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Stockholders' equity (deficit) (Tables)
6 Months Ended
Jun. 30, 2015
Stockholders' Equity Note [Abstract]  
Schedule of allocation of share-based compensation expense
The allocation of share-based compensation expense by operating expenses is as follows:
 
 
 
 
Three months ended June 30,
 
 
 
 
2015
 
 
2014
 
Research and development
 
$
70,228
 
$
5,975
 
General and administrative
 
 
199,179
 
 
19,818
 
Sales and marketing
 
 
50,681
 
 
760
 
 
 
$
320,088
 
$
26,553
 
 
 
 
 
Six months ended June 30,
 
 
 
 
2015
 
 
2014
 
Research and development
 
$
106,684
 
$
12,069
 
General and administrative
 
 
282,478
 
 
41,878
 
Sales and marketing
 
 
521,529
 
 
1,533
 
 
 
$
910,691
 
$
55,480