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Stockholders' equity - Company Recognized Stock Compensation Expense (Details) - USD ($)
3 Months Ended 9 Months Ended
Sep. 30, 2018
Sep. 30, 2017
Sep. 30, 2018
Sep. 30, 2017
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]        
Allocated share-based compensation expense $ 206,651 $ 267,592 $ 658,731 $ 722,304
Cost of Services [Member]        
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]        
Allocated share-based compensation expense (2,807) 2,306 924 6,274
Research and Development [Member]        
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]        
Allocated share-based compensation expense 56,961 61,097 187,512 171,652
General and Administrative [Member]        
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]        
Allocated share-based compensation expense 141,974 187,357 434,314 500,252
Sales and Marketing [Member]        
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]        
Allocated share-based compensation expense $ 10,523 $ 16,832 $ 35,981 $ 44,126