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Consolidated Statements of Cash Flows (USD $)
In Thousands, unless otherwise specified
12 Months Ended
Dec. 31, 2014
Dec. 31, 2013
Dec. 31, 2012
Operating activities      
Net loss $ (48,709)us-gaap_NetIncomeLoss $ (25,321)us-gaap_NetIncomeLoss $ (23,670)us-gaap_NetIncomeLoss
Adjustments to reconcile net loss to net cash (used in) provided by operating activities:      
Noncash benefit on release of income tax valuation allowance (11,797)blue_NoncashBenefitOnReleaseOfIncomeTaxValuationAllowance    
Depreciation and amortization 4,228us-gaap_DepreciationAndAmortization 941us-gaap_DepreciationAndAmortization 301us-gaap_DepreciationAndAmortization
Stock-based compensation expense 10,763us-gaap_ShareBasedCompensation 6,491us-gaap_ShareBasedCompensation 822us-gaap_ShareBasedCompensation
Remeasurement of contingent consideration 246us-gaap_BusinessCombinationContingentConsiderationArrangementsChangeInAmountOfContingentConsiderationLiability1    
Issuance of restricted common stock in exchange for consulting services to non-employees 168us-gaap_IssuanceOfStockAndWarrantsForServicesOrClaims    
Re-measurement of warrants   440us-gaap_FairValueAdjustmentOfWarrants (28)us-gaap_FairValueAdjustmentOfWarrants
Loss on disposal of equipment 3us-gaap_GainLossOnDispositionOfAssets 9us-gaap_GainLossOnDispositionOfAssets 10us-gaap_GainLossOnDispositionOfAssets
Other non-cash items 139us-gaap_OtherNoncashExpense    
Changes in operating assets and liabilities:      
Prepaid expenses and other assets 307us-gaap_IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets (4,214)us-gaap_IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets 93us-gaap_IncreaseDecreaseInPrepaidDeferredExpenseAndOtherAssets
Accounts payable (2,249)us-gaap_IncreaseDecreaseInAccountsPayable 2,067us-gaap_IncreaseDecreaseInAccountsPayable 380us-gaap_IncreaseDecreaseInAccountsPayable
Accrued expenses and other liabilities 9,969us-gaap_IncreaseDecreaseInAccruedLiabilitiesAndOtherOperatingLiabilities 761us-gaap_IncreaseDecreaseInAccruedLiabilitiesAndOtherOperatingLiabilities 1,336us-gaap_IncreaseDecreaseInAccruedLiabilitiesAndOtherOperatingLiabilities
Deferred revenue (24,871)us-gaap_IncreaseDecreaseInDeferredRevenue 54,868us-gaap_IncreaseDecreaseInDeferredRevenue (340)us-gaap_IncreaseDecreaseInDeferredRevenue
Deferred rent 2,110blue_IncreaseDecreaseInDeferredRentPayable 7,408blue_IncreaseDecreaseInDeferredRentPayable 52blue_IncreaseDecreaseInDeferredRentPayable
Net cash (used in) provided by operating activities (59,693)us-gaap_NetCashProvidedByUsedInOperatingActivitiesContinuingOperations 43,450us-gaap_NetCashProvidedByUsedInOperatingActivitiesContinuingOperations (21,044)us-gaap_NetCashProvidedByUsedInOperatingActivitiesContinuingOperations
Investing activities      
Restricted cash 209us-gaap_IncreaseDecreaseInRestrictedCash (1,153)us-gaap_IncreaseDecreaseInRestrictedCash (40)us-gaap_IncreaseDecreaseInRestrictedCash
Purchase of property and equipment (8,708)us-gaap_PaymentsToAcquirePropertyPlantAndEquipment (8,670)us-gaap_PaymentsToAcquirePropertyPlantAndEquipment (867)us-gaap_PaymentsToAcquirePropertyPlantAndEquipment
Purchases of marketable securities (174,981)us-gaap_PaymentsToAcquireMarketableSecurities    
Proceeds from sales or maturities of marketable securities 30,960us-gaap_ProceedsFromSaleAndMaturityOfMarketableSecurities   3,506us-gaap_ProceedsFromSaleAndMaturityOfMarketableSecurities
Acquisition of business, net of cash acquired (4,673)us-gaap_PaymentsToAcquireBusinessesNetOfCashAcquired    
Net cash (used in) provided by investing activities (157,193)us-gaap_NetCashProvidedByUsedInInvestingActivitiesContinuingOperations (9,823)us-gaap_NetCashProvidedByUsedInInvestingActivitiesContinuingOperations 2,599us-gaap_NetCashProvidedByUsedInInvestingActivitiesContinuingOperations
Financing activities      
Proceeds from public offering of common stock, net of issuance costs 353,226us-gaap_ProceedsFromIssuanceOrSaleOfEquity 104,921us-gaap_ProceedsFromIssuanceOrSaleOfEquity  
Proceeds from issuance of convertible preferred stock, net of issuance costs     59,831us-gaap_ProceedsFromIssuanceOfConvertiblePreferredStock
Repayment of nonrecourse note collateralized by restricted stock   344us-gaap_ProceedsFromSaleAndCollectionOfNotesReceivable  
Proceeds from exercise of stock options and issuance of common stock 5,226us-gaap_ProceedsFromIssuanceOfSharesUnderIncentiveAndShareBasedCompensationPlansIncludingStockOptions 376us-gaap_ProceedsFromIssuanceOfSharesUnderIncentiveAndShareBasedCompensationPlansIncludingStockOptions 21us-gaap_ProceedsFromIssuanceOfSharesUnderIncentiveAndShareBasedCompensationPlansIncludingStockOptions
Net cash provided by financing activities 358,452us-gaap_NetCashProvidedByUsedInFinancingActivitiesContinuingOperations 105,641us-gaap_NetCashProvidedByUsedInFinancingActivitiesContinuingOperations 59,852us-gaap_NetCashProvidedByUsedInFinancingActivitiesContinuingOperations
Increase in cash and cash equivalents 141,566us-gaap_CashAndCashEquivalentsPeriodIncreaseDecrease 139,268us-gaap_CashAndCashEquivalentsPeriodIncreaseDecrease 41,407us-gaap_CashAndCashEquivalentsPeriodIncreaseDecrease
Cash and cash equivalents at beginning of period 206,279us-gaap_CashAndCashEquivalentsAtCarryingValue 67,011us-gaap_CashAndCashEquivalentsAtCarryingValue 25,604us-gaap_CashAndCashEquivalentsAtCarryingValue
Cash and cash equivalents at end of period 347,845us-gaap_CashAndCashEquivalentsAtCarryingValue 206,279us-gaap_CashAndCashEquivalentsAtCarryingValue 67,011us-gaap_CashAndCashEquivalentsAtCarryingValue
Non-cash investing and financing activities:      
Purchases of property and equipment included in accounts payable and accrued expenses 387us-gaap_CapitalExpendituresIncurredButNotYetPaid 1,924us-gaap_CapitalExpendituresIncurredButNotYetPaid  
Offering expenses included in accounts payable and accrued expenses 183blue_DeferredStockOfferingCostsIncludedInAccountsPayableAndAccruedLiabilities    
Accretion and dividends on convertible preferred stock     3,057us-gaap_PreferredStockDividendsAndOtherAdjustments
Gain on extinguishment of convertible preferred stock     23,114us-gaap_TemporaryEquityAccretionToRedemptionValueAdjustment
Reclassification of warrants to additional paid-in capital   655us-gaap_EmbeddedDerivativeNoLongerBifurcatedAmountReclassifiedToStockholdersEquity 394us-gaap_EmbeddedDerivativeNoLongerBifurcatedAmountReclassifiedToStockholdersEquity
Reclassification of Series A-1 Preferred Stock to common stock     2,337blue_ReclassificationOfConvertiblePreferredStockToCommonStock
Conversion of preferred stock to common stock upon closing of IPO   122,178blue_ConversionOfConvertiblePreferredStockToCommonStockUponInitialPublicOffering  
Stock option exercise proceeds receivable $ 98blue_ReceivableForStockOptionExercise $ 107blue_ReceivableForStockOptionExercise