncreaseDecrease (13,780)us-gaap_CashAndCashEquivalentsPeriodIncreaseDecrease
Cash and cash equivalents at beginning of period 347,845us-gaap_CashAndCashEquivalentsAtCarryingValue 206,279us-gaap_CashAndCashEquivalentsAtCarryingValue
Cash and cash equivalents at end of period 133,174us-gaap_CashAndCashEquivalentsAtCarryingValue 192,499us-gaap_CashAndCashEquivalentsAtCarryingValue
Non-cash investing and financing activities:    
Purchases of property and equipment included in accounts payable and accrued expenses $ 1,125us-gaap_CapitalExpendituresIncurredButNotYetPaid $ 947us-gaap_CapitalExpendituresIncurredButNotYetPaid